Marketing Manager

Blacksky Holdings LLC; Herndon (VA); Hybrid; USD 105,000 - 120,000; Full time

Benefits offered by this job

Medical, dental & vision insurance

PTO & holidays

401(k) & Roth deferral options

Employee Stock Purchase Program

Professional development

Job summary

BlackSky is seeking a Marketing Manager to launch and manage corporate marketing programs, shaping narratives and assets to position BlackSky as a leader in space-based intelligence. You will partner with internal and external stakeholders to craft messaging, content and competitive insights for employees and marketing teams.

The role interfaces across teams to build brand awareness with memorable campaigns, and is an individual contributor based in a hybrid setup in Herndon, VA with occasional

Qualifications

• Bachelor’s degree or equivalent experience in marketing, communications or business.
• At least 7 years of marketing experience with brand identity work.
• Experience in B2B and/or government-focused marketing and branding.
• Excellent written and verbal communication translating tech concepts.
• Strong attention to detail with multi-deadline management.
• Proven ability to influence cross-functional teams.

Responsibilities

• Develop and manage a corporate marketing and brand plan aligned to growth goals.
• Shape messaging resources to expand brand adoption and value proposition.
• Create assets: briefing materials, one-pagers, videos, site content, guides.
• Oversee marketing deliverables for programs, campaigns and partnerships.
• Collaborate with GTM teams to run top-of-funnel campaigns.
• Brainstorm corporate website, social media and thought leadership ideas.
• Manage external agencies and vendor relationships.
• Translate complex space tech for diverse audiences.
• Support internal comms and employer branding in a competitive market.
• Monitor trends and competitive activity to refine messaging strategy.

Skills

Brand identity

B2B/B2G marketing

Written communication

Cross-functional collaboration

Attention to detail

Project management

Education

Bachelor's degree in Marketing/Communications/Business or related field

Equivalent experience

Tools

HubSpot

Adobe Creative Suite

Analytics platforms

Job description

Marketing Manager

About Us:

BlackSky is a real-time intelligence company. We own and operate the world's most advanced space-based intelligence platform and provide customers satellite imagery, automated analytics and high-frequency monitoring of strategic locations, economic assets and events from around the globe. BlackSky is trusted by the most demanding allied military and intelligence organizations and commercial companies to deliver foresight into critical matters that affect national security and the economy. BlackSky's data enables governments and businesses to see, understand and anticipate change as it happens, giving them the ultimate strategic advantage so they can act quickly. Our global team works with cutting-edge technology to make a difference around the world and prides itself on being people-first, customer-focused and fun.

Job Summary:

BlackSky is looking for a Marketing Manager to create and manage corporate marketing programs. This role is responsible for developing compelling narratives and marketing resources that position BlackSky as a leader in space-based intelligence. On a day-to-day basis, you will interface with internal and external stakeholders, while creating materials to arm employees and marketing stakeholders with the right messaging, content and competitive insights. As part of the Marketing function, you will be responsible for building brand awareness with memorable tactics that reach target customers and industry influencers. This role is an individual contributor within the organization.

This hybrid position is based in Herndon, Virginia, and be responsible for occasionally traveling to support BlackSky engagements in the greater Washington D.C. area.

Responsibilities:

• Build and execute a corporate marketing and brand awareness plan with business growth and awareness goals.
• Shape the positioning and messaging resources that drive wider adoption of our brand's value proposition.
• Develop and maintain BlackSky corporate assets, including briefing materials, one-pagers, videos, website content and messaging guides.
• Manage marketing deliverables for key corporate programs, including satellite launches, investor materials, strategic partner enablement and major advertising campaigns.
• Work closely with broader GTM teams to execute top-of-funnel marketing campaigns.
• Ideate corporate website, social media and thought-leadership.
• Manage relationships with external agencies and vendors.
• Collaborate with program managers and engineering leads to translate complex space technology into clear, compelling messaging for technical and non-technical audiences.
• Support internal communications and employer branding in a competitive talent market.
• Track emerging trends and competitive activity in the space industry to inform brand positioning and messaging strategy.
• Other job-related duties as assigned.

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field or equivalent experience.
• A minimum of 7 years of relevant marketing experience, including past success in brand identity management.
• Experience in B2B and/or B2G marketing and brand work.
• Familiarity with marketing tools (HubSpot, Adobe Creative Suite, analytics platforms).
• Outstanding written and verbal communication skills with the capacity to explain and translate complex technology concepts into simple and intuitive narrative.
• Exceptional attention to detail, even when managing multiple deadlines.
• Proven ability to work with and influence cross-functional teams without formal authority.
• Strong research skills and willingness to take initiative on projects.

Preferred Qualifications:

• Experience in the aerospace, defense or technology industries.
• Experience marketing to military, intelligence community or government agency audiences.
• Strong understanding of the government procurement landscape and customer base.
• Experience representing companies at corporate events and tradeshows.

Life at BlackSky for full-time benefits eligible employees includes

• Medical, dental, vision, disability, group term life and AD&D, voluntary life and AD&D insurance
• BlackSky pays 100% of employee-only premiums for medical, dental and vision and contributes $100/month for out-of-pocket expenses!
• 15 days of PTO, 11 Company holidays, four Floating Holidays (pro-rated based on hire date), one day of paid volunteerism leave per year, parental leave and more
• 401(k) pre-tax and Roth deferral options with employer match
• Flexible Spending Accounts
• Employee Stock Purchase Program
• Employee Assistance and Travel Assistance Programs
• Employer matching donations
• Professional development
• Mac or PC? Your choice!
• Awesome swag

The anticipated salary range for candidates in Herndon, VA is $105,000 - $120,000 per year. The final compensation package offered to a successful candidate will be dependent on specific background and education. BlackSky is a multi-state employer, and this pay scale may not reflect salary ranges in other states or locations outside of Herndon, VA.

BlackSky is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer All Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by law.

To conform to U.S. Government space technology export regulations, including the International Traffic in Arms Regulations (ITAR) you must be a U.S. citizen, lawful permanent resident of the U.S., protected individual as defined by 8 U.S.C. 1324b(a)(3), or eligible to obtain the required authorizations from the U.S. Department of State.

EEO/AAP/ Pay Transparency Statements:

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

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