Marketing Manager

30hop; Des Moines (IA); On-site; USD 60,000 - 69,000; Full time

Benefits offered by this job

Medical insurance

Dental/vision

401(k) match

PTO 2 weeks

Parental leave

Employee assistance program

Employee discounts

Travel reimbursement

Job summary

30hop Group is seeking a full-time Marketing Manager to join our team. You’ll manage social media, email, text marketing, loyalty programs, and local marketing for 30hop, Tribute Eatery & Bar, and Iowa Athletic Club across multiple locations.

We value organized, creative marketers who can bring campaigns to life, connect with guests, and keep several brands moving forward in a hospitality-driven environment. Des Moines area preferred.

Qualifications

• 3+ years in a marketing coordinator/manager role.
• Experience managing social media for multi-location brands.
• Experience with email marketing platforms (Toast, Klaviyo, Mailchimp).
• Experience planning and executing events, including onsite presence.

Responsibilities

• Manage social media for 30hop Group brands, including content calendars, publishing, community engagement, and brand voice.
• Manage email, text marketing, and loyalty programs with campaign calendars and audience segmentation.
• Collaborate with General Manager at four locations to plan local events and community initiatives.
• Maintain Google Business listings for all locations with accurate hours, photos, updates, and guest questions.
• Execute marketing campaigns on schedule across social, email, listings, and website updates.
• Coordinate with creative team for content and assets ahead of campaigns.
• Build guest list for new Fishers, Indiana location and support guest growth for future openings.
• Prepare a monthly marketing performance report.
• Other duties as assigned.

Skills

Social media management

Email marketing

Event planning

Organizational skills

Hospitality industry experience

Travel to locations

Education

Bachelor's degree in Marketing

Tools

Toast

Klaviyo

Mailchimp

Job description

30hop Group is seeking a full-time Marketing Manager to join our team! We’re looking for an organized, creative marketer who knows how to bring campaigns to life, connect with guests, and keep multiple brands moving forward.

You’ll manage social media, email, text marketing, loyalty programs, and local marketing initiatives across 30hop, Tribute Eatery & Bar, and Iowa Athletic Club. From planning campaigns and engaging with guests to supporting restaurant events, you’ll help make sure our brands show up consistently and connect with the communities we serve.

30hop Group is a growing Midwest restaurant group with locations across Iowa, Nebraska, Kansas, and Missouri, with more growth ahead. If you’re a hands‑on marketer who loves hospitality, thrives on organization, and enjoys turning ideas into action, we’d love to hear from you.

Salary

$60,000 to $69,000/year based on experience

Benefits

• Medical insurance with 50% of the premium covered by 30hop
• Dental and vision options
• 401(k) retirement plan with discretionary employer match
• 2 weeks of PTO per year and up based on years of service
• Paid parental leave
• Free Employee Assistance Program for employees and their families
• Employee discounts and restaurant perks
• Mileage, hotel, and approved expenses reimbursed for required business travel

Responsibilities

• Manage social media for 30hop, Tribute Eatery & Bar, and Iowa Athletic Club, including content calendars, publishing, comments, direct messages, and maintaining each brand's voice.
• Manage email, text marketing, and loyalty programs, including campaign calendars, audience segmentation, automated messaging, and list growth.
• Partner with the General Manager’s at four selected restaurant locations to develop, plan, and promote local events and community initiatives.
• Maintain accurate Google Business listings for every location, including hours, photos, event updates, and guest questions.
• Execute marketing campaigns on schedule, ensuring social posts, emails, listings, and website updates are ready in advance.
• Communicate content and asset needs to the creative team ahead of upcoming campaigns.
• Build the guest contact list for the new Fishers, Indiana location ahead of its opening and support guest list growth for future restaurant openings.
• Prepare one monthly marketing performance report.
• Other duties as assigned.

Skills & Qualifications

• 3+ years of experience in a marketing coordinator or marketing manager role.
• Experience managing social media for a multi-location brand.
• Experience managing email marketing through platforms such as Toast, Klaviyo, or Mailchimp.
• Experience planning and executing events, including being onsite during events.
• Strong organizational skills with the ability to manage calendars, deadlines, and multiple brands.
• Restaurant or hospitality experience is preferred, with Toast experience considered a plus.
• Located in any of the states where 30hop Group operates.
• Ability to travel to four assigned restaurant locations approximately once per quarter.

How we'll know it's working

Social content is published on schedule across all brands, email and text audiences are growing, email open and click rates are tracked, store marketing plans and recaps are delivered on time, and local events and partnerships are consistently executed.

Reports to

Director of Brand & Marketing

*30hop Group is an Equal Opportunity Employer