Marketing Intelligence & Solutions Analyst

Airgas, Inc.; Radnor (Delaware County); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

401(k) plan with company matching

Tuition reimbursement

Comprehensive health insurance

Job summary

Airgas, Inc. is seeking a Marketing Intelligence & Solutions Analyst in Radnor, PA. This role focuses on research and analysis of market conditions and technology trends to support strategic decisions aimed at maximizing sales and profitability.

The ideal candidate will have at least 5 years of experience in sales or marketing, a Bachelor's degree, and proficiency in Salesforce and data visualization tools like Power BI. Airgas offers an extensive benefits package and a supportive work environment.

Qualifications

• 5+ years of relevant experience in sales, marketing, or business intelligence.
• Proficiency within the Salesforce ecosystem.
• Advanced data visualization skills (Power BI or Tableau).

Responsibilities

• Conduct market research and competitive analysis for strategic planning.
• Analyze multi-source data to generate actionable insights.
• Collaborate with stakeholders to develop actionable plans based on insights.

Skills

Salesforce expertise

Data visualization skills

Market analysis

Project management

Research skills

Education

Bachelor’s degree in Marketing, Business Administration, or related field

Tools

Power BI

SAP

Python

Job description

R10093037 Marketing Intelligence & Solutions Analyst (Open)

Location: Radnor, PA (Airgas HO) - Management

The main object of this position is to research and study market conditions, technology trends, and other indicators to derive actionable insights and recommendations for key stakeholders, supporting strategic decisions that maximize sales, volume growth, and profitability.

This position is responsible for Airgas market analysis and for ad‑hoc evaluations of new business ventures in collaboration with other commercial groups and regional opportunities.

Responsibilities

Strategic Market & Competitive Intelligence

• Market Research: develop and maintain a comprehensive repository of current and trending information from publications, webinars, databases, and SME interviews to aid in strategic planning.
• Competitive Analysis: gather competitive data, analyze financial statements, and review annual reports to build robust market and opportunity studies.
• Industry Deep‑Divides: collect, analyze, and map cross‑functional data to create national market studies in key sectors including healthcare, life sciences, advanced fabrication, and manufacturing.
• Intelligence Distribution: support a standardized enterprise‑wide process to share insights, curate and distribute newsletters, flash updates, and executive summaries, and utilize media monitoring and competitive intelligence platforms to identify new opportunities.

Data Analysis & Reporting

• Insight Generation: analyze multi‑source data to uncover insights on market segments, opportunity sizing, audience preferences, and buying habits, translating them into actionable business narratives.
• Standardized Reporting: build and maintain standardized reporting, dashboards, and performance tracking (Power BI, Salesforce, SAP) to measure marketing and business development success metrics.
• Presentations: share findings and data‑driven recommendations through clear reporting and presentations with management and key business stakeholders.

Cross‑Functional Collaboration & Campaign Support

• Stakeholder Partnership: collaborate with Division/Region management, Financial Planning, Business Development, and Product Line Management to develop actionable plans based on market insights.
• Marketing Support: partner with the Lead Generation Manager and Marketing Communications to support campaigns across various channels, helping to ensure the highest possible ROI.

Technology & Innovation

• Tool Optimization: identify and leverage tools and technologies—including AI (Gemini), Python scripts, and data science methodologies—to enhance our databases and current intelligence processes within the Salesforce ecosystem.
• Solution Roll‑outs: serve as a key player in rolling out new intelligence solutions, collaborating with R&D, Data Science, and IT Product Managers to implement best practices and keep the organization at the forefront of market intel technology.

Qualifications

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, Engineering, Computer Science, or a related field, or equivalent experience.
• 5+ years of relevant experience in sales, marketing, or business intelligence.
• Technical Skills:
  • Proficiency within the Salesforce ecosystem.
  • Experience with ERP systems (SAP/BW).
  • Advanced data visualization skills (Power BI or Tableau).
  • Familiarity with AI tools (Gemini) and programming languages (Python).
• Core Competencies: strong foundational knowledge of business, research, finance, and sales/marketing principles, and excellent written, presentation, and oral communication skills.

Preferred Qualifications

• An MBA or equivalent advanced degree is an asset.
• English required, French added value.
• Google Scripting, Python, or coding highly preferred.

Benefits

We care about and support our Airgas families through a comprehensive benefits package, including medical, dental, and vision plans; short‑term and long‑term disability; life and accidental death and dismemberment (AD&D) insurance; Employee Assistance Program (EAP); pre‑tax commuter transportation benefit; parental leave; vacation; sick time; floating holidays; jury duty and funeral/bereavement leave; and paid holidays for all eligible full‑time employees. Additionally, we offer a 401(k) plan with company matching funds, tuition reimbursement, discounted college tuition for eligible employees’ dependents, and an Airgas Scholarship Program for dependent children.

Equal Employment Opportunity Information

We are an equal opportunity employer. We welcome all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic. Airgas, an Air Liquide company, is a government contractor subject to the Vietnam Era Veterans’ Readjustment Assistance Act of 1974 and Section 503 of the Rehabilitation Act of 1973. Airgas does not discriminate against qualified applicants with disabilities, and is committed to providing reasonable accommodations to the known disabilities of such individuals so as to ensure equal access to benefits and privileges of employment. If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact us by email at us‑[e-mail].