Marketing Director [Brand]

Travelzoo; New York (NY); On-site; USD 135,000 - 175,000; Full time

Benefits offered by this job

Gym access

Travel budget

Employee awards

Entrepreneurial culture

Job summary

Travelzoo is seeking a Marketing Director to join our team in New York, reporting to the General Manager, U.S. You will shape how Travelzoo is viewed in travel and hospitality, lead compelling content, partnerships, sponsorships, and influencer programs that elevate the brand.

You will set the vision, drive operational excellence, and own the brand marketing budget and outcomes. Expect to represent Travelzoo at trade and consumer events and to build strong collaboration with sales and marketing

Qualifications

• 8+ years of brand marketing experience, preferably in lifestyle/travel brands.
• Experience building brands in the U.S. market.
• Proven experience managing direct reports and leading cross-functional teams.

Responsibilities

• Set the vision for Travelzoo's brand marketing in the U.S.
• Lead cross-channel marketing initiatives and storytelling across content, partnerships, sponsorships, and influencer programs
• Oversee brand marketing budget and measure performance
• Represent the brand at trade and consumer events
• Develop strong relationships with sales and marketing teams

Skills

Brand marketing

Team leadership

Cross-channel marketing

Digital advertising

Brand analytics

Verbal and written communication

Education

Bachelor's degree

Job description

Travelzoo is seeking a Marketing Director to join our team in New York. This position reports into the General Manager, U.S.

Do you feel…

• Energized to collaborate globally to further shape how the world sees Travelzoo, elevating the Travelzoo brand in the travel and hospitality industry
• Excited to spearhead the ideas and storytelling behind compelling content, partnerships, sponsorships, and influencer programs that drive brand awareness
• Ready to set the vision, drive operational excellence, and be accountable for the brand marketing budget, performance, and outcomes
• Confident to represent the brand at face-to-face events (both trade and consumer)
• Driven to develop strong relationships with the sales and marketing teams

You are ideally…

• Degree educated with 8+ years of brand marketing experience; lifestyle and/or travel brands are highly preferred
• A results-driven marketing ambassador who has built brands within the U.S. market
• A passionate leader with a proven track record of managing direct reports, demonstrating the work ethic and interpersonal skills to inspire collaboration and creative thinking
• Equally comfortable shaping brand strategy and leading cross-channel marketing initiatives, bringing both deep brand expertise and well-rounded generalist experience
• Extremely knowledgeable about the digital advertising landscape, products, and trends
• Skilled in brand analytics, including measurement, reporting, and tracking
• A high-performance thinker with a strong work ethic and sound judgment
• An excellent verbal and written communicator

What’s in it for you…

• Broaden your horizon by working with a global team and potentially in a different country
• Experience one of our travel deals first‑hand each year, with additional vacation days and a travel budget – we call it the Travelzoo Experience
• Enjoy complimentary access to a fully equipped gym conveniently located within our office building
• We recognize your achievements with our employee awards
• Enjoy working like an entrepreneur? Our flat hierarchies will provide you with this opportunity
• We offer competitive compensation and benefit packages

If you are excited about this opportunity and feel intrigued by our values of “leading by example”, “warm heart”, “cool head” and “working hands”, then we would like to get to know you!

Compensation range: $135,000 - $175,000