Marketing Director

Louisville Ballet; Miami, Northern (FL, KY); Hybrid; USD 100,000 - 160,000; Full time

Job summary

The Adrienne Arsht Center in Miami seeks a Marketing Director to lead marketing for a diverse portfolio of classical and contemporary performances and corporate sponsorships. This role emphasizes ticket sales, promotions, advertising, subscriptions and fundraising, with a strong focus on growing audiences.

You will collaborate with the development team and other departments to deliver campaigns, manage budgets, and apply data-driven insights to meet ambitious goals.

Qualifications

• 5+ years of significant marketing experience in a theater or performance organization.
• Proven success in ticket sales across multiple marketing channels.
• Strong written and verbal communication skills.
• Experience managing complex budgets with data analysis.
• Ability to work effectively in a multi-ethnic environment.
• Ability to thrive in a fast-paced, evolving setting.
• Proficiency with Microsoft Office.
• Experience with Tessitura.

Responsibilities

• Lead marketing efforts for a portfolio including ticket sales, promotions, advertising, subscriptions and fundraising.
• Collaborate with the development team on corporate partnerships.
• Develop outreach and campaign strategies to raise public awareness.
• Maintain timelines and ensure deadlines are met with strong project management.
• Coordinate with the Senior Director, Chief Programming & Marketing Officer and other departments.

Skills

Marketing leadership

Ticket sales

Campaign management

Data analysis

Budget management

Communication skills

Non-profit marketing

Tessitura

Microsoft Office

Tools

Tessitura

Microsoft Office

Job description

The Marketing Director will lead efforts to meet the goals and objectives of their assigned portfolio of classical music, contemporary music and corporate sponsorship. This role is pivotal in developing and executing marketing strategies to grow Arsht audiences.

The Director will be responsible for directing the marketing efforts of their assigned portfolio, as part of a greater schedule that includes more than 300 performances and events. Additionally, the Director will collaborate with the development team on corporate partnership initiatives. The Director will strive to raise public awareness of their assigned portfolio and to develop effective outreach and campaign strategies. The Director should have exceptional project management skills and the ability to create and maintain timelines and deadlines.

The Director will be a hands-on and deeply involved sales and marketing professional. This is a highly collaborative environment that is driven by results, with strategic thinking, goal-oriented action, follow-through and open communication.

Key factors contributing to the success of the Director will be the ability to collaborate with the Senior Director and Chief Programming & Marketing Officer and other departments including programming and box office.

The successful candidate will have a deep commitment to the Adrienne Arsht Center’s mission and be an experienced marketing and sales leader.

This is a full-time, in-office position.

Qualifications

• 5+ years of significant marketing experience with a sizable theater or performance related institution that includes ticket sales, promotions, advertising, subscription and fundraising programs.
• A record of professional success in ticket sales through multiple disciplines of non-profit marketing.
• A successful track record as an exceptional communicator, in writing as well as verbally.
• Demonstrated ability to work with complex budgets, data mining and analysis.
• Deep understanding of how to function effectively in a multi-ethnic work environment and community.
• Demonstrated success working in a fast-paced, evolving environment.
• Advanced proficiency in Microsoft Office products.
• Experience with Tessitura.