Marketing & Customer Strategy

Sia Partners; San Francisco (CA); Hybrid; USD 131,000 - 136,000; Full time

Benefits offered by this job

Annual Performance Bonus

Medical, dental, and vision

401(k) with company match

Paid parental leave

Generous PTO and holidays

Job summary

Sia is seeking a Senior Consultant, Marketing Program Management to join our Marketing Advisory practice. This full-time role blends program management, marketing expertise, strategic thinking, and an AI-forward mindset to turn strategy into action.

You’ll work directly with clients on complex marketing initiatives, manage cross-functional workstreams, deliver polished recommendations, and explore how AI can improve campaigns, processes, and performance.

Qualifications

• 4-8 years of experience across marketing program management, integrated marketing, marketing operations, marketing strategy, project management, or related areas.
• Strong understanding of marketing fundamentals and how programs move from strategy through execution.
• Experience managing cross-functional projects with multiple stakeholders and dependencies.
• Strong project management, prioritization, problem-solving, and organizational skills.
• Excellent communication and presentation skills with the ability to create clear, client-ready materials.

Responsibilities

• Drive Marketing Programs from planning through execution, launch, and measurement.
• Coordinate across marketing, creative, product, analytics, media, technology, localization, and other cross-functional teams.
• Develop polished presentations, recommendations, program updates, and other executive-ready deliverables.
• Build strong client relationships and communicate effectively with stakeholders at multiple levels.
• Identify opportunities to improve processes, workflows, and ways of working.

Skills

Marketing program management

Integrated marketing

Marketing operations

Marketing strategy

Project management

Cross-functional collaboration

Communication

Job description

Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.

Sia Experience is the end‑to‑end marketing and customer experience arm of Sia. Agile and collaborative, our Marketing AdvisoryBusiness Line is recognized for delivering high‑impact, growth‑focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.

As strategic partners, The Marketing Advisory team empowers clients across technology, luxury, consumer goods, finance, energy, and more to scale operational excellence and drive brand‑led growth through AI- and data‑driven strategies. Our teams lead full‑funnel marketing transformations—from strategy and go‑to‑market execution to experience design, performance measurement, and sustainable impact.

It’s an exciting time to join us. SiaX has long been the agency behind some of the world’s biggest brands—now we’re expanding, becoming one of the most recognizable names for companies that demand bold, business‑driving creative. We’re shaping SiaX into the go‑to agency of the future. This is your chance to be part of that growth, working alongside top‑tier creatives, consultants and agency leaders to continuously evolve what a modern, full‑service agency can be. Opportunities like this don’t come around often—if you want in on the next level, this is it.

Location:[SF Bay Area, NYC, or Los Angeles] (Hybrid - 3 days onsite)

About the Role

Sia is seeking a Senior Consultant, Marketing Program Management to join our Marketing Advisory practice. This is a full‑time consulting role for someone who combines strong program management, marketing expertise, strategic thinking, and an AI-forward mindset.

You’ll work directly with clients on complex marketing initiatives, helping turn strategy into action and keeping programs moving from planning through execution. Depending on the engagement, you may support a major campaign or product launch, manage a cross‑functional marketing workstream, improve existing processes, or help clients identify new ways to use AI and automation.

We’re looking for a versatile marketing generalist who can quickly understand a business challenge, bring structure to ambiguity, and get things done. You should be equally comfortable developing a project plan, facilitating a client meeting, building an executive‑ready deck, analyzing performance, or exploring how AI could improve a marketing workflow.

What You'll Do

Drive Marketing Programs

Own marketing workstreams from planning through execution, launch, and measurement

Translate client objectives into clear deliverables, timelines, owners, dependencies, and next steps

Bring structure to ambiguous or evolving initiatives and keep programs moving forward

Identify risks and roadblocks early and proactively drive solutions

Use data, performance insights, and stakeholder feedback to inform recommendations and improve future programs

Partner Across Teams

Coordinate across marketing, creative, product, analytics, media, technology, localization, and other cross‑functional teams

Facilitate client meetings and working sessions, turning discussions into clear decisions and actions

Develop polished presentations, recommendations, program updates, and other executive‑ready deliverables

Build strong client relationships and communicate effectively with stakeholders at multiple levels

Identify opportunities to improve processes, workflows, and ways of working

Bring an AI-Forward Mindset

Identify practical opportunities to apply AI across marketing strategy, operations, content, insights, and execution

Use AI tools to accelerate research, planning, analysis, content development, and program management

Look beyond existing processes and consider how AI and automation can create smarter, more scalable ways of working

Stay curious about emerging AI capabilities and translate them into practical marketing use cases for clients

Experiment with new tools and approaches and help teams understand where AI can deliver meaningful value

Qualifications

4-8 years of experience across marketing program management, integrated marketing, marketing operations, marketing strategy, project management, or related areas

Strong understanding of marketing fundamentals and how programs move from strategy through execution

Experience managing cross‑functional projects with multiple stakeholders and dependencies

Strong project management, prioritization, problem‑solving, and organizational skills

Excellent communication and presentation skills with the ability to create clear, client‑ready materials

Ability to bring structure and direction to ambiguous situations while adapting as priorities evolve

Comfort using data and insights to inform marketing decisions

Genuine curiosity about AI and emerging technology, including how they are changing marketing

Ability to balance strategic thinking with hands‑on execution

Nice to Have

Consulting, agency, or client services experience

Experience working with large technology or consumer brands

Hands‑on experience incorporating generative AI into marketing workflows

Experience across digital, growth, product, lifecycle, or integrated marketing

Familiarity with marketing technology, automation, campaign management, or measurement platforms

What Success Looks Like

You become a trusted member of both the Sia and client teams who can take ownership of a marketing workstream, bring structure to complexity, and consistently move work forward.

You combine strong marketing instincts with excellent execution and an AI-forward mindset, helping clients deliver great work today while finding smarter ways to approach marketing in the future.

Additional information

Sia invests in total rewards that support how our people work, live, and grow.

Compensation

Base Salary: $130,600–$135,700. Actual compensation within this range will bedeterminedbased on experience, qualifications, geographic location, and other job‑related factorspermittedby applicable law.

Annual Performance Bonus

Medical, dental, and vision; company‑paid life and AD&D; voluntary supplemental insurance and EAP

401(k) with company match and immediate vesting; HSA and FSA options

College savings and student loan repayment programs

Paid parental leave; generous PTO, nine company holidays, and one floating holiday

Cell phone stipend; well‑being and professional development programs

Benefits are subject to applicable plan terms and eligibility requirements.

Workplace

Sia values in‑person collaboration. When serving clients, consultants may be required to work onsite at a client location based on engagement needs. Between client engagements, consultants are expected to work from a Sia office or approved coworking location at least three days per week. Candidates should reside within a reasonable commuting distance of a Sia office or approved coworking location. Sia maintains offices and coworking arrangements across multiple U.S. markets, including New York City, Charlotte, Greater Seattle, San Francisco Greater Bay Area, Los Angeles, Houston, Atlanta, Baltimore, Chicago, Washington D.C.

Work Authorization

Applicants must be legally authorized to work in the United States at the time of application and throughout their employment. This position is not eligible for employment visa sponsorship now or in the future.

At Sia, we believe in fostering a diverse,equitable,and inclusive culture where our employees and partners are valued and thrive in a sense of belonging.