Marketing Coordinator - Norfolk State University

Thompson-Hospitality; Norfolk (VA); On-site; USD 46,000 - 65,000; Full time

Job summary

Thompson Hospitality is seeking a Campus Dining Marketing Coordinator for our Norfolk State University campus dining facility. You will develop and implement marketing campaigns, manage content creation, and promote dining events to engage students, faculty, and staff.

Collaboration with THS Marketing and campus partners is essential to maintain brand standards. Ideal candidates have strong communication, organization, and data-driven mindset, with proficiency in Microsoft Office and Canva.

Qualifications

• Experience in marketing, communications, or coordination preferred.
• Proficiency with Microsoft Office (Word, Excel, Outlook, PowerPoint).
• Experience using Canva to create marketing materials.
• Strong written and verbal communication skills.
• Ability to multitask and meet deadlines.

Responsibilities

• Develop and implement marketing campaigns.
• Create engaging content for multiple channels.
• Promote campus dining events and promotions.
• Conduct market research and gather campus feedback.
• Collaborate with campus departments and student organizations.
• Maintain brand consistency across materials and channels.
• Manage marketing budget efficiently and report on spend.
• Monitor feedback and coordinate improvements with THS Marketing.
• Analyze data to measure campaign effectiveness and inform future strategies.
• Pursue ongoing professional development in marketing trends.
• Communicate clearly with THS Marketing Leadership and campus teams.
• Be adaptable in a dynamic campus environment.
• Demonstrate creativity in marketing initiatives to engage the campus.
• Meet project deadlines and manage multiple tasks.
• Own responsibilities with accountability and integrity.
• Uphold ethical marketing practices.
• Foster teamwork and a positive work environment.
• Actively engage with the campus community.
• Provide regular marketing reports to stakeholders.

Skills

Time management

Communication

Organization

Multitasking

Creative thinking

Attention to detail

Teamwork

Independence

Travel readiness

Adaptability

Tools

Microsoft Office Suite

Canva

Job description

Overview

The Marketing Coordinator for Norfolk State University campus dining facility.

About Us:

Campus Dining by Thompson Hospitality provides exceptional dining experiences for our students, faculty, and staff. We strive to offer diverse, healthy, and sustainable food options that cater to the unique tastes and preferences of our campus community. We are looking for a passionate and creative individual to join our team as a Campus Dining Marketing Coordinator to help promote our dining services and enhance the overall dining experience on campus.

Job Summary:

The Campus Dining Marketing Coordinator will play a vital role in creating and executing marketing strategies to promote our campus dining services. This role is responsible for developing and implementing marketing campaigns, engaging with the campus community, and fostering a positive dining experience through effective communication and branding initiatives.

As a Campus Dining Marketing Coordinator, your role is integral to the success of our dining services and enhancing the dining experience for our campus community. To excel in this position, you are expected to meet the following job expectations:

Responsibilities

Marketing Strategy Implementation:

• Execute comprehensive marketing strategies that align with the goals of promoting our dining services and enhancing the dining experience on campus.

Content Creation:

• Create engaging and informative content for various marketing channels, ensuring that it resonates with the target audience and conveys key messages effectively.

Event Promotion:

• Coordinate and promote special dining events, promotions, and initiatives to increase participation and engagement.

Market Research:

• Conduct market research and surveys to gather feedback and insights from students and the campus community, using this data to improve dining offerings.

Collaboration:

• Collaborate with other campus departments and student organizations to enhance cross-promotion and partnership opportunities that benefit dining services.

Maintaining the Brand:

• Ensure there are visually appealing graphics and visuals to support marketing campaigns, ensuring consistent branding and messaging.

Budget Management:

• Manage the marketing budget efficiently, making informed decisions to maximize the impact of marketing efforts.

Feedback Management:

• Monitor and coordinate responses to feedback and reviews from customers with THS Marketing, addressing concerns promptly and implementing improvements when necessary.

Data Analysis:

• Analyze data and metrics to measure the effectiveness of marketing campaigns, using insights to make data-driven decisions for future strategies.

Professional Development:

• Stay up-to-date with marketing trends, tools, and techniques, and continuously seek opportunities for professional growth and improvement.

Communication:

• Maintain clear and open communication with THS Marketing Leadership, unit leadership and other team members to ensure alignment with organizational goals.

Adaptability:

• Be flexible and adaptable in a dynamic environment, responding to changing circumstances and priorities effectively.

Creativity:

• Demonstrate creative thinking and innovation in marketing initiatives to engage and captivate the campus community.

Timeliness:

• Meet project deadlines and manage time efficiently to handle multiple tasks and projects simultaneously.

Accountability:

• Take ownership of your work and responsibilities, ensuring that tasks are completed accurately and in a timely manner.

Ethical Conduct:

• Uphold high ethical standards and integrity in all marketing activities and interactions.

Teamwork:

• Foster a positive and collaborative team environment, supporting colleagues and contributing to a harmonious work atmosphere.

Campus Engagement:

• Actively engage with the campus community, attending relevant events, and staying connected with the needs and preferences of students, faculty, and staff.

Metrics and Reporting:

• Provide regular reports and updates on marketing efforts, demonstrating the impact of strategies and campaigns to key stakeholders.

By meeting and exceeding these job expectations, you will contribute significantly to the success of our campus dining services and help create a vibrant and enjoyable dining experience for our campus community.

Qualifications

• Previous experience in a marketing, communications, or coordination role preferred
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Experience using Canva to create marketing and promotional materials
• Strong organizational and time-management skills with the ability to multitask
• Creative mindset with strong attention to detail
• Ability to adapt quickly and take on a variety of responsibilities
• Strong written and verbal communication skills
• Reliable personal transportation and willingness to travel between locations as needed
• Ability to work independently as well as collaboratively in a team environment

Who We Are:

Thompson Hospitalityis of the largest restaurants, food service, and facilities management companies in the country. We are highly built upon our values, do the right thing, do the best you can, and treat others how you want to be treated, which are shaped by more than 33 years of relationships with our clients, guests, and communities. We offer competitive benefits, see our website for more. https://www.thompsonhospitality.com/

We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.