Marketing Coordinator (Entry-Level)

Cannabuzz; Lexington (VA); On-site; USD 36,000 - 50,000; Full time

Job summary

Cannabuzz in Lexington, VA is seeking an entry-level Marketing Coordinator to assist the Marketing Director with content for events, email campaigns, and social media. You will gain hands-on experience building brand assets and coordinating campaigns across platforms.

This role emphasizes content creation—photography, videography, editing, and social assets—while learning brand building, campaign execution, and event activations in a supportive, collaborative environment.

Qualifications

• Entry-level marketing role with hands-on content creation responsibilities.
• Familiarity with Canva/CapCut and major social platforms is preferred.
• Strong written and verbal communication skills are essential.

Responsibilities

• Capture photo and video content for social media, email campaigns, website updates, and promotional materials.
• Edit short-form and long-form content for Instagram, TikTok, Facebook, LinkedIn and other digital channels.
• Create graphics and visual assets that align with brand standards.
• Assist with developing content calendars and campaign schedules.
• Schedule and publish content across social platforms.
• Support day-to-day content needs including event coverage and product features.
• Organize and maintain photo and video libraries.
• Collaborate with Marketing to execute campaigns and promotions.
• Support development of event signage and marketing collateral.

Skills

Canva

CapCut

Social media

Photography

Video editing

Content creation

Communication

Education

High School Diploma or currently pursuing higher education

Tools

CapCut

Canva

Instagram

TikTok

Job description

Position Summary

Cannabuzz is seeking a creative and organized entry-level Marketing Coordinator. The Marketing Coordinator will assist our Marketing Director with creating content for events, email campaigns, and social media while helping schedule and publish content across platforms.

This is an entry-level role designed for someone looking to build real-world marketing experience. The primary focus of this position is creating visual content—including photography, videography, editing, and social media assets—while learning the fundamentals of brand building, campaign execution, and experiential marketing.

This role also serves as a brand ambassador for Cannabuzz, representing the brand at public-facing events and community activations. The Coordinator will interact directly with customers, support marketing initiatives in-market, and help cultivate positive relationships with event partners, retailers, collaborators, and community stakeholders.

This role is ideal for a student, recent graduate, aspiring content creator, or early-career marketer who wants exposure to multiple aspects of marketing and is excited to learn by doing.

Content Creation & Marketing Support

• Capture photo and video content for social media, email campaigns, website updates, and promotional materials
• Edit short-form and long-form content for platforms including Instagram, TikTok, Facebook, LinkedIn, and other digital channels
• Create graphics and visual assets that align with brand standards
• Assist with developing content calendars and campaign schedules
• Schedule and publish content across social media platforms
• Support day-to-day content needs including behind-the-scenes footage, product features, and event coverage
• Organize and maintain photo and video libraries
• Work directly with Marketing to execute campaigns and promotional initiatives
• Support development of event signage, promotional materials, and marketing collateral

Brand Ambassador & Event Activation

• Represent Cannabuzz as a brand ambassador at events, activations, pop-ups, tastings, and community engagements
• Be present and engaged at public-facing events to interact with customers and create positive brand experiences
• Support execution of marketing initiatives and promotions in the field
• Build and maintain strong working relationships with event partners, retailers, collaborators, and community organizations
• Capture live event content and transform it into social-ready assets
• Help maintain a strong, welcoming, and consistent brand presence across all customer touchpoints
• Gather customer feedback and market insights to share with internal teams
• Assist with event setup, breakdown, and coordination as needed

Qualifications

• High School diploma, current college student, recent graduate or early career professional in Marketing, Communications, Media, Journalism, Graphic Design, or related field preferred
• Basic experience with Canva, CapCut or other design tools
• Familiarity with major social media platforms and trends
• Strong written and verbal communication skills
• Detail-oriented with strong organizational skills
• Ability to manage multiple projects and deadlines
• Positive attitude, willingness to learn, and creative mindset

Preferred Skills

• Photography or video editing experience
• Experience creating Reels or short-form content
• Basic copywriting and caption writing skills
• Interest in event marketing and consumer engagement
• Understanding of branding and content strategy

Requirements

• 21+ years old
• Valid driver’s license
• Reliable personal transportation
• Ability to travel locally and to events
• Must be available to work evenings, weekends, & some holidays

Cannabuzz is an equal opportunity employer.

Download full description (PDF)