Marketing Coordinator

Konexial Inc; Knoxville (TN); On-site; USD 42,000 - 65,000; Full time

Benefits offered by this job

Casual dress code

Flexible working hours

Benefits from day one

Job summary

Konexial Inc in Knoxville, TN is seeking a Marketing Coordinator to join our team. You will support the VP of Marketing, manage marketing projects, and contribute to brand awareness and engagement in a fast-paced enterprise supply chain software environment.

The role covers campaign planning, content creation, market research, event support, analytics, and cross-functional collaboration with sales and product teams.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 2+ years in marketing, preferably in technology or logistics.
• Proficiency in Google Workspace and Microsoft Office; marketing tools like Hubspot and GA.
• Strong written and verbal communication; ability to create engaging content.
• Excellent organizational and project management skills; multitasking capability.
• Familiarity with graphic design tools (Adobe Creative Suite, Canva) is a plus.

Responsibilities

• Plan, execute, and monitor marketing campaigns across digital, social, email, and print.
• Create content for website, blogs, social media, and collateral.
• Conduct market research to identify opportunities and trends.
• Coordinate events, trade shows, and webinars to boost brand presence.
• Track ROI and campaign performance; provide optimization recommendations.
• Collaborate with sales, product, and support to align messaging.
• Support VP of Marketing with budgets, vendor relations, and timelines.

Skills

Content creation

Written communication

Verbal communication

Project management

Attention to detail

Education

Bachelor's degree in Marketing or related field

Tools

Google Workspace

Microsoft Office

Hubspot

Google Analytics

Canva

Adobe Creative Suite

Job description

Department: Marketing

Reports To: VP, Marketing

Seniority Level: Entry/Mid-Level

Employment Type: Full-time

Location: Knoxville, TN

Summary

Konexial has an exciting opportunity for individuals looking to grow within a highly competitive and lucrative enterprise supply chain software industry. Konexial is seeking a dynamic and detail-oriented Marketing Coordinator to join our team in Knoxville, TN. The ideal candidate will have a strong understanding of marketing principles and a passion for developing creative strategies that drive brand awareness and engagement. As a Marketing Coordinator, you will work with the VP of Marketing to support the execution of marketing campaigns, manage day-to-day marketing projects, and contribute to the overall growth and success of Konexial's marketing efforts.

Your Future Job

• Campaign Management: Assist in the planning, execution, and monitoring of marketing campaigns across various channels including digital, social media, email, and print.
• Content Creation: Develop and curate compelling content for marketing materials, including website updates, blog posts, social media content, product and promotional collateral.
• Market Research: Conduct market research and analyze industry trends to identify new opportunities and insights for marketing strategies.
• Event Coordination: Support the organization and execution of company events, trade shows, and webinars to enhance brand presence and engage with target audiences.
• Analytics and Reporting: Track and report on the performance of marketing initiatives, including key metrics, ROI, and campaign effectiveness. Provide recommendations for optimization.
• Collaboration: Work closely with internal teams, including sales, product development, and customer support, to align marketing efforts with business objectives and ensure cohesive messaging.
• Administrative Support: Support VP of Marketing by managing marketing budgets, vendor relationships, and project timelines to ensure smooth execution of marketing activities.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 2+ years of experience in a marketing role, preferably within the technology or logistics industry.
• Proficiency in Google Workspace or Microsoft Office Suite (Word, Excel, PowerPoint) and marketing tools (e.g., Hubspot, Google Analytics, social media platforms).
• Strong written and verbal communication skills with an ability to create engaging content.
• Excellent organizational and project management skills, with attention to detail and the ability to handle multiple tasks simultaneously.
• Creative thinking and problem-solving abilities with a proactive approach to identifying and addressing marketing challenges.
• Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.

Extra Awesome (Not Required)

• Fluent in a foreign language (Spanish preferred)
• Experience in website development and management (WordPress)
• Knowledge and interest in leveraging AI to support marketing efforts and automation

Some of the Perks

• Enterprise supply chain software that is primed for transformational growth.
• We offer a casual dress code and flexible working hours to fit with your life.
• Well-rounded benefit package that is available day one.

This job is located in Knoxville, TN. Relocation assistance is not available, but anyone is welcome to apply. Konexial does not sponsor employment visas. Konexial is an Equal Opportunity Employer.

Company Description

Konexial is not your typical supply chain software company. With a mission to debunk the traditional methods of transportation software development, we've created a solution that leaves prospects and customers alike in awe. Our comprehensive platform provides an alternative for everyone who has lived the nightmare of failed implementations, broken promises, and clunky software.

Fellow adventure seekers: embrace your desire to be different and join us in our quest for simplicity. As crazy as it might sound, we have a deep and abiding passion for taking the complexity our clients face every day and breaking it down to the simplest possible solution. To learn more about Konexial's software, please visit us at www.konexial.com.