Marketing Associate (Digital)

Search Influence; Baton Rouge (LA); Remote; USD 42,000 - 64,000; Full time

Job summary

Search Influence is hiring a Marketing Associate to support our Sales & Marketing Team and help bring in new leads and revenue. The role blends creative writing with data-driven marketing and CRM expertise, focusing on campaigns across emails, landing pages, social media, and client materials.

The ideal candidate is creative, analytical, and a strong communicator with project-management skills, ready to contribute to our inbound and outbound efforts in a fully remote, collaborative environment.

Qualifications

• Minimum of 2 years experience in a professional marketing role.
• Creative and analytical thinker with strong writing and editing abilities.
• Effective project management skills and organizational follow-through.
• Collaborative, hungry, agile, reliable, genuine, and dedicated.

Responsibilities

• Support and drive action from potential clients across the marketing funnel.
• Pull and analyze data to improve marketing performance.
• Create compelling client-facing materials and proposals.
• Manage timelines and coordinate marketing projects and tasks.
• Develop and implement CRM-based marketing efforts via Hubspot.

Skills

Creative thinking

Analytical thinking

Strong writing

Editing abilities

Project management

Data analysis

Communications

CRM proficiency

Marketing strategy

Team collaboration

Education

Bachelor’s degree in communications, marketing, business

Tools

Hubspot

ClickUp

SalesForce

Basecamp

G Suite / Google Docs

Job description

CURRENTLY HIRING IN LOUISIANA***The Marketing Associate is an in-house marketer who helps promote Search Influence’s services to potential clients.

Do you consider yourself to be creative, analytical, and goal-oriented? Search Influence is looking for you to join our amazing team as a Marketing Associate.The Marketing Associate is a member of Search Influence’s Sales & Marketing Team and supports bringing in new leads and new revenue to the company. This position supports the marketing strategy and tactics that drive interest in the company as well as provides administrative support to the team and the new client process.The ideal candidate is a creative and analytical thinker, excellent written and verbal communicator, and strong project manager.

As a Marketing Associate, you will enjoy:

Insight into the full B2B marketing funnel:

Support and drive action from potential clients from awareness through decision, and understand the impact of your work through ongoing review of marketing analytics.

Creative and data-driven writing:

Leverage both creative thinking and data to direct, write, and edit compelling marketing copy that speaks to the target audience for various media including emails, landing pages, social media, conference pitches, case studies, press releases, presentations, and other client-facing materials.

Contributing to marketing success:

Assist and manage segments of our overall marketing strategy to drive leads.Pull and analyze data to provide insights to the team to improve performance.Organize inputs to shape compelling stories about Search Influence’s capabilities through presentations, proposals, and other client-facing materials.

Ownership over projects:

Create and manage timelines of projects and tasks for marketing of Search Influence.

Understanding of our target audience and inbound leads:

Development of CRM expertise:

Manages and implements marketing efforts through Hubspot

CRM.

As a fully remote team, our well-established routine of daily huddles and team collaboration via Zoom assure we stay frequently in-touch and always on-task, all while having fun.

Training & tools:

We provide training on both our services and our sales process, as well as tools to make your job efficient including a user-friendly CRM.

Minimum of 2 years experience in a professional marketing roleCreative and analytical thinking skillsStrong writing and editing abilitiesEffective project management abilities, including organizational and follow-through skillsCollaborative, Hungry, Agile, Reliable, Genuine, Effective, and DedicatedHigh level of computer proficiency (including Mac, Google Docs, Google Sheets, & Google Slides or equivalent)

Bonus Points if You Have:

Bachelor’s degree in communications, marketing, business or other related discipline or a commensurate level of experienceFamiliarity with a customer relationship management (CRM) and / or task management system preferred (ClickUp, Hubspot, SalesForce, , Basecamp)Knowledge of digital marketingB2B marketing experience