Marketing Associate

Middleground IT; Chicago (IL); On-site; USD 50,000 - 70,000; Full time

Job summary

A managed IT service provider in Chicago is seeking a Marketing Associate to implement marketing and advertising activities. You will conduct market research, analyze consumer behavior, and assist with promotional events, among other responsibilities. The ideal candidate will possess strong analytical and communication skills, and a degree in Marketing or a related field. This full-time role offers an opportunity to help achieve business goals through effective marketing campaigns.

Qualifications

• Experience in analyzing market research and customer behavior.
• Ability to create spreadsheets and analyze quantitative data.
• Strong organizational skills to manage marketing metrics.

Responsibilities

• Conduct market research to identify new opportunities.
• Gather and analyze consumer behavior data.
• Create reports on marketing and sales metrics.
• Assist with organizing promotional events.
• Social media management on various platforms.
• Coordinate with the team to create advertising material.

Skills

Proven work experience as a Marketing Associate

Knowledge of digital marketing tools

Experience with SEO/SEM campaigns

Solid computer skills

Excellent communication skills

Strong analytical skills

Education

BSc degree in Marketing or relevant field

Tools

MS Excel

Google Adwords

Job description

Middleground is a managed IT service provider located in the Chicago area. We are looking for a Marketing Associate to help plan and implement marketing and advertising activities for us and our clients.

For this role, you should understand the full marketing mix and be familiar with ways to analyze market research and customers’ behavior. You should also be able to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics. Ultimately, you should help us and our clients achieve our business goals through building strong marketing campaigns.

Responsibilities

• Conduct market research to identify new opportunities
• Gather and analyze consumer behavior data (e.g. web traffic and rankings)
• Create reports on marketing and sales metrics, like conversion rates
• Assist with organizing promotional events
• Coordinate with the team to create advertising material
• Social media management on Facebook, Instagram, Twitter, and LinkedIn
• SEO and SEM activities
• Email marketing campaigns and management
• Keep organized records of marketing metrics and results of past campaigns
• Prepare regular sales forecasting reports
• Monitor competitors’ marketing activities

Requirements

• Proven work experience as a Marketing Associate, Marketing Assistant or similar role
• Knowledge of marketing digital tools and techniques
• Experience with SEO/SEM campaigns
• Solid computer skills, including MS Excel, web analytics and Google Adwords
• Excellent communication and presentation skills
• Strong analytical skills with a goal-oriented attitude
• BSc degree in Marketing or relevant field or equivalent experience

This will be a full time salaried position.

Please send your cover letter, resume, and portfolio.

Please, no recruiters.

Please, no calls about this job.

*This job posting will be deleted once the job has been filled*