Marketing and Growth Manager

Square One Real Estate Media

Kansas City (MO)

On-site

USD 70,000 - 90,000

Full time

5 days ago

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Benefits offered by this job

401(k)

401(k) matching

Health insurance

Life insurance

Paid time off

Vision insurance

Job summary

Square One Real Estate Media in St. Louis, Missouri, is seeking an experienced marketer to own and grow our marketing and to help build a new services line. This full-time role pays a base of $70,000-$90,000 with performance upside and opportunities to shape strategy, lead a team, and drive measurable business results.

You'll manage campaigns, content, email, social media, and partnerships across markets, collaborating with ownership to test ideas and scale recurring revenue.

Qualifications

Meaningful hands-on experience in digital marketing, growth marketing, or marketing leadership.
Proven ability to connect marketing activities to measurable business results.
Experience building or significantly improving marketing programs, campaigns, systems, or businesses.

Responsibilities

Develop and execute overall marketing strategy across markets.
Lead paid advertising campaigns and optimize performance.
Oversee organic social media and content strategy.
Manage email marketing, customer communications, and engagement campaigns.
Build systems for distributing content across markets and managing VA teams.
Collaborate with local market leaders to drive growth.
Track marketing performance and identify opportunities to improve.
Turn marketing activity into measurable customer interest, leads, and new business.

Skills

Digital marketing

Growth marketing

Marketing leadership

Paid advertising

Social media

Email marketing

Content strategy

Customer acquisition

Team leadership

Job description

Full-Time | $70,000-$90,000 Base Salary + Performance-Based Upside

We're Looking for a Marketer Who Wants to Build Something.

Square One is a growing real estate media company, and we're looking for an experienced marketer who wants to do more than manage campaigns, schedule social media posts, and report on analytics.

We're looking for someone who wants to build.

We've built a successful business helping real estate professionals market themselves and their properties through photography, video, social content, and other creative services. Today, we serve more than 1,000 customers annually across multiple markets.

Now we're ready for our next chapter.

We want someone who can take ownership of our existing marketing efforts, help us become a smarter and more effective marketing organization, and ultimately help us develop an entirely new business line.

This is a unique opportunity to join an established company with an existing customer base, resources, and infrastructure—and have the freedom to help create something new.

The Opportunity

This position has two major missions.

1. Own and Grow Square One's Marketing

You'll take the lead on marketing for Square One across our growing network of markets.

We already have marketing channels, campaigns, systems, and a team of virtual assistants helping execute our efforts. We need someone who can bring strategy, leadership, creativity, and accountability to the entire operation.

Your responsibilities will include:

Developing and executing our overall marketing strategy.
Managing paid advertising campaigns and optimizing performance.
Leading our organic social media and content strategy.
Overseeing email marketing, customer communications, and engagement campaigns.
Building systems for gathering and distributing content across our markets.
Managing and developing our virtual assistant team.
Collaborating with our local market leaders to drive growth.
Tracking marketing performance and identifying opportunities to improve.
Turning marketing activity into measurable customer interest, leads, and new business.

We aren't looking for someone to simply keep the marketing calendar full.

We want someone who understands how marketing drives business growth—and knows how to prove it.

2. Help Build Our Next Business Line

This is where the opportunity gets especially interesting.

Square One creates great marketing content for real estate professionals. But we've recognized a larger problem: many of our customers don't have the time, resources, or expertise to consistently put that content to work.

They need help with things like social media management, graphic design, marketing strategy, digital presence, YouTube, and the dozens of other tasks involved in marketing themselves and their businesses.

We believe there's a significant opportunity to build services around those needs.

And we want you to help us figure out what that business looks like.

You'll work directly with our ownership team to:

Identify marketing challenges and unmet needs among our existing customers.
Develop and test new service offerings.
Use Square One's own marketing efforts as a testing ground for new ideas.
Experiment with pricing, packaging, and delivery models.
Build repeatable processes using people, technology, and automation.
Launch services, measure results, and improve what works.
Help turn successful ideas into a scalable, recurring-revenue business.

We're not handing you a finished playbook.

We're giving you an opportunity to help write it.

Who We're Looking For

First and foremost, you need to be a strong marketer.

You should already understand how to build campaigns, reach audiences, generate demand, and measure results. We're looking for someone who brings experience and perspective to the table—not someone who needs to learn the fundamentals of marketing.

But experience alone isn't enough.

We're looking for someone who has an entrepreneurial mindset and genuinely enjoys building things.

You'll likely be a great fit if you:

Have meaningful hands-on experience in digital marketing, growth marketing, or marketing leadership.
Understand paid advertising, organic social media, email marketing, content strategy, and customer acquisition.
Know how to connect marketing activities to measurable business results.
Have experience building or significantly improving marketing programs, campaigns, systems, or businesses.
Are comfortable moving between big-picture strategy and hands-on execution.
Enjoy experimenting, testing ideas, and figuring out what works.
Know how to lead a team and use available resources effectively.
Are analytical, resourceful, organized, and accountable.
Take initiative rather than waiting for someone to tell you what to do.
Get excited about creating something that didn't exist before.

Experience working in an agency, startup, growing small business, or entrepreneurial environment could be especially valuable.

Real estate industry experience is a plus, but it's not required.

We're far more interested in your ability to market, lead, execute, and build.

What Success Looks Like

Within your first year, we'd love to see:

A stronger, more organized, and more measurable marketing operation across Square One.
Clear visibility into which marketing efforts are creating meaningful customer interest and new business.
Strong collaboration between Marketing and our local market leaders.
An effective team and operating structure that allows us to scale our efforts.
New client-facing marketing services developed, tested, and launched.
A growing foundation of recurring revenue from those new services.

Most importantly, we want to look back after a year and say:

You didn't just manage our marketing. You helped us build something valuable.

Why Square One?

We're an established, growing company with an entrepreneurial culture and ambitious plans for the future.

You'll have the opportunity to work directly with ownership, influence important business decisions, and take real responsibility for results.

You'll also have something many entrepreneurial opportunities don't offer: an existing business, an established customer base, and a team of people and resources to help turn ideas into reality.

We believe the right person could grow into a much larger leadership role as this opportunity develops.

Base Salary: $70,000-$90,000, depending on experience.
Additional Compensation: Performance-based incentives and meaningful upside tied to business growth and the development of new revenue streams.
Location: St. Louis, Missouri.
Employment: Full-time.
Benefits: Details provided during the interview process.

Interested?

We'd love to hear from experienced marketers who have built something they're proud of.

When applying, tell us a little about your experience and, more importantly, something you've helped build—whether that's a marketing program, a business, a new service, a campaign, or a system that delivered meaningful results.

We're excited to find the right person to help us build what's next.