Marketing Analytics & Pricing Insights Analyst

Public Storage; Frisco, Northern (TX, KY); Hybrid; USD 65,000 - 95,000; Full time

Job summary

Public Storage seeks a Business Analyst to support pricing and marketing operations through data analysis, reporting, and process improvement. You will analyze trends, performance metrics, and customer behavior to identify opportunities and drive operational enhancements.

The role requires strong analytical skills, experience with reports and dashboards, and the ability to collaborate with Pricing, Marketing, Finance, Operations, and Data Science teams to inform strategic decisions.

Qualifications

• Bachelor’s degree in Business, Marketing, Finance, Economics, Statistics, Data Analytics, or a related field.
• 2+ years of experience in business analysis, marketing analysis, pricing analysis, finance, analytics, or a related role.
• Strong analytical and problem-solving skills with the ability to interpret data and translate it into business insights.
• Experience working with reports, dashboards, KPIs, and performance metrics.
• Proficiency in Microsoft Excel, including formulas, lookups, pivot tables, and data analysis.
• Strong attention to detail and commitment to accuracy.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Strong written and verbal communication skills.
• Ability to work effectively both independently and collaboratively with cross-functional teams.

Responsibilities

• Analyze pricing, occupancy, customer, promotional, and marketing performance data to identify trends, risks, opportunities, and actionable business insights.
• Prepare recurring and ad hoc reports, dashboards, scorecards, and analyses to support pricing decisions, campaign performance reviews, and leadership reporting.
• Support business analysis related to rates, discounts, promotions, lead performance, conversion trends, customer acquisition, and revenue optimization initiatives.
• Partner with stakeholders to gather business requirements, define reporting needs, clarify success metrics, and support data-driven recommendations.
• Help evaluate marketing channel performance, campaign effectiveness, customer response trends, and return on investment across programs and initiatives.
• Support pricing analysis by reviewing rate changes, market trends, demand patterns, competitor activity, and property-level performance indicators.
• Assist with testing, validation, and result tracking for pricing changes, promotional campaigns, system updates, and process enhancements.
• Translate business questions into structured analysis, reporting outputs, summaries, and clear recommendations for stakeholders.
• Monitor data quality, reporting consistency, and KPI definitions, partnering with technical teams to research and resolve data issues as needed.
• Support the preparation of presentations, executive summaries, and business materials that communicate findings, recommendations, risks, and next steps.
• Help maintain documentation for business definitions, reporting logic, recurring analyses, and process workflows.
• Assist with special projects, performance deep dives, forecasting support, and strategic analysis across pricing and marketing functions.

Skills

Analytical thinking

Problem-solving

Excel proficiency

Communication skills

Attention to detail

Multitasking

Cross-functional collaboration

Education

Bachelor’s degree in Business, Marketing, Finance, Economics, Statistics, Data Analytics, or a related field

Tools

BI tools

Data visualization platforms

SQL

Job description

Public Storage seeks a Business Analyst to support pricing and marketing operations through data analysis, reporting, and process improvement. You will analyze trends, performance metrics, and customer behavior to identify opportunities and drive operational enhancements.

The role requires strong analytical skills, experience with reports and dashboards, and the ability to collaborate with Pricing, Marketing, Finance, Operations, and Data Science teams to inform strategic decisions.