Marketing Analytics Manager

RA; Sacramento (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

A leading analytics firm located in Sacramento, CA, is seeking a Marketing Analytics Manager. The role involves assessing the impact of marketing strategies through quantitative methods and leading a team. Candidates should have over 5 years of experience in marketing data analysis using SAS, proficiency in statistical modeling, and strong leadership abilities. This position requires significant travel, about 80% to 100%. Competitive salary and growth opportunities are offered.

Qualifications

• 5+ years of experience in marketing data analysis using SAS and statistical tools.
• Strong management or leadership skills.
• Proficient in external consulting.

Responsibilities

• Use quantitative methods to assess marketing impact.
• Interact directly with clients.
• Provide analyses and recommendations to clients.
• Lead a team and oversee team growth.
• Conduct project-based analytics including Marketing Mix Modeling.

Skills

SAS

Statistical modeling

Leadership

Customer-level data analysis

Applied Statistics

Database Marketing Management

Job description

They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing.

Job Description

• Job Title: Marketing Analytics Manager
• Job Level: Mid - Senior Level
• This is what you will do: You will be using quantitative methods to assess the impact of offline and digital marketing.
• You will be interacting with the client.
• You will be providing analyses, recommendations, presentations and advice to clients.
• You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
• You will be leading a team and you will be responsible for team\'s growth.

We are looking for someone

• Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
• Who is good in management or leadership role.
• Who is good in providing external consulting.
• Who is proficient in SAS or other statistical modeling tools.
• Who enjoys traveling, because this role involves traveling (80% to 100%).
• Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
• Who is proficient in Customer-level data analysis.

Qualifications

• Nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
• Good in management or leadership role.
• Good in providing external consulting.
• Proficient in SAS or other statistical modeling tools.
• Enjoys traveling, because this role involves traveling (80% to 100%).
• Proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
• Proficient in Customer-level data analysis.

Additional Information

All your information will be kept confidential according to EEO guidelines.