Marketing Analyst (Fully Remote)

United Tech; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

United Tech is seeking a Marketing Analytics Specialist to analyze paid campaigns across channels and regions, building regular reports and offering ad-hoc insights on effectiveness. The role involves monitoring funnel health, alert handling, and delivering actionable recommendations to improve performance.

You will collaborate with product analysts, marketers, and data engineers to enhance data pipelines and tracking, showcasing strong problem-solving and communication skills.

Responsibilities

• Analyze paid marketing campaigns across channels, regions, and creatives to build regular reports and provide ad-hoc analytics on marketing effectiveness.
• Monitor marketing funnel health, detect anomalies or drops in performance, and respond fast to marketing alerts to confirm issues and provide actionable recommendations.
• Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking while demonstrating strong problem identification and communication skills.

Job description

• Analyze paid marketing campaigns across channels, regions, and creatives to build regular reports and provide ad-hoc analytics on marketing effectiveness.
• Monitor marketing funnel health, detect anomalies or drops in performance, and respond fast to marketing alerts to confirm issues and provide actionable recommendations.
• Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking while demonstrating strong problem identification and communication skills.