Market Liaison

Blackbird Health; Vienna (VA); On-site; USD 85,000 - 100,000; Full time

Benefits offered by this job

401(k) with company match

Employer-paid life insurance

Generous paid time off

Mileage reimbursement

Cell phone stipend

Career growth opportunities

Job summary

Blackbird Health is seeking a Market Liaison to serve as the external ambassador across designated Northern Virginia territories, including Vienna. You will build trust with pediatricians, primary care groups, and school districts, drive referral activation, and ensure seamless referral pathways while coordinating with internal teams to deliver quality patient experiences.

You will analyze territory activity, expand partnerships, and maintain ongoing engagement through events, lunches, and

Qualifications

• Healthcare outreach or physician relations experience is required.
• Strong interpersonal skills to build trust with clinical and community audiences.
• Experience with CRM tools (HubSpot or Salesforce) for pipeline tracking.

Responsibilities

• Establish, cultivate, and expand strategic relationships with pediatricians, primary care physicians, therapists, and community partners in Northern Virginia.
• Manage territory outreach rhythms, including educational events and ongoing partner engagement.
• Partner with external practices to implement clear referral channels and streamlined care pathways.
• Analyze account performance and develop re-engagement strategies for underperforming accounts.
• Collaborate with Care Navigation, Clinical Leadership, Marketing, and Operations to ensure smooth onboarding for new partners.
• Represent Blackbird Health at community events and provider meetings to build brand awareness.

Skills

Relationship Builder

Strategic Territory Owner

Clear Communicator

Data-Informed Operator

Mission-Driven Advocate

Tools

HubSpot

Salesforce

Job description

Blackbird Health is clinician-founded, owned, and operated by dedicated professionals. We believe that providing the best care for children starts with building the best possible team. We deliver virtual and in-person mental health services across Pennsylvania, Virginia, New Jersey & Maryland- and we’re growing into new markets in 2027.

At Blackbird, we take a whole-child approach, looking at how the brain, body, and behavior interact to address the root causes of challenges, not just the symptoms. Every role matters here, and you’ll join a collaborative, supportive, and innovative team that’s shaping the future of pediatric mental health care. If you’re passionate about helping children and families while growing your career, Blackbird is the place to make an impact.

Join us and help change mental health care for children for the better!

Position Summary

Blackbird Health is looking to hire a Market Liaison to join our growing team. This role will serve as the primary external-facing ambassador for Blackbird Health across designated Northern Virginia territories (including Vienna, Burke, Sterling, and Centreville), building high-trust relationships with pediatricians, primary care groups, school districts, universities, and community stakeholders. The Market Liaison will drive referral partner activation, establish seamless referral pathways, and collaborate internally to ensure patients and partners receive an exceptional care experience.

What Makes You, You

• Relationship Builder: Highly engaging, empathetic, and energized by establishing rapport with clinical, school, and community partners.
• Strategic Territory Owner: Proactive in analyzing account activity, identifying growth opportunities, and prioritizing outreach efforts.
• Clear Communicator: Articulate spokesperson capable of explaining complex care models and clinical access pathways concisely.
• Data-Informed Operator: Organized and disciplined in leveraging Customer Relationship Management tools to track activity, monitor activation rates, and optimize strategy.
• Mission-Driven Advocate: Passionate about expanding access to high-quality pediatric mental health care for children and families.

How You'll Make an Impact

• Establish, cultivate, and expand strategic relationships with pediatricians, primary care physicians, therapists, school districts, universities, and community partners across Northern Virginia.
• Manage territory outreach rhythms, balancing cold stops, warm introductions, educational lunches, and ongoing partner engagement.
• Partner with external practices to implement clear referral channels, explain turnaround expectations, and streamline collaborative care processes.
• Analyze account performance using Customer Relationship Management tools, proactively identifying underperforming or churned accounts and developing re-engagement strategies.
• Collaborate internally with Care Navigation, Clinical Leadership, Marketing, and Operations to maintain feedback loops and smooth onboarding for new partners.
• Represent Blackbird Health at community events, conferences, school meetings, and provider gatherings to build brand awareness.

The Basics You'll Need

• Demonstrated track record in healthcare outreach, physician relations, educational advocacy, medical sales, or territory management.
• Strong interpersonal skills with the ability to build trust quickly and communicate effectively with clinical and administrative audiences.
• Experience navigating local Northern Virginia healthcare systems, pediatric practices, or school district structures.
• Proficiency with Customer Relationship Management platforms (such as HubSpot or Salesforce) for pipeline and relationship tracking.
• Valid driver's license, reliable transportation, and the ability to spend up to 75% of work time traveling across the assigned Northern Virginia region (Vienna, Burke, Sterling, and Centreville).
• 401(k) with company match
• Employer-paid life insurance coverage
• Generous paid time off, paid holidays, and parental leave
• Mileage reimbursement and cell phone stipend
• Opportunities for career growth and professional advancement within a rapidly growing organization
• Diverse and experienced leadership team, supportive work culture

Salary & Compensation

• Bonus: Up to 40% annual bonus based on goal achievement and market performance.

Join Us!

We envision a world where every young person is fully understood and receives support building the tools they need to thrive. Join our team, make an impact, a real difference for patients, parents and caregivers.

"It's so rare to find comprehensive care like this - from testing to therapy to med management (and more) - all in one place. In addition, the school advocacy support we receive is unprecedented. We no longer feel like we are managing things alone."

FOSTERING AN INCLUSIVE ENVIRONMENT:

Blackbird is committed to cultivating and preserving a culture of inclusion and belonging. We are able to grow and learn better together with a diverse team of employees. In recruiting for our team, we welcome the unique contributions that you can bring in terms of your education, opinions, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran status, color, religion, disability, sexual orientation and beliefs. Blackbird provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type.

Salary Range

$85,000 - $100,000 USD

To raise the standard of pediatric mental health care through accurate understanding and precise treatment that reflect how each child's brain, body, and behavior work together.

"It's so rare to find comprehensive care like this - from testing to therapy to med management (and more) - all in one place. In addition, the school advocacy support we receive is unprecedented. We no longer feel like we are managing things alone."

Fostering an inclusive environment:

Blackbird is committed to cultivating and preserving a culture of inclusion and belonging. We are able to grow and learn better together with a diverse team of employees. In recruiting for our team, we welcome the unique contributions that you can bring in terms of your education, opinions, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran status, color, religion, disability, sexual orientation and beliefs. Blackbird provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type.

Our patient support team is busy helping children and families, please do not call or email them about your application - this helps us process