Market Director

adamsoutdoor; Mount Carmel Township (PA); On-site; USD 90,000 - 150,000; Full time

Job summary

Adams Outdoor Advertising seeks a Market Director to assist the General Manager in planning and directing all sales and operational activities for Bethlehem, PA. The role involves coordinating across departments, planning events, and providing timely data analysis and reporting.

The ideal candidate has 2–3 years in media/advertising or marketing sales, plus 1–3 years in a management role, and must be able to travel and handle high-pressure situations with strong analytical skills.

Qualifications

• Two to three years media/advertising/Marketing sales or relevant experience.
• One to three years of management experience.
• Ability to communicate effectively with clients and internal teams.
• Ability to motivate others and work under pressure.
• Must be able to travel as required.
• Must adapt to high pressure situations.
• Strong analytical and problem-solving skills.
• Trustworthy with confidential information.

Responsibilities

• Keep the General Manager advised of time-sensitive and priority issues with follow-up.
• Coordinate with departments to meet project objectives.
• Collaborate across departments to optimize efficiencies and support projects.
• Plan and execute events and training initiatives.
• Act as the point of contact for employee questions to GM/HR.
• Perform data analysis and reporting as assigned by the GM.
• Other duties as assigned.

Skills

Media/Advertising sales

Management experience

Communication skills

Analytical skills

Travel willingness

Problem solving

Education

Bachelor's degree in Sales and Marketing or Business

Job description

JOB SUMMARY

Adams Outdoor Advertising (AOA), the 4th largest and largest private Outdoor Advertising firm in the U.S., is seeking an experienced Market Director to assist the General Manager in planning and directing all sales and operational activities for Bethlehem, PA.

ESSENTIAL FUNCTIONS OF POSITION INCLUDE

• Keep the General Manager advised of time-sensitive and priority issues, ensuring appropriate follow-up.
• Coordinate with various departments to ensure project objectives are met.
• Collaborate across departments, interfacing with internal and external actors, to support the completion of projects, offer assistance and work across several departments to optimize efficiencies.
• Planning and execution of events and training.
• Act as the point of contact for employee questions, elevating issues/concerns as necessary to the General Manager and/or Human Resources.
• Perform data analysis and reporting as assigned by the General Manager.
• Other duties as assigned.

PREFERRED QUALIFICATIONS

• Bachelor's degree in Sales and Marketing or Business or equivalent experience. Two to three years media/advertising /Marketing sales or relevant experience.
• One to three years of management experience.
• Ability to communicate effectively with the external clients and the internal client at all levels of personnel.
• Ability to motivate others and to work under pressure.
• Must be able to travel as required.
• Must be able to adapt to high pressure situations.
• Must have excellent analytical and problem-solving skills.
• Must be trustworthy and able to hold confidential information.

ADAMS OUTDOOR ADVERTISING

• AOA, founded in 1983 by Steve Adams, is the 4th largest, and largest privately-held, Outdoor Advertising operator in the U.S.. AOA operates in the following 14markets: Ann Arbor/Kalamazoo/Lansing (MI), Beaufort/Charleston/Florence (SC), Charlotte/Winston-Salem (NC), Eastern Pennsylvania (PA), Madison (WI), Norfolk (VA), Peoria/Champaign (IL) and Ohio Valley (OH).
• Searchlight Capital Partners, a leading global private investment firm, in partnership with British Columbia Investment Management Corporation, one of the largest asset managers in Canada, invested in AOA in 2021.

The above statements are intended to describe the general nature and level of work being performed by the people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of the job.

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