Market Development Manager

Oldcastle APG; Burlington (NJ); Remote; USD 85,000 - 125,000; Full time

Benefits offered by this job

Vehicle allowance

401(k) plan

Disability benefits

Life insurance

Health, dental, and vision

Paid time off

Paid holidays

Job summary

Oldcastle APG, a CRH company, seeks a Market Development Manager to cultivate end-user relationships and drive demand in the Eastern market. This field-based role targets contractors, masons, builders, and distributors to influence product selection and growth without commissions.

Based remotely in Eastern PA or NJ, you will partner with regional sales to identify opportunities, demonstrate product value, and expand market presence through disciplined territory management and CRM discipline.

Qualifications

• Bachelor’s degree preferred; equivalent relevant experience considered.
• Experience in B2B sales, contractor development, construction materials, or related industry.
• Ability to translate technical product features into customer value and jobsite benefits.
• Willingness to travel regularly within assigned territory.
• Strong communication and relationship-building skills.

Responsibilities

• Build relationships with high-potential contractors, masons, builders, and other end users to increase penetration and share of wallet.
• Identify emerging market segments and develop strategies to expand presence.
• Conduct field visits, product demonstrations, and contractor training to build product preference.
• Generate demand by identifying upcoming projects and influencing product selection.
• Collaborate with regional sales teams to target key accounts and hand off opportunities.
• Monitor competitive activity and share insights to improve engagement and differentiation.
• Maintain accurate CRM records of target accounts, opportunities, and outcomes.
• Perform other duties as assigned.

Skills

B2B sales

Contractor development

Building products

Technical product sales

Communication skills

Presentation skills

Influencing

Relationship-building

Self-directed

Organized

Travel willingness

Driver's license

Education

Bachelor’s degree in Business, Sales, Marketing, Construction Management, or related field

Tools

CRM software

Job description

Career Opportunities: Market Development Manager (530364)

Oldcastle, a CRH company, is reinventing what's possible in building solutions. We are the leading provider of innovative outdoor living products and utility infrastructure solutions for the water, energy, and communications markets throughout North America. We're a trusted and strategic partner to engineers, contractors, distributors, specifiers, retailers, and homeowners alike as the manufacturer of precast concrete, polymer concrete, and plastic infrastructure products. Our portfolio of brands includes Oldcastle APG, Oldcastle Infrastructure, Belgard® hardscape, Echelon® Masonry, RDI® railing, Catalyst™ Fence Solutions, Sakrete® packaged concrete, Amerimix® mortar, Pebble Technology International® pool finishes, and Techniseal® sands and sealant technologies.

Job Summary

The Market Development Manager is responsible for building end-user relationships, increasing preference for company products, and generating incremental demand across the assigned territory. This field-based role engages contractors, specialty installers, masons, builders, designers, and other key end users to influence product selection, demonstrate product performance, identify project opportunities, and drive pull-through sales through dealers and distribution partners.

Working closely with the regional sales organization, the Market Development Manager develops qualified relationships and opportunities that Sales can convert into profitable revenue. The role also provides market intelligence, identifies competitive threats, and supports programs that create ongoing customer demand. This is a non-commissioned position focused on creating demand and influencing purchasing decisions before the transaction occurs.

Job Location

This is a remote role. This person must be based in Eastern PA or NJ

Job Responsibilities

• Build relationships with high-potential contractors, masons, builders, and other end users through disciplined territory management and target-account development to increase product penetration, repeat purchases, and share of wallet
• Identify and evaluate emerging market segments, applications, and customer groups, and develop strategies to expand the company’s presence
• Conduct field and jobsite visits, product demonstrations, and contractor training to build product preference; communicate features, benefits, applications, and performance advantages, and coordinate internal support for customer questions and application challenges
• Generate demand by identifying upcoming projects, engaging stakeholders early, and influencing product selection through technical engagement, demonstrations, and specification activities
• Work with regional sales teams to target key accounts and support product availability. Connect customers with the appropriate sales or distribution contact and hand off qualified opportunities for follow-up and execution
• Monitor competitive activity, pricing trends, customer preferences, and emerging applications; analyze wins and losses and share actionable insights with Sales, Marketing, Product Management, and Market Development leadership to improve customer engagement, product adoption, and differentiation
• Maintain accurate CRM records of target accounts, customer interactions, project activity, opportunities, and business outcomes; participate in business reviews to assess performance, share market insights, and improve execution
• Perform other duties and responsibilities as assigned

Job Requirements

• Bachelor’s degree in Business, Sales, Marketing, Construction Management, or a related field preferred; equivalent relevant experience will be considered
• Experience in B2B sales, contractor development, construction materials, building products, technical product sales, or a related industry
• Demonstrated ability to build trusted relationships with contractors and other end users and influence product selection
• Strong communication, presentation, influencing, and relationship-development skills
• Ability to translate technical product features into practical customer value and jobsite benefits
• Self-directed, organized, and comfortable managing a field-based territory with regular travel
• Ability to identify commercial opportunities, prioritize target accounts, and maintain disciplined CRM records
• Strong collaboration skills and the ability to work effectively with regional sales, dealers, distributors, and cross-functional teams
• Valid driver’s license and willingness to travel regularly within the assigned territory

Compensation

• Base salary is $85,000 - $125,000
• Bonus potential of 10%
• Vehicle allowance and fuel card
• 401(k) plan / group retirement savings program
• Short-term and long-term disability benefits
• Life insurance
• Health, dental, and vision insurance
• Paid time off
• Paid holidays

What CRH Offers You

• Highly competitive base pay
• Comprehensive medical, dental and disability benefits programs
• Group retirement savings program
• Health and wellness programs
• An inclusive culture that values opportunity for growth, development, and internal promotion

About CRH

CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.

Oldcastle APG, a CRH Company, is an affirmative action and equal opportunity employer.

EOE/Vet/Disability

CRH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.

AI tools may be used in certain stages of the employment lifecycle, such as candidate review; however, all final employment decisions will be made by a person.