Manager, Integrated Marketing

Zoro.com; Chicago (IL); Hybrid; USD 96,000 - 159,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Maternity support

Paid parental leave

Wellbeing program

Paid time off

401K match

Tuition assistance

Employee discounts

Onsite gym

Office perks: skyline views

Job summary

Zoro.com in Chicago seeks an Integrated Marketing Manager to develop, coordinate, and optimize cross‑channel programs that boost customer engagement, order frequency, and long‑term value. You’ll translate insights into integrated plans and coordinate execution with channel owners.

You’ll lead the marketing roadmap for key journeys, collaborate with strategy, content, promotions, category management, and pricing teams, and analyze results to improve performance.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• Experience leading cross-channel marketing programs.
• Experience coordinating multiple initiatives across teams.

Responsibilities

• Develop and maintain the integrated marketing roadmap.
• Coordinate cross-channel campaign planning and measurement.
• Partner with strategy, content, promotions, category management, merchandising, and pricing teams on plans.
• Advise channel owners on audience, message, timing, and execution.
• Analyze campaigns to improve engagement and order frequency.
• Establish and improve campaign processes and post-campaign analysis.
• Collaborate with analytics and database marketing teams to test and apply findings.
• Review promotional frameworks and ensure alignment with objectives.

Skills

Cross-channel marketing

Customer segmentation

Lifecycle marketing

Campaign planning

Stakeholder coordination

Education

Bachelor's degree in Marketing

Tools

Workfront

Job description

Company Summary

Zoro.com is a leading eCommerce platform offering nearly 12 million tools, parts and supplies for our business customers. Launched in 2011, we brought a B2C‑like experience to the B2B industry, and continue to be at the forefront of digital innovation at the intersection of technology and distribution. We have rapidly grown to over $1 billion in annual revenue and we’re just getting started!

Company Summary

Zoro.com is a leading eCommerce platform offering nearly 12 million tools, parts and supplies for our business customers. Launched in 2011, we brought a B2C‑like experience to the B2B industry, and continue to be at the forefront of digital innovation at the intersection of technology and distribution. We have rapidly grown to over $1 billion in annual revenue and we’re just getting started!

Job Summary

The Integrated Marketing Manager is responsible for developing, coordinating, and optimizing integrated marketing programs that support customer engagement, order frequency, and long‑term customer value. This role translates customer and business insights into cross‑channel marketing plans and coordinates execution with channel owners and other business partners.

Duties and Responsibilities

• Develop and maintain the integrated marketing roadmap for assigned customer journeys, merchandising priorities, and seasonal business objectives.
• Coordinate cross‑channel campaign planning, including audience selection, content and offer alignment, execution readiness, and performance measurement.
• Partner with customer strategy, content, promotions, category management, merchandising, and pricing teams to develop communication plans supporting priority categories, suppliers, and growth initiatives.
• Advise channel owners on audience, message, timing, and coordinated campaign execution.
• Analyze customer‑segment and campaign performance and recommend changes to improve customer engagement and order frequency.
• Establish and improve campaign processes, including intake, creative briefs, quality reviews, documentation, and post‑campaign analysis.
• Collaborate with analytics and database marketing teams to design tests, evaluate results, and incorporate findings into future marketing plans.
• Review promotional frameworks, creative direction, and campaign readiness and recommend changes needed to align with business objectives.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field, or equivalent related professional experience.
• Experience developing and executing cross‑channel marketing programs involving customer segmentation and lifecycle objectives.
• Experience coordinating multiple marketing initiatives and deliverables across functional teams.

Preferred Qualifications

• Experience in business‑to‑business, eCommerce, or multichannel retail marketing.
• Experience with marketing workflow or campaign‑management platforms, such as Workfront, and with test‑and‑learn measurement practices.

Total Rewards

Zoro’s total compensation plan includes our Zoro Incentive Plan (ZIP) that is designed to foster and reward our team members for strong performance. Total compensation will be highly competitive.

In addition to competitive compensation, Zoro offers comprehensive benefits and perks including:

• Medical, dental, vision, and life insurance plans with coverage starting on day one of employment
• Maternity support programs, nursing benefits, and up to 14 weeks paid leave for birth parents and up to 4 weeks paid leave for non‑birth parents. We also support growing your family through access to adoption assistance program
• 6 free sessions each year with a licensed therapist and Wellhub portal membership to support your mental and emotional wellbeing
• At least 18 paid time off days annually for full‑time employees and 6 company holidays per year
• 6% company contribution to a 401K Retirement Savings Plan each pay period, no employee contribution required
• Tuition reimbursement, student loan refinancing and access to financial counseling, education, and tools
• Charitable Gift Program - match gift to an eligible educational, cultural, community health, and human service organizations
• Employee discounts and admission to various civic and cultural institutions around Chicago
• Zoro office perks including coffee bar, beer on tap, unlimited snacks, access to the onsite gym, and incredible city skyline views

The pay range provided is not a guarantee of compensation. The range listed reflects the expected base pay for this position at the time of posting, based on the role's job grade. Actual compensation may vary depending on factors such as location, relevant experience and individual qualifications.

Illinois

$95,500—$159,200 USD

Our Culture

Zoro was founded in 2011 with a simple idea: make it easy for businesses to get the tools, parts, and supplies they need to keep things running. We've grown by staying curious, moving quickly, and solving everyday challenges in smart, practical ways. Backed by W.W. Grainger and inspired by our endless assortment business model, we’re on a clear path toward our next big milestone: $2 billion in revenue—and beyond.

At Zoro, we don’t just follow a playbook—we help build it. You’ll get to work on real problems with a supportive team that shares ideas freely, learns from each other, and celebrates wins together. Our culture is grounded in values that guide how we show up every day: Winning & Learning Together, Being Customer Obsessed, Being Transparent, and Taking Ownership. We don’t have all the answers, but we’re always asking good questions.

Zoro’s culture has been recognized by Fortune, Best Places to Work, and Built In Chicago—but the recognition we care about most comes from our team members, who make this place what it is.

We also know that flexibility matters. Our hybrid work model gives you space to focus and the flexibility to live your life — asking team members to be onsite at least two days a week. Our Chicago HQ (right above Ogilvie Transportation Center in the Accenture Tower) is always open and ready for connection, collaboration, or just a good cup of coffee.

At Zoro, we’re growing fast toward big aspirations — and we’re continuously excited about the new challenges we get to solve together.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, protected veteran status, or any other protected characteristic under federal, state, or local law. We are proud to be an equal opportunity workplace. We are also committed to fostering an inclusive, accessible work environment that includes both providing reasonable accommodations to individuals with disabilities during the application and hiring process as well as throughout the course of one’s employment. Should you need a reasonable accommodation during the application and selection process, including, but not limited to use of our website, any part of the application, interview, or hiring process, please advise us so that we can provide appropriate assistance.