Manager, Customer Insights + Analytics (Ecommerce)

Pandora A/S; New York (NY); On-site; USD 130,100 - 162,600; Full time

Benefits offered by this job

401K plan

Medical

Dental

Vision

Short/Long Term Disability

Basic Life and AD&D

Product discounts

Tuition reimbursement

Paid Time Off

Job summary

Pandora A/S in New York is seeking a Manager, Customer Insights + Analytics to lead NAM eCommerce analytics and consumer insights, tying data to site performance and ROI. You will own segmentation, measure funnel metrics, and collaborate with marketing and CRM to optimize acquisition, retention and lifetime value.

The role requires 6–8 years in analytics, leadership, and strong tools like Google Analytics, Tableau, SQL, and Excel.

Qualifications

• Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
• Advanced degree preferred.
• 6-8 years of experience in customer experience analytics, marketing analytics, or consumer research.
• 3-5 years of functional leadership/people management for a digital team.
• Experience in retail, fashion or FMCG industry.
• Experience from a global organization.
• Deep understanding of customer journey mapping and experience analytics.
• Strong quantitative and qualitative research skills with the ability to synthesize data and scale models.

Responsibilities

• Analyze customer behavior across the full funnel to identify engagement, conversion and satisfaction drivers.
• Own NAM eCommerce segmentation framework and apply across marketing and onsite experience.
• Develop understanding of Pandora's NAM eCommerce customer base and provide recommendations to leadership.
• Identify white space opportunities to support business growth.
• Monitor purchasing patterns to inform merchandising, marketing and trading decisions.
• Challenge attribution models and improve marketing performance analysis.
• Champion AI adoption across the NAM eCommerce team and explore new tools.
• Collaborate with the global CIMA team to connect NAM insights to brand understanding.
• Stay updated on analytics solutions and developments in technology, especially search.
• Champion data-driven tools and modeling of financial and consumer decisions.

Skills

Google Analytics

Tableau

SQL

Excel

CRM platforms

Marketing automation

Education

Bachelor’s degree in Marketing, Business, Data Analytics, or a related field

Advanced degree preferred

Job description

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Manager, Customer Insights + Analytics (Ecommerce)

City: New York

Country/Region: US

Application Deadline: N/A

As the largest jewellery brand in the world, we give a voice to millions of people’s loves every day. Our beautiful products empower people all around the world to express themselves. We are proud to be part of their stories and the most important moments in their lives.

Where original thinking is welcomed, and can turn into positive impact in a heartbeat, we can dream big, dare to act, and deliver with care and passion. At Pandora where you can each craft far more than just an incredible career.

About the Team:

As the eCommerce Analytics & Consumer Insights Manager, you will serve as the keeper of the consumer within NAM eCommerce — ensuring every digital decision is rooted in a deep understanding of customer behavior, preferences and the evolving eCommerce landscape. Your focus will span the full customer journey, from acquisition through to post-purchase, translating insights into actions that optimize the site experience and drive performance across conversion, retention, and lifetime value.

You will own the definition and monitoring of key consumer success metrics across the purchase funnel, ensuring they are data-driven and aligned with both NAM and global business objectives. Working in close partnership with the NAM Marketing team, you will measure digital spend efficiency, evaluate the impact of online marketing initiatives on eCommerce KPIs, and help shape how resources are allocated to maximize ROI and deliver sustainable growth across the US and Canada.

Your Role as a Manager, Consumer Insights + Analytics

• Analyze and interpret customer behavior across the full funnel — from acquisition through to post-purchase — to identify key drivers of engagement, conversion, and satisfaction.
• Own the customer segmentation framework for NAM eCommerce, ensuring segments are actionable, current, and consistently applied across marketing and onsite experience, working closely with CRM and digital marketing teams to connect off-platform personalization to the onsite journey.
• Develop a deep understanding of Pandora's NAM eCommerce customer base — who they are, how they behave, and what drives them to buy, return, or lapse — translating this into clear, commercially tied recommendations for senior leadership.
• Identify white space opportunities within untapped or underdeveloped segments to support business growth.
• Monitor purchasing patterns, shopping behaviors, and assortment preferences to inform merchandising, marketing, and trading decisions, including ad hoc analysis and business cases as needed.
• Challenge existing attribution models and drive a more sophisticated understanding of marketing performance across paid and owned channels.
• Champion AI adoption across the NAM eCommerce team, proactively exploring tools and technologies that elevate analytical output and commercial impact.
• Collaborate with the global CIMA team to ensure NAM eCommerce insights are connected to broader brand-level understanding, without duplicating effort.
• Constant pulse on new analytics solutions and a keen understanding of developments in technology especially search
• Champion the adoption of AI and data-driven tools within the team
• High amount – they will be involved in modeling financial and consumer decisions that will have an impact or weight in what decisions we make on opportunity and investment sizing

Craft your career with us if you have

• Bachelor’s degree in Marketing, Business, Data Analytics, or a related field; advanced degree preferred.
• 6-8 years of experience in customer experience analytics, marketing analytics, or consumer research.
• 3-5 years of functional leadership/people management role for a digital team
• Experience from retail, fashion or FMCG industry
• Experience from global organization
• Deep understanding of customer journey mapping and experience analytics.
• Strong quantitative and qualitative research skills; ability to synthesize data from multiple sources. Ability to create and scale models.
• Advanced proficiency in analytics tools (e.g., Google Analytics, Tableau, SQL, Excel) and familiarity with CRM and marketing automation platforms.
• Excellent communication skills, with the ability to influence cross-functional teams and present findings to executive stakeholders.
• Entrepreneurial mindset with a demonstrated ability to seek and capitalize on new opportunities.
• Strong project management and organizational skills.
• Proven track record of working independently and as a self-starter in a fast-paced environment
• We Dare! We offer robust compensation package including base and bonus, a 401K plan to help you secure your financial future
• We Care! Pandora offers extensive benefits including: Medical, Dental, Vision, Short/Long Term Disability, Basic Life and AD&D, anniversary gift cards, recognition program and product discounts!
• We Dream! Pandora is fostering growth and crafting opportunities to support the business needs which learning and development programs, continuous feedback, LinkedIn learning, tuition reimbursement and more
• We Deliver! PTO Package including: Vacation, Personal, Sick, Celebration days and Paid Holidays

New York Salary: $130,100 - $162,600 commensurate on experience

About Pandora:

Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 7,000 points of sale, including more than 2,800 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs around 39,000 people worldwide and crafts its jewellery with 100% recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 32.5 billion (EUR 4.4 billion) in 2025.

Pandora’s recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status, and age.

About Pandora NAM:

The Pandora North America team in the USA & Canada consists of more than 115 employees working at our offices in New York & Baltimore, more than 80 in our Logistics Center in Columbia, Maryland, an additional 100 in field positions, and more than 3,900 in our owned and operated stores.

Today, the USA is Pandora’s single largest market. The Pandora North American region as a whole encompasses over 1,400 points of sale, including over 420 concept stores, with more than 300 being owned and operated by Pandora.