Manager, Creative - Senior Copywriter, Home

Walmart; Hoboken (NJ); On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Senior Copywriter to enhance their home category through innovative multichannel campaigns. In this dynamic role, you will craft compelling copy that aligns with brand principles while collaborating with creative teams to ensure seamless integration of copy and design. Your expertise in copywriting and strategic problem-solving will be vital as you manage high-priority campaigns and adapt to evolving business needs. If you thrive in a fast-paced environment and are passionate about pushing creative boundaries, this opportunity offers a platform to make a significant impact.

Qualifications

• 3+ years of copywriting experience or 5+ years in related fields.
• Experience in e-tail environments and creative agencies.

Responsibilities

• Develop and execute compelling, customer-centric copy for campaigns.
• Collaborate with creative teams and manage multiple projects.

Skills

Copywriting

Strategic Problem Solving

Creative Judgment

Collaboration

Time Management

Education

BA in Journalism

BA in Creative Writing

BA in Advertising

Tools

Content Management Systems

Adobe Creative Suite

Job description

Position Summary

The Senior Copywriter, Home role will support the home category in concept development and execution for multichannel campaigns, including paid social, site assets, email, store signage, and more. The ideal candidate must be a strategic problem solver, conceptual thinker, and able to thrive in a fast-paced, collaborative environment. They should be organized, detail-oriented, and demonstrate excellent creative judgment while dreaming big and pushing boundaries.

What you'll do

• Gain a deep understanding of our brand’s core principles, adhere to our creative voice, tone, and style guides, and apply that understanding to support business goals.
• Collaborate closely with creative teams to optimize how copy and design work together seamlessly.
• Manage multiple copy projects independently across different timelines and priorities.
• Own copy execution for large-scale, high-priority campaigns, determining messaging priorities, collaborating with design teams, incorporating stakeholder feedback, and delivering assets on time.
• Translate messaging and business priorities into compelling, customer-centric copy.
• Embrace feedback, participate in creative presentations, and effectively communicate creative choices.
• Consider character limitations and design constraints, partnering with leads and editors to resolve issues.
• Stay informed on industry trends, media developments, and technology to enhance the writing process.
• Represent the copy lead in meetings when necessary, maintaining a positive attitude and adaptability to changing business needs.

Qualifications

• BA in Journalism, Creative Writing, Advertising, or related field, with 3+ years copywriting experience, or 5+ years copywriting experience.
• 3 years of experience in an e-tail environment.
• Experience working with or for creative agencies.
• Ability to work independently and collaboratively.

Preferred Qualifications

• Experience with Content Management Systems.
• Managing interactive projects in digital fields.
• Working with or for creative agencies.
• Proficiency with design software such as Adobe Creative Suite, including advanced functions.