Manager, Commercial Insights & Analytics
RXinsider LTD.
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Benefits offered by this job
Job summary
BD in the United States is seeking a Manager for Commercial Insights & Analytics to lead CRM and sales performance reporting for US Specimen Management. You will drive commercial data insights across product lines, partnering with platform marketing and centralized BD teams to translate data into strategic actions.
The role requires expert SFDC, Power BI and Excel skills, strong data visualization, and the ability to collaborate with Sales, Marketing, and Revenue Operations to deliver actionable
Qualifications
- Bachelor’s degree, preferably in business, marketing, data science, MIS, mathematics or statistics.
- 3+ years in analytics, insights, forecasting or related field, ideally in a downstream capacity.
- Expert modeling and data visualization in Excel and Power BI.
- SFDC reports and dashboards development; CRM expertise.
- Experience with databases and data mining tools (Databricks, SQL).
- Strong communication and cross-functional collaboration skills.
Responsibilities
- Lead Sales Performance & Funnel Analytics for US SM including KPIs and forecasting.
- Partner with Sales, Marketing and Revenue Operations to translate requirements into scalable SFDC/Power BI/Excel reports or dashboards.
- Develop and maintain databases and dashboards for sales, profitability and supply chain data.
- Drive data-driven insights to improve sales effectiveness and revenue forecasting.
- Support data governance and cross-team data collaboration.
Skills
Education
Tools
Job description
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
The Manager, Commercial Insights & Analytics will have two main leadership responsibilities for the US Specimen Management (SM) organization:
- Leading customer relationship management (CRM) and sales performance reporting for overall US SM.
- Leading commercial and market data analysis and insights reporting for key product lines / portfolios in close collaboration with the platform marketing team.
This role will partner closely with the US SM team and centralized BD teams (Sales Operations & Effectiveness, Revenue Operations, etc.) team to organize and analyze data to uncover key findings that will drive business strategies and decisions. The individual in this role should have expertise in Salesforce.com (SFDC) and Microsoft Power BI and Excel. The ideal candidate will be passionate about data, have high attention to detail, and be able to translate complex data into actionable insights and recommendations.
The Manager, Commercial Insights & Analytics will be a member of the US SM Commercial Insights & Operations team and report to the Senior Director of Commercial Insights & Operations.
- Sales Performance & Funnel Analytics: Lead the reporting and analysis of US SM sales performance data and key performance indicators (KPIs), including, but not limited to: sales funnel / cycle progression (from lead generation to opportunities to closure), customer events, win rate, actual results vs. forecast, sales incentive programs, clinical program effectiveness, etc. Also includes:
- Partnering with the centralized BD teams including Sales Operations & Effectiveness, Revenue Operations, IT, etc., to ensure consistency with BD-level processes and standards.
- Collaborating with Sales, Marketing, and Clinical teams to gather requirements and translate business needs into scalable SFDC, Microsoft Power BI and/or Excel reports / dashboards.
- Collaborating with the SM US Field Sales and Sales Training team to ensure users have a positive SFDC user experience, including identifying and testing changes and enhancements.
- Providing actionable recommendations to improve sales effectiveness, customer targeting, and revenue/unit forecasting.
- Commercial Insights & Analytics: Lead commercial and market data analysis and insights reporting for a defined set of key products in the SM portfolio with an initial emphasis on Tubes, Urine, Devices, and Needles. Data analysis will include both internal data (end customer sales, sales performance and funnel, supply chain data such as orders and inventory levels, marketing communications and omnichannel effectiveness, etc.) and external / third-party data (market size, share, and trends, etc.). Responsibilities will include both recurring (monthly end customer sales reporting, monthly market trends reporting, etc.) and ad hoc analyses.
- Database & Dashboard Development & Management: Support the organization, maintenance, and visualization development for databases of internal data (sales, profitability, pricing, supply chain, etc.) and external, third-party data (market size and share, etc.).
- Data Management Collaboration: Partner closely with the central Revenue Operations team and with other business units to ensure an accurate, single source of truth for internal data and to share knowledge and best practices for continuous improvement.
- Process Improvement: Optimize and automate existing tools with an emphasis on standardization and process harmonization. With direction from SM team leadership and understanding of business information needs, create new data solutions, as needed. Provide training for team members on accessing and analyzing data.
- Support Business Processes: Provide support, as needed and directed, for other key team deliverables including, but not limited to: backorder management, pricing and contracting analytics, revenue forecasting, demand forecasting, competitive intelligence, and marketing communication effectiveness measurement, etc.
- Bachelor’s degree, preferably in business, marketing, data science, management information systems, mathematics, statistics, or a related field.
- Minimum of 3 years of professional experience, including experience in business analytics, strategic insights, commercial insights, forecasting, or a related field, ideally in a downstream capacity.
- Expert proficiency and experience in analytic and quantitative modeling and data visualization using Microsoft Excel and Power BI.
- Strong proficiency and experience in Salesforce.com (SFDC), including development of reports and dashboards, and understanding of sales processes.
- Strong proficiency and experience in database development, database management, and data mining using tools such as Databricks, Microsoft Access, and SQL Analysis Services.
- Demonstrable experience in complex mapping across multiple systems (CRM/SFDC, enterprise resource planning, clinical databases, etc.) to ensure alignment and consistency.
- Strong working knowledge and experience using Microsoft PowerPoint, Word, Outlook, Teams and SharePoint.
- Excellent organizational skills and attention to detail and accuracy.
- Ability to analyze and distill large quantities of data into meaningful findings and actionable insights.
- Ability to effectively and efficiently balance multiple deliverables to meet deadlines while communicating progress and roadblocks.
- Strong communication, listening, and problem-solving skills.
- Ability to partner and engage across functions and levels, including business and technical partners.
- Salesforce Administrator Certification.
- Experience working in the medical technology or pharmaceutical industry.
- Working knowledge and experience with SAP Business Intelligence / Business Warehouse (SAP BI/BW). Experience in Enterprise Resource Planning (ERP) and Business Warehouse implementation.
- Working knowledge and experience with advanced and statistical analytics tools such as SAS, SPSS, etc.
- Working knowledge and experience of programming and coding languages such as Python, Matrix Laboratory (MATLAB), etc.
- Experience in applying machine learning and/or artificial intelligence in data analytics.
- Experience with Marketo or similar marketing automation tools.
- Experience using and extracting insights from large, third-party data sets (Clarivate, IQVIA, Komodo Health, Strata Decision Technology, etc.).
- Experience applying descriptive and inferential statistical principles (variance, standard deviation, regression, etc.) to interpret sample data.
This role is located in Franklin Lakes, NJ.
Occasional travel (up to 10%).
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
At BD, we are committed to supporting our associates’ well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role:
- Annual Bonus
Health and Well-being Benefits
- Medical coverage
- Health Savings Accounts
- Flexible Spending Accounts
- Dental coverage
- Vision coverage
- Hospital Care Insurance
- Critical Illness Insurance
- Accidental Injury Insurance
- Life and AD&D insurance
- Short-term disability coverage
- Long-term disability insurance
- Long-term care with life insurance
Other Well-being Resources
- Anxiety management program
- Wellness incentives
- Sleep improvement program
- Diabetes management program
- Virtual physical therapy
- Emotional/mental health support programs
- Weight management programs
- Gastrointestinal health program
- Substance use management program
- Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well-being
- BD 401(k) Plan
- BD Deferred Compensation and Restoration Plan
- 529 College Savings Plan
- Financial counseling
- Baxter Credit Union (BCU)
- Daily Pay
- College financial aid and application guidance
Life Balance Programs
- Paid time off (PTO), including all required State leaves
- Educational assistance/tuition reimbursement
- MetLife Legal Plan
- Group auto and home insurance
- Pet insurance
- Commuter benefits
- Discounts on products and services
- Academic Achievement Scholarship
- Service Recognition Awards
- Employer matching donation
- Workplace accommodations
Other Life Balance Programs
- Adoption assistance
- Backup day care and eldercare
- Support for neurodivergent adults, children, and caregivers
- Caregiving assistance for elderly and special needs individuals
- Employee Assistance Program (EAP)
- Paid Parental Leave
- Support for fertility, birthing, postpartum, and age-related hormonal changes
Leave Programs
- Bereavement leaves
- Military leave
- Personal leave
- Family and Medical Leave (FML)
- Jury and Witness Duty Leave
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd.com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Optional Skills
USA NJ - Franklin Lakes
Work Shift
NA (United States of America)
At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
$120,300.00 - $192,400.00 USD Annual
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