Manager, Category Management + Insights

Oatly AB; United States; On-site; USD 102,000 - 138,000; Full time

Benefits offered by this job

Flexible vacation

Pet insurance

Paid volunteer days off

Free oat milk packs

Job summary

Oatly AB, the original oatmilk company with roots in Sweden, now expanding in the U.S., seeks a Manager, Category Management + Insights to lead category leadership for key customers. The role focuses on building insights, educating customers, and driving growth through data-driven storytelling across the NA region.

You will collaborate with Sales, develop analyses from syndicated data, and advance Oatly’s category insights reporting and scorecards, leveraging your experience with Nielsen, Spins,

Qualifications

• Bachelor’s Degree required.
• 6+ years of CPG experience with emphasis on Sales, Category Management, and Insights.
• Retailer-facing experience preferred.
• Deep understanding of Syndicated Data and platforms (Nielsen, Spins, IRI).
• Experience with Panel and Shopper Card Data (e.g., Numerator, Stratum, Shopper360).
• Expert knowledge of Excel and PowerPoint/presentation-building skills.
• Exceptional storytelling ability and presentation skills.

Responsibilities

• Collaborate with Sales teams on key account objectives and educate customers about plant-based foods, categories, and brand.
• Build custom analyses using syndicated scan, consumer, and shopper data; translate insights into compelling presentations for customers.
• Leverage data as foundation for recommendations and develop insights reporting and scorecards for NA.

Skills

CPG experience

Storytelling

Data interpretation

Cross-functional

Communication

Education

Bachelor's Degree Required

Tools

Nielsen

Spins

IRI

Numerator

Stratum

Shopper360

Job description

Hello, potential future Oatly employee. It’s us, the original oatmilk company that started in Sweden back 25 or so years ago and has since expanded to the U.S., where we’ve continued growing at a rate such that we need more brilliant minds to come work with us to keep the momentum going and the oatmilk flowing.

Sustainability, health, and transparency are the core values that guide everything we do. Basically, we exist to help people live a healthier life without recklessly taxing the planet’s resources in the process, and to change the food system for the better. We drive that change through the power of oats and through a significant reduction in cow’s milk consumption. If any of this resonates with you, then maybe you’d like to work for Oatly, too. Now onto the formal stuff.

We are looking for a Manager, Category Management + Insights to join our team. This role will be responsible for building Oatly’s reputation as a best-in-class category and insights leader at all levels with our key customers.

Here are the things we want to hire you to do:

• Collaborate with Sales teams on key account objectives and identify opportunities to educate customers about plant-based foods, our categories, and our brand
• Build custom analyses using syndicated scan, consumer, and shopper card data, translating those insights into compelling presentations addressing each customer’s unique goals
• Leverage data as a foundational springboard from which all recommendations are built
• Be the functional expert on all syndicated data, including leading the optimization and development of Oatly insights reporting and scorecarding across the NA business unit
• Develop a mastery of Oatly’s category, customer, consumer, and competitive performance that will inform our narrative and recommendations
• Lead with a bias for the facts and demonstrate that Oatly’s category and insights leadership will help drive customer growth and profit
• Question assumptions about major trends, validating or redefining those assumptions into new narratives both internally and externally

Here are the things we think you need:

• Bachelor’s Degree Required
• 6+ years of CPG experience, with an emphasis on Sales, Category Management, and Insights
• Retailer-facing experience preferred
• Demonstrated deep understanding and experience with Syndicated Data and platforms (Nielsen, Spins, IRI)
• Experience with Panel and Shopper Card Data (e.g., Numerator, Stratum, Shopper360)
• Expert knowledge of Excel and PowerPoint/presentation-building skills
• Exceptional storytelling ability and presentation skills – be able to find and tell the compelling narrative that can be told through data
• Passion for seeing the forest through the trees, how different pieces connect to the whole, and delivering insights that keep the big picture in mind
• Ability to connect disparate data sources, interpret analysis results, and communicate analytical findings and business insights to diverse audiences
• Naturally curious and self‑motivated with the ability to embrace change and deliver results, managing multiple/diverse priorities

And here’s another list of qualities we think make a good Oatly team member:

• You feel connected to our mission of encouraging health, sustainability, and transparency
• You are a self-starter who doesn’t need direct supervision to motivate you for success – we believe strongly in building a culture of individual accountability and ownership and need partners that can embrace that mentality
• You are ready to make your mark in a smaller, growing brand, leveraging your experience to deliver amazing results and build an outstanding company
• You have an entrepreneurial spirit in that you’re comfortable with ambiguity and are energized by the process of building something lasting from the ground up
• You enjoy sharing your quirkiness and talents with your coworkers

Another bulleted list felt a bit too…bullet-y. So we wrote this long, awkward sentence to let you know all the ways we sweeten the deal when you work with us, like flexible vacation (take it when you need it), really great benefits (yes, pet insurance is in there), paid volunteer days off throughout the year (doing good is fun), free six packs of…oatmilk, and you’ll also get genuinely great coworkers who are rooting for each other and the company to thrive. Oh, one more short but very important sentence: We are nimble and agile (not chaotic) in how we work, and we’re grounded in a long company history dating way back to the last century.

• flexible vacation (take it when you need it)
• really great benefits (yes, pet insurance is in there)
• paid volunteer days off throughout the year (doing good is fun)
• quite frankly, we’ve had a flexible vacation policy for several years, letting you pick whatever you want

The salary for this role will be based on a variety of factors, including but not limited to geographic location, internal equity, experience, education, specialty, and training. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. Compensation may also include bonus, commission, or equity as applicable. Our good faith estimate for base salary is$120,000.

Our team is available to support you through the hiring process with reasonable accommodations to enable a barrier-free interview experience. We will maintain candidate privacy and confidentiality to enable an unbiased and equitable experience. If you need assistance applying for a role due to a disability or special need, please contact [e-mail].

Oatly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.