Manager, Campaign Creative and Content, Government Affairs and Public Policy

Google; Washington (District of Columbia); On-site; USD 181,000 - 247,000; Full time

Job summary

Google is seeking an exceptional creative and media strategist for the Government Affairs and Public Policy team to serve as the central content engine across major global advocacy initiatives. You will transform complex topics into compelling formats and smart distribution strategies that resonate with policymakers and opinion formers.

You will guide creative goals, media literacy, and tactical instincts to help Google cut through a fragmented information ecosystem, pairing political acumen

Qualifications

• Bachelor's degree or equivalent practical experience.
• 10 years of experience in creative content direction, digital advocacy, public affairs, political campaign strategy, or agency creative/account management.
• Experience guiding digital media and distribution strategies (paid or organic) targeted at policy audiences, civic leaders, or key opinion formers.
• Experience directing external creative, design, or production agencies from concept to delivery.

Responsibilities

• Distill dense policy positions, economic research, and regulatory arguments into accessible narratives across digital, visual, and non-traditional formats.
• Develop and oversee targeted digital distribution strategies across paid and organic channels to support Google's policy objectives; guide partner-led media plans and craft distribution partnerships.
• Serve as the central creative and content advisor across global issue portfolios; define benchmarks, establish measurement frameworks, and build modular asset toolkits.
• Direct external creative, design, media-buying, and production agencies from concept through final delivery, managing timelines, scopes, and budgets.

Skills

Content direction

Policy strategy

Digital media strategy

Agency management

Education

Bachelor's degree or equivalent

Job description

In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:

• Health, dental, vision, life, disability insurance
• Retirement Benefits: 401(k) with company match
• Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
• Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
• Maternity Leave (Short-Term Disability + Baby Bonding): 28-30 weeks
• Baby Bonding Leave: 18 weeks
• Holidays: 13 paid days per year

Minimum qualifications

• Bachelor's degree or equivalent practical experience.
• 10 years of experience in creative content direction, digital advocacy, public affairs, political campaign strategy, or agency creative/account management.
• Experience guiding digital media and distribution strategies (paid or organic) targeted at policy audiences, civic leaders, or key opinion formers.
• Experience directing external creative, design, or production agencies from concept to delivery.

Preferred qualifications

• Experience with technology or regulatory policy.
• Proven track record leading digital, creative, or media strategy within high-stakes political campaigns, public affairs consultancies, government bodies, or advocacy organizations with sharp instincts for what moves policy decision-makers and media.
• Demonstrated success commissioning or producing non-traditional policy content such as interactive data models, explainer series, or digital-first advocacy platforms that simplify dense subjects without compromising intellectual depth.
• Deep fluency across modern digital distribution levers, including audience targeting, sponsored partnerships, co-branded editorial formats, and message testing methodologies in competitive policy environments.

About the job

Technology is transforming the global economy, society, and everyday life at unprecedented speed. From the rapid rise of foundational AI to critical debates over digital sovereignty, privacy, and economic competitiveness, the policy decisions made today will shape the next generation of human progress.

Google’s Government Affairs and Public Policy (GAPP) team is seeking an exceptional creative and media strategist to serve as our central content engine across major global advocacy initiatives. In this role, you will act as a primary creative translator—transforming complex technical, legal, and economic topics into compelling creative formats, clear digital narratives, and smart distribution strategies that resonate with policymakers, civic leaders, and key opinion formers.

You will understand what influences decision-makers and the broader media and cultural landscape. You will bring creative goals, media literacy, and tactical instincts to help Google cut through a fragmented information ecosystem. To succeed, you pair sharp political and corporate acumen with the ability to navigate ambiguous, fast-moving environments, pilot new formats, and build scalable creative playbooks where none exist.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $181000 - $247000 (USD) + 20% bonus target + equity + benefits

Responsibilities

Learn more about benefits at Google.

• Distill dense policy positions, economic research, and regulatory arguments into accessible, narratives across digital, visual, and non-traditional formats (e.g., interactive data visualizations, explainers, and short-form video).
• Develop and oversee targeted digital distribution strategies across paid and organic channels to support Google’s policy objectives; guide partner-led media plans and craft innovative distribution partnerships with external publishers and platforms.
• Serve as the central creative and content advisor across global issue portfolios; define creative benchmarks, establish measurement frameworks, and build modular asset toolkits that regional teams can adapt locally.
• Direct external creative, design, media-buying, and production agencies from concept through final delivery, managing production timelines, scopes, and budgets.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.