Manager, Brand Content Operations

Delta Faucet Company; Indianapolis (IN); On-site; USD 104,000 - 163,000; Full time

Benefits offered by this job

Culture of inclusion

Wellbeing and benefits program

Learning & development opportunities

Social impact and volunteer programs

Job summary

Delta Faucet Company is seeking a Content Operations Lead to establish and manage the operating model for multi-brand content development across Delta, Peerless, Liberty, and Franklin Brass. You will ensure content is developed at the right time for business priorities and with cross-functional alignment across NPD, eCommerce, Retail, Trade, Pro, and AI-enabled initiatives.

The role reports into Brand and sits within Creative Assets, building scalable processes to improve throughput, reduce

Qualifications

• 7+ years of experience in content operations, marketing operations, creative operations, project/program management, digital marketing, eCommerce merchandising, or related fields.
• Bachelor’s degree in Marketing, Communications, Business, Project Management, Digital Strategy, or related field.
• Operational leadership: design and manage intake processes, workflows, and cross-functional operating models.
• Project and program management: manage multiple workstreams, timelines, stakeholders, dependencies, and resource constraints.
• Content production understanding: knowledge of creative asset development, digital content, product launch support, eCommerce content, channel versioning.
• Analytical capability to interpret demand, throughput, and performance data.
• Cross-functional influence: ability to work across teams and align priorities.
• Systems mindset: translate complexity into clear workflows and decision frameworks.
• AI and digital fluency: comfortable with AI-enabled content tools and DAM systems.
• Excellent written and verbal communication skills.

Responsibilities

• Establish and continuously improve the enterprise content operating model.
• Own content intake, prioritization, sequencing, and capacity planning.
• Develop and manage a clear view of content demand and production timelines.
• Streamline content workflows and reduce rework.
• Partner with Brand, Creative Services, Product Marketing, eCommerce, Retail, Trade, Pro, Legal, and external partners.
• Collaborate with Masco Digital CoE on AI-enabled content tooling and workflows.
• Build and maintain integrated content roadmaps connecting priorities and channel needs.
• Track throughput, cycle time, and resource efficiency.
• Provide stakeholder updates on status, risks, and tradeoffs.
• Recommend improvements to scale content production efficiently.

Skills

Content operations

Project management

Cross-functional collaboration

Analytical capability

AI fluency

Communication skills

Education

Bachelor’s degree

Tools

DAM systems

Job description

At Delta Faucet, we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we take pride in our dedication to quality, sustainability, and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.

Your Role at Delta Faucet:

The Content Operations Lead will establish and manage the operating model required to prioritize, sequence, manage, track and scale creative asset content development for Delta, Peerless, Liberty & Franklin Brass brands. This role is responsible for ensuring the right content is developed at the right time, for the right business priorities, and with the right level of cross-functional alignment across NPD, eCommerce, Retail, Trade, Pro, AI-enabled content development, and brand-owned channels.

Reporting within the Brand organization and embedded in the Creative Assets ecosystem, this role will serve as the operational connective tissue between business priorities, content demand, creative production capacity, channel needs, and emerging AI-enabled content capabilities. The role will develop a disciplined content system that improves throughput, reduces duplication and rework, increases asset reuse, and supports faster deployment across channels.

This is a high-impact operational leadership role for someone who can build structure in ambiguity, create scalable processes, manage cross-functional intake and prioritization, and connect marketing, creative, digital, product, and channel teams around a shared content roadmap. The ideal candidate will bring a strong project/program management mindset, an understanding of content production workflows, and the ability to design repeatable systems that improve efficiency, clarity, and business impact.

Key Responsibilities:

• Content Operating Model Development: Establish and continuously improve the enterprise content operating model, including intake, prioritization, sequencing, workflow standards, and capacity planning across NPD, eCommerce, Retail, Trade, Pro, and AI-enabled content initiatives.
• Enterprise Intake and Prioritization: Own the content intake process, ensuring requests are evaluated against agreed business priorities, launch needs, channel impact, resource requirements, and timing constraints.
• Capacity Planning and Resource Allocation: Develop and manage a clear view of content demand, team capacity, production timelines, and resource tradeoffs to support better decision-making and reduce bottlenecks.
• Workflow Optimization: Identify opportunities to streamline content workflows, reduce rework, remove process friction, and improve speed-to-market across creative asset development and deployment.
• Cross-Functional Sequencing and Alignment: Partner closely with Brand, Creative Services, Product Marketing, eCommerce, Retail, Trade, Pro, Legal, Customer Product Data, and external partners to align priorities, timing, inputs, approvals, and execution plans.
• AI-Enabled Content Enablement: Partner with internal teams and the Masco Digital CoE to help translate AI-enabled content tools, automation opportunities, and emerging workflows into usable operating processes for the Brand and Creative Assets teams.
• Content Solution Identification: Help determine the right content solution for each business need, including net-new assets, refreshed assets, modular templates, channel-specific versions, AI-assisted content, or reuse of existing assets.
• Production Roadmap Management: Build and maintain content roadmaps that connect strategic priorities, SKU needs, channel requirements, launch timing, and production capacity into one integrated view.
• Throughput and Efficiency Tracking: Track key operational metrics such as cycle time, request volume, asset reuse, content completion, production status, bottlenecks, and cost or resource efficiency.
• Governance Partnership: Partner with the Governance & Lifecycle Lead to ensure newly created content is properly tagged, versioned, maintained, refreshed, and retired according to established standards.
• Stakeholder Communication: Provide clear updates to cross-functional stakeholders on project status, risks, tradeoffs, capacity constraints, and decision needs.
• Continuous Improvement: Recommend process, tool, template, and workflow improvements that allow the organization to scale content production without a proportional increase in resources.

Qualifications

• Experience: 7+ years of experience in content operations, marketing operations, creative operations, project/program management, digital marketing, eCommerce merchandising, or related fields.
• Education: Bachelor’s degree in Marketing, Communications, Business, Project Management, Digital Strategy, or related field.
• Operational Leadership: Strong ability to design and manage intake processes, workflows, prioritization systems, production roadmaps, and cross-functional operating models.
• Project and Program Management: Demonstrated ability to manage multiple workstreams, timelines, stakeholders, dependencies, and resource constraints in a fast-paced environment.
• Content Production Understanding: Working knowledge of creative asset development, digital content, product launch support, eCommerce content, channel versioning, and brand consistency requirements.
• Analytical Capability: Ability to interpret demand, throughput, resource, and performance data to improve planning, prioritization, and operational decision-making.
• Cross-Functional Influence: Proven ability to work across teams, build alignment, clarify tradeoffs, and move work forward without relying solely on formal authority.
• Systems Mindset: Strong ability to identify process gaps, build scalable solutions, and translate complexity into clear workflows and decision frameworks.
• AI and Digital Fluency: Comfortable working with emerging AI-enabled content tools, automation concepts, DAM systems, content platforms, workflow tools, and evolving digital content requirements.
• Communication: Excellent written and verbal communication skills, with the ability to clearly explain priorities, tradeoffs, risks, and recommendations to both working teams and senior stakeholders.

Why Join Us?

At Delta Faucet Company, our people are our greatest assets. We value different perspectives and fostering an inclusive environment. You’ll have the opportunity to shape the future of our brand, working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.

Here are some of the benefits we offer for your personal and professional growth:

• Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
• Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.

Company: Delta Faucet Company

Full time

Hiring Range: $103,700.00 - $163,020.00 USD

Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company is an equal opportunity employer and we strive to employ the most qualified individuals for every position.

The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

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