Manager, Advanced TV Partnerships

Spectrum Reach; New York (NY); On-site; USD 120,000 - 140,000; Full time

Job summary

Spectrum Reach in New York, NY is seeking a Sales Manager, Advanced TV Partnerships to lead direct sales across independent agencies and brand-direct partnerships, focusing on programmatic and addressable TV revenue and market expansion.

You will develop and execute account development plans to grow revenue, craft go-to-market strategies for digital and multi-platform offerings, and collaborate with cross-functional teams to accelerate growth while maintaining strong client relationships.

Qualifications

• Bachelor’s degree in business, marketing, or equivalent.
• 3+ years national sales experience with track record.
• Proven ability to build relationships with digital agencies and national/regional advertisers.
• Knowledge of data, analytics, online/digital ad technology in sales strategies.
• Experience in revenue-impacting sales within programmatic CTV.
• Experience building and growing sales pipeline with agencies and client-direct partners.
• Strong sales strategy, planning, and revenue forecasting.
• Entrepreneurial mindset and ability to scale in a complex landscape.

Responsibilities

• Accelerate programmatic and addressable TV revenue, hitting targets.
• Execute sales strategies to drive revenue growth and objectives.
• Acquire new business and grow existing partnerships.
• Develops and manages go-to-market for Digital and multi-platform revenue.
• Aids in set up and execution of campaigns and liaison with Sales Support.
• Delivers training programs for ongoing education and rollout of new technology.
• Support a high-energy sales culture that fosters success and enthusiasm.
• Collaborate with cross-functional teams to scale solution enhancements.
• Maintain communications with executive team to ensure plan execution and revenue goals.
• Own the message when conveying direction from leadership.
• Proactively grow and maintain network for potential partnerships.
• Seek feedback from internal customers relative to the team’s processes and performance.

Skills

National sales experience

Agency & brand relationships

Data analytics knowledge

Programmatic CTV knowledge

Sales forecasting

Entrepreneurial mindset

Education

Bachelor's degree in business/marketing

Job description

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.

The Sales Manager, Advanced TV Partnerships will support Spectrum Reach’s rapidly growing national addressable and programmatic CTV business. In this role, you will be leading direct sales efforts across a specific list of independent agencies and brand-direct partnerships. You will be focused on developing and executing account development plans to increase sales and expand market share by leveraging Spectrum Reach’s full portfolio of best-in-class advanced TV ad solutions.

Major Duties & Responsibilities include:

• Accelerate programmatic and addressable TV revenue, achieving personal and team targets.
• Execute sales strategies and initiatives to drive revenue growth and ensure success in achieving the company’s and our client’s business objectives.
• Work aggressively and creatively to acquire new business and grow existing partnerships.
• Develops and manages strategy and go-to market for Digital and multi-platform revenue within assigned agency/client scope.
• Aids in set up and execution of sold campaigns and serves as liaison with Sales Support.
• Assists in the delivery of training programs to ensure the ongoing education and rollout of new technology and information.
• Support a high-energy sales culture that fosters success, enthusiasm, and a winning atmosphere.
• Partner with internal peers and associated cross functional teams to innovate and scale solution enhancements required to accelerate revenue.
• Maintain effective communications with executive team and managers across the organization to ensure Sales Plan is executed and/or modified as needed and that revenues goals are achieved.
• Own the message when conveying direction from leadership.
• Proactively grow and maintain network for potential partnerships.
• Actively seek feedback from internal customers relative to the team’s processes and performance.

Qualification & Experience:

• Bachelor’s degree in business, Marketing, or equivalent combination of education and work experience.
• 3+ years national sales experience with proven track record of building customer partnerships and achieving sales budgets.
• Successful track record of building new client relationships with both digital agencies and national and/or regional advertisers.
• In-depth knowledge of data, analytics, Online/Digital ad technology and previous experience incorporating these attributes into sales strategies.
• Prior sales experience in a revenue impacting capacity withing programmatic CTV.
• Previous experience building, managing, and growing sales pipeline with independent agencies, holding companies, and client-direct partners.
• Skilled in sales strategy, sales planning, and revenue forecasting.
• Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers.
• Exceptional interpersonal and communication skills with the ability to influence while building strong relationships at all levels both externally and internally.
• Entrepreneurial mindset with the ability to quickly scale progress in a complex business landscape.

Preferred Qualifications:

• Experience working with independent agencies
• Ability to navigate strategic enterprise partnership discussions with senior agency and client stakeholders

Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.

A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

The base pay for this position generally is between $120,000.00 and $140,000.00. The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses.

In addition, this position has a commission earnings target starting at $94,000.

Get to Know Us

Spectrum is a suite of advanced communications services offered by Charter Communications, the leading broadband and video company in the nation and the fastest growing mobile provider in its footprint, with services available to more than 70 million homes and small to large businesses across 45 states. When you join our team, you’ll be keeping customers connected to Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products.

Grow Your Career Here

We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.