M&E Area Manager: Education Marketing & Enrollment

Charter Schools USA Inc.; Summerville (AL); On-site; USD 90,000 - 130,000; Full time

Job summary

Charter Schools USA Inc. seeks an experienced Marketing and Enrollment Area Manager to drive school-level marketing and enrollment programs.

You will build strong relationships with stakeholders, lead local and national campaigns, and oversee the execution of marketing assets and digital initiatives to maximize enrollment. You will manage budgets, guide content and creative output, and mentor school staff while aligning with CSUSA’s strategic plans and metrics.

Qualifications

• Experience with integrated/omnichannel marketing campaigns across multiple channels.
• Excellent interpersonal and collaborative skills for cross-functional work.
• Proven digital marketing experience: campaigns, website, email, social media.
• Strong speaking and writing skills; Spanish is a plus.
• Robust project management with ability to juggle multiple initiatives.

Responsibilities

• Develops and executes school marketing and enrollment plans.
• Liaises with local schools and national teams to ensure alignment and ROI.
• Guides content, creative assets, and digital campaigns for local campaigns.
• Tracks KPIs, analyzes data, and reports performance to stakeholders.
• Oversees enrollment processes and budgets at the school level.
• Mentors and trains school marketing staff on CRM and campaigns.

Skills

Omnichannel Marketing

Interpersonal skills

Digital Marketing

Marketing analytics

Project management

Stakeholder management

Communication

Education

Bachelor's Degree in Business or Marketing

Tools

Adobe Illustrator

SharePoint

CRM

Graphic design

Job description

Charter Schools USA Inc. seeks an experienced Marketing and Enrollment Area Manager to drive school-level marketing and enrollment programs.

You will build strong relationships with stakeholders, lead local and national campaigns, and oversee the execution of marketing assets and digital initiatives to maximize enrollment. You will manage budgets, guide content and creative output, and mentor school staff while aligning with CSUSA’s strategic plans and metrics.