Long-Form Legal Content Writer

Levin Papantonio Law Firm; Pensacola (FL); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Competitive pay

Performance-based annual bonus

Flexible work arrangements

Professional development

Health, Dental, Vision insurance

401(k)/Profit Sharing

Job summary

A leading law firm in Florida is hiring a Long-Form Content Creator to produce insightful legal content and support SEO initiatives. The role involves researching complex legal topics, optimizing articles for web visibility, and collaborating with legal experts. The ideal candidate will have strong writing and editing skills, as well as a knack for translating legal jargon into accessible language. Competitive pay, flexible work arrangements, and professional development opportunities are offered.

Qualifications

• Ability to interpret complex legal topics for non-lawyers.
• Experience with content briefs and keyword research tools.
• Knowledge of accessibility and inclusive language practices.

Responsibilities

• Research and write in-depth legal articles and guides.
• Prepare press releases and draft engaging presentations.
• Optimize content for SEO while ensuring readability.

Skills

Excellent research skills

Strong command of grammar and tone

Familiarity with SEO best practices

Ability to work independently

Tools

WordPress

Job description

About Us

Levin Papantonio is a leading plaintiff’s law firm specializing in single event and mass tort plaintiff’s litigation. We deliver client-centered legal services and thought leadership that builds trust and clarifies complex legal issues. We’re hiring a Long-Form Content Creator to produce well-researched, engaging articles and guides that educate prospective clients, support SEO goals, and reinforce our firm’s expertise.

About The Role

The Long-Form Content Creator will research, outline, write, and revise in-depth legal content involving litigations and other activities to highlight the firm and its accomplishments. You will translate complex legal topics into clear, audience-focused content while aligning with SEO strategy, editorial standards, and regulatory considerations for legal marketing.

What We\'re Looking For

• A writer who can produce clear, accurate, and engaging long-form content.
• Someone who thrives in a fast-paced environment and who can function well as part of a collaborative team.
• A strategic communicator who can support the firm’s message across multiple channels.
• A detail-oriented editor who can manage both recurring publication cycles and one-off deadlines.

Key Responsibilities

• Produce long-form articles, guides, and downloadable content that are accurate, authoritative, and client-friendly.
• Prepare press releases related to case filings, verdicts, settlements, and firm announcements.
• Draft presentations and video scripts that are engaging and connect with audiences.
• Serve as editor of the firm’s twice-annual magazine distributed at our industry conferences.
• Develop outlines, summaries, and talking points for the short-form content/marketing team to allow long-form content to be repurposed for social media, blog posts, and video scripts.
• Conduct primary and secondary research: read case law summaries, firm materials, interviews with attorneys, and reputable secondary sources.
• Collaborate with attorneys, marketing, and SEO specialists to develop content briefs and outlines.
• Optimize content for SEO (keywords, headings, meta descriptions, internal linking) while maintaining natural readability.
• Ensure legal and ethical compliance in marketing communications (no unauthorized practice of law, proper disclaimers).
• Edit and proofread content for clarity, tone, grammar, and accuracy.
• Maintain an editorial calendar, meet deadlines, and incorporate feedback from attorneys and marketing leads.

What We Offer

• Competitive pay and performance based annual bonus.
• Flexible work arrangements and supportive, collaborative team.
• Opportunity to build authoritative content that drives client engagement and firm growth.
• Professional development and mentorship from practicing attorneys and marketing leaders.
• 401(k)/Profit Sharing
• Health, Dental, Vision
• Flexible Spending Account (FSA)
• Health Savings Account (HSA)
• Group Term Life insurance (GTL)/Voluntary Term Life insurance (VTL)
• Long Term Disability (LTD)
• Annual Pay Increase (discretionary)
• Year End Bonus (discretionary)

Requirements

• Excellent research skills and ability to interpret legal topics and synthesize information for non-lawyer audiences.
• Strong command of grammar, tone, and storytelling for professional services marketing.
• Familiarity with SEO best practices and content management systems (e.g., WordPress).
• Ability to work independently, manage multiple projects, and meet deadlines.

Preferred Qualifications

• Prior experience working with law firms, attorneys, or in legal publishing.
• Basic understanding of legal terminology and citation conventions.
• Experience with content briefs, keyword research tools, and analytics.
• Basic knowledge of accessibility and inclusive language practices.

Equal Opportunity

Levin Papantonio is an equal opportunity employer, committed to the strength of a diverse workforce.