Linear TV Manager, GOC (Fully Remote)

WPP Media Limited; United States; Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision insurance

Dental insurance

Paid time off

Partner discounts

Mental health days

Hybrid work model

Job summary

WPP Media is seeking a leader to drive end-to-end Linear TV campaigns, overseeing delivery, budget, and audience performance goals across channels.

You will mentor a team, set operational priorities, provide ongoing coaching, and align with market metrics to drive campaign success in a hybrid US-based environment.

Qualifications

• 5+ years of experience in media investment, advertising, data analysis, and market metrics analysis.
• Comprehensive knowledge of Linear TV buying, activation, and optimization with industry tools.

Responsibilities

• Lead end-to-end execution of Linear TV campaigns, overseeing delivery, budget management, and audience performance goals.
• Manage and mentor a team of professionals, establishing priorities, coaching, and driving individual performance.

Skills

Media investment

Advertising analytics

Data analysis

Market metrics analysis

Linear TV buying

Tools

Ibope

Nielsen

Prisma

Job description

• Lead end-to-end execution of Linear TV campaigns, overseeing delivery, budget management, and audience performance goals.
• Manage and mentor a team of professionals, establishing operational priorities, providing ongoing coaching, and driving individual performance.

Skills and Experience:

• 5+ years of relevant experience in media investment, advertising, data analysis, and market metrics analysis.
• Comprehensive knowledge of Linear TV buying, activation, and optimization with tools like Ibope, Nielsen, and Prisma.

Life at WPP Media & Benefits:

• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off, preferential partner discounts, and employee mental health awareness days.
• Hybrid work approach with teams in the office around four days a week, fostering creativity and collaboration.

WPP Media

WPP Media is an AI-driven media operating unit that delivers creative personalisation at scale for leading brands. As part of the Global Operations Centre within a large global network, it fosters a collaborative, multicultural environment with comprehensive benefits.