Leasing Manager

Colonial Group; Columbus (OH); On-site; USD 55,000 - 70,000; Full time

Job summary

Colonial Group is seeking a Leasing Manager to drive occupancy and revenue by leading leasing and marketing efforts across our multifamily communities. The role oversees leasing staff, manages campaigns, and ensures top‑notch resident experiences.

The ideal candidate blends leadership with hands‑on leasing execution and strong customer service and communication skills. Responsibilities include coordinating tours, qualifying applicants, preparing leases, managing move‑ins and renewals, and

Qualifications

• High school diploma or equivalent.
• At least one year of multifamily leasing experience.
• Proficient in Microsoft Office and property management software.
• Strong leasing, marketing, and customer service knowledge.
• Experience using social media for leasing is preferred.

Responsibilities

• Lead the leasing team by training and evaluating performance to meet occupancy goals.
• Develop and execute marketing, advertising, and sales strategies to maximize visibility and occupancy.
• Oversee leasing operations including tours, applicant qualification, lease prep, move-ins and renewals.
• Maintain inventory of ready apartments to ensure market readiness.
• Collaborate with maintenance to meet aesthetic and safety standards.
• Analyze local market trends to adjust pricing and promotions.
• Generate leasing reports and traffic logs using property management software.
• Ensure accurate entry of traffic, leases, and renewals in the system.
• Plan leasing events and resident engagement activities.
• Address inquiries and resolve resident/prospect issues promptly.
• Deliver leasing and marketing performance updates to owners and senior management.

Skills

Leasing experience

Communication skills

Organizational skills

Customer service

Social media marketing

Teamwork

Education

High School Diploma

Tools

Microsoft Office

Property Management software

Job description

Leasing Manager

Job Title: Leasing Manager

Division: Multifamily

Status: Non-Exempt

JOB SUMMARY: The Leasing Manager is responsible for driving occupancy, revenue, and resident retention by leading the community’s leasing and marketing efforts. This role oversees leasing staff (as applicable), manages marketing campaigns, monitors leasing activities, and ensures exceptional customer experience for prospects and residents. The ideal candidate combines leadership, strategic planning, and hands‑on leasing execution.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Lead the leasing team by training and evaluating performance to meet occupancy and leasing goals.
• Develop and execute marketing, advertising, and sales strategies to maximize community visibility and maintain high occupancy rates.
• Oversee leasing operations including touring, qualifying applicants, preparing lease documents, and managing move-ins and renewals.
• Maintain and monitor an appropriate inventory of “ready” apartments and ensure the community is always market ready.
• Collaborate with the maintenance team to ensure apartment units and community amenities meet aesthetic and safety standards.
• Analyze local market trends, competitor offerings, and traffic data to adjust pricing, concessions, and promotions as needed.
• Generate and review leasing reports, financial summaries, traffic logs, and conversion metrics using property management software (MRI or similar).
• Ensure timely and accurate entry of traffic, notices, leases, and renewals into the management system.
• Plan and implement leasing events, resident engagement activities, and renewal programs.
• Address resident and prospect inquiries or complaints with professionalism and prompt resolution.
• Prepare and deliver leasing and marketing performance updates to owners and senior management.

QUALIFICATIONS

• High School Diploma or equivalent.
• Minimum of one year multifamily leasing experience.
• Proficient with Microsoft Office and Property Management software experience is a must.
• Solid knowledge of leasing, marketing, and customer service best practices.
• Experience managing or heavily utilizing social media for leasing and outreach (Facebook, Instagram, etc.) is preferred.
• Excellent organizational and communication skills with the ability to manage multiple tasks and deadlines in a fast‑paced environment.
• Strong attention to detail, problem‑solving skills, and the ability to work independently or as part of a team.
• Must be customer‑service oriented with the ability to interact professionally with residents and vendors.
• Flexibility to work weekends if required by the property.
• Valid driver’s license required (for operating golf carts if applicable).