LCCI Market Research –Team Lead

Eli Lilly and Company; Indiana (PA); On-site; USD 80,000 - 120,000; Full time

Job summary

Join a forward-thinking company as a Market Research Team Lead, where you will spearhead innovation and transformation in market research. This role offers the unique opportunity to leverage AI and analytics to drive insights and operational excellence. You will lead a talented team, ensuring high-quality execution of research projects while fostering a culture of continuous improvement. Your strategic vision will help shape the future of market research, making a significant impact on brand performance and marketing strategies. If you are passionate about data-driven decision-making and thrive in a collaborative environment, this is the perfect role for you.

Benefits

Health Insurance

Retirement Plan

Flexible Working Hours

Professional Development

Employee Assistance Program

Wellness Programs

Qualifications

• 8-9 years of market research and analytics experience.
• Hands-on AI/ML implementation in Market Research.
• Experience in pharma industry is required.

Responsibilities

• Lead market research projects and manage team deliverables.
• Collaborate with internal and external partners for data collection.
• Ensure quality and compliance throughout the research process.

Skills

Market Research

AI/ML Implementation

Data Analysis

Statistical Analysis

Communication Skills

Project Management

Education

MBA/Post Graduation in Quantitative Discipline

Tools

SPSS

Tableau

Power BI

MS Excel

MS PowerPoint

Job description

LCCI Market Research –Team Lead page is loaded

LCCI Market Research –Team Lead

Apply locations India, Bengaluru time type Full time posted on Posted 2 Days Ago job requisition id R-85361

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Eli Lilly has a broad portfolio of in-market and near launch brands In United States. Brand and marketing teams rely on strong market research support to understand brand performance, identify new opportunities, create marketing plans, and recommend tactical adjustments, if necessary.

The LCCI Market Research Team Lead will lead a team of market researchers who support achievement of brands’ goals, while always striving for process improvement and innovation. This role is responsible for managing a consistent, timely market research process across US products. This includes finalizing questionnaires, developing recruiting lists, aggregating data, interpreting results, cross-referencing secondary sources, and communicating insights. With the recent advent of AI in market research, we are looking for folks with hands-on exposure to AI implementation use cases across various aspects of market research. Success requires close partnership with market researchers based in the US, as well as external agencies that manage panels and collect data on our behalf and also supporting initiatives that promote the use of AI and leverage efficiencies for additional delivery and learning/capability development across the team.

Key Responsibilities:

• Transformation & Innovation: 50%-time commitment
  • Identify projects related to Innovation and Continuous Improvement
  • Drive new capabilities within the team
  • Leverage AI across studies and support Center of Excellence initiatives including and not limited to coding and running various AI/ML algorithms for either streamlining or improving speed across both Synthesis and Quantitative projects
  • Work in close collaboration with internal commercial services functions (Analytics and Data Science) and external vendors to advance initiatives aiming to drive integrated insights, new capabilities, and operational excellence
  • Champion FAM integration and lead projects which need

• “Hands on” Project Execution & Delivery: 30-40% time commitment
  • Partner with Lilly market researchers based in the US for high quality execution and on time delivery of the market research projects covering the spectrum of activities including Synthesis (secondary) and Primary research, social listening, and data analytics.
  • Serves as trusted advisor by actively participating in various phases of the project including kick-off, approach development, execution, insight generation and data visualizations
  • For assigned projects may be required to:
    • Communicate with stakeholders to present the final outputs and provide recommendations
    • Manage the data collection process with external agency partners to ensure data integrity and on time delivery
    • Provide appropriate context for study findings based on prior market research, including secondary sources.
  • Attention to detail in every step of the market research process to ensure accurate, on time deliverables.

• Portfolio and People Management: 10-20%-time commitment
  • Portfolio Management
    • Ensures quality, speed, value, and compliance throughout the market research value chain.
    • Ensures all research complies with company compliance policies.
    • Establishes project management for seamless project execution, prioritization, and high-quality delivery from the team.
    • Allocates projects to team members to operate a full capacity
    • Supports creation and maintenance of standard operating procedures (SOPs), quality checklists that will enable excellent quality outputs for all outputs within the function
    • Facilitates shared learning forums to identify challenges and establish best practices across the team
    • Continues to expand the market research capability of the team by taking on more complex projects and delivering value
    • Identifies improvement opportunities and implementation of analytics & research best practices

• People Management
  • Lives the Lilly Leadership Principles: Connect with People, Be Determined and Drive Continuous Improvement
  • Embraces and champions change
  • Identifies, recruits, and selects top talent; manages new hire onboarding.
  • Monitors employee engagement and team health
  • Utilizes myPM process to operationalize organizational goals for team members
  • Partners with direct reports to create individual development planning/action planning
  • Serves as trusted career advisor, and work with Indy and LCCI based Leadership and LCCI HR to identify career opportunities as appropriate
  • Coaches team members using the Lilly coaching framework by encouraging two-way dialogue and open feedback, listening actively, being flexible, and identifying knowledge, skill, and performance gaps.
  • Provides consultative value and removes barriers so the team can focus on prioritized work and provide

Education Requirements: MBA/Post Graduation in quantitative discipline from a reputed institution, or equivalent education and experience

Experience related requirements

• 8-9 years of market research and/or analytics experience with demonstrated ability to think strategically in an ambiguous environment
• 2+ years of hands-on implementation of AI/ML usecases in Market Research across either Quantitative or Synthesis use cases
• 2+ years of experience in coaching and mentoring individuals
• Minimum 1.5 years tenure in current role
• Experience in pharma industry is required
• Technical Skills
  • Strong quantitative, research, and analytical skills
  • Good knowledge of AI/ML implementation in Market research across both Synthesis and Primary researches
  • Knowledge of statistical packages (SPSS, WinCross or similar) and databases will be an added advantage
  • Experience in methodologies such as segmentation, end-to-end concept testing
  • Knowledge of databases such as APLD, IQVIA Rx datasets etc. is good to have
  • Experience in data visualization tools such as Tableau/ Power BI
  • Advanced MS-office skills (MS-Excel and MS-PowerPoint)
• Soft Skills
  • Ability to showcase people agility while dealing with peers/ direct reports
  • Strong work ethic, personal motivation, and team player who is dynamic and result oriented
  • Good presentation skills, interpersonal and communication skills
  • Strong verbal and written communication skills, and ability to influence others.
  • Ability to operate in a matrix environment, with ability to work across time zones

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form ( https://careers.lilly.com/us/en/workplace-accommodation ) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lillydoes not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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