L&D Measurement and Analytics Specialist

Salesforce; San Francisco (CA); On-site; USD 117,000 - 194,000; Full time

Benefits offered by this job

Time off

Medical

Dental

Vision

Mental health

Parental leave

Life insurance

Disability insurance

401(k)

ESPP

Job summary

Salesforce seeks a curious Learning & Development professional to lead research, measurement, and analytics for Professional Services. You will connect field insights with program design, drive analytics frameworks, and demonstrate business impact through dashboards and narratives.

You will partner with Talent Development to evolve learning measurement beyond participation, focusing on retention, application, and sustained behavior change across the field.

Qualifications

• 3-5 years in Learning & Development, learning analytics, Instructional Design, field enablement, or related.
• Experience with learning measurement frameworks (e.g., Kirkpatrick Levels 3/4, Phillips ROI).
• Ability to design qualitative and quantitative research and translate findings into recommendations.
• Strong data literacy with ability to visualize and report on learning, engagement, and business impact.
• Focus on moving beyond participation metrics to measure learning application and performance impact.
• Data storytelling to create executive-ready dashboards and reports.
• Knowledge of instructional design principles and aligning objectives to KPIs.
• Collaborative, consultative mindset with stakeholders and cross-functional teams.
• Excellent communication and adaptability across audiences, from learners to senior leaders.
• Curiosity and commitment to continuous improvement of learning experiences.

Responsibilities

• Own end-to-end reporting and analytics across Talent Development and Learning initiatives.
• Develop consistent reporting approaches covering program performance, learner experience, engagement, CSAT, and quality.
• Embed measurement into program design with clear success measures and data requirements.
• Establish scalable frameworks and standards for evaluation across the learning portfolio.
• Identify trends and opportunities to raise quality and impact of learning solutions.
• Design and own qualitative and quantitative field research to understand skill gaps and priorities.
• Translate field insights into actionable recommendations for learning solutions and priorities.
• Create dashboards and narratives connecting learning activity, outcomes, and business impact.
• Partner with Instructional Designers to align objectives and measures with business KPIs.

Skills

Reporting & Analytics

Field Research

Data storytelling

Instructional Design

Communication

Collaboration

Learning Metrics

Executive Presentations

Job description

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

We're looking for a curious, data-fluent Learning & Development professional who can uncover the story behind the numbers and turn insight into action for the field.

In this role, you will help us stay deeply connected to the needs and realities of our Professional Services Field teams. You will design and lead research and discovery approaches, own our learning measurement and analytics framework, and help evolve our measurement strategy beyond participation and satisfaction metrics toward sustained learning application, behavior change, and business impact.

Working across the Talent Development and Learning team, you will make the impact of our L&D investments more visible, credible, and actionable. You will bring together field insights, program data, learning outcomes, and business measures to inform decisions, strengthen our learning experiences, and continuously improve how we enable our people.

Key Responsibilities

Reporting, Measurement & Analytics

• Own end-to-end reporting and analytics across Talent Development and Learning initiatives, identifying the metrics that matter and translating data into actionable insights.
• Develop consistent reporting approaches that provide visibility into team outputs, program performance, learner experience, engagement, CSAT, and learning quality.
• Embed measurement into the design of learning programs from the outset, ensuring success measures, data requirements, and evaluation approaches are clearly defined.
• Establish scalable measurement frameworks, processes, and standards that enable consistent evaluation across the learning portfolio.
• Identify trends, opportunities, and areas for improvement, using data to inform decisions and continuously raise the quality and impact of our learning solutions.

Field Research, Discovery & Business Impact

• Design and own qualitative and quantitative research and discovery approaches that build an ongoing understanding of Professional Services Field teams, including their skill gaps, challenges, priorities, and day-to-day realities.
• Translate field insights into clear recommendations that directly inform the discovery, design, and prioritization of new learning and enablement solutions.
• Partner with stakeholders and field teams to validate learning needs, test assumptions, and ensure solutions are grounded in real business and learner needs.
• Develop frameworks and initiatives that measure learning retention, application, and sustained behavior change over time.
• Advance our measurement approach beyond traditional L&D metrics by connecting learning outcomes to observable changes in performance and business results.
• Define short- and long-term success measures that resonate with senior stakeholders and demonstrate the broader impact of learning investments.
• Build and champion dashboards, reporting mechanisms, and measurement approaches that connect learning activity, learner outcomes, behavior change, and business impact.

Data Storytelling & Executive Insights

• Translate complex datasets, research findings, and field insights into clear and compelling narratives.
• Create executive-ready presentations, dashboards, and visual reports that bring program performance and learning impact to life.
• Surface key trends, insights, risks, and opportunities to support evidence-based decision-making.
• Use data storytelling to influence future learning strategy, investment decisions, program improvements, and prioritization.

Instructional Design Partnership

• Apply a working knowledge of Instructional Design and adult learning principles to learning measurement, discovery, and evaluation.
• Partner closely with Instructional Designers to ensure learning objectives, desired behaviors, and business outcomes are clearly defined and measurable from the outset.
• Map learning objectives to relevant performance measures and business KPIs.
• Contribute to the development and refinement of learning content where appropriate, bringing field research and data insights into the design process.
• Ensure learning and measurement strategies are aligned so that programs are designed not only for a strong learner experience, but also for measurable application and impact.

Qualifications & Skills

• Experience: 3-5 years of experience in Learning & Development, learning analytics, Instructional Design, field enablement, organizational development, or a related discipline. Experience within Professional Services or a technology environment is a strong plus.
• Learning Measurement: Experience developing learning measurement and evaluation approaches, with familiarity with frameworks such as Kirkpatrick Levels 3 and 4 and/or the Phillips ROI Methodology.
• Research & Discovery: Demonstrated ability to design and conduct qualitative and quantitative research, synthesize findings, and translate them into clear and actionable recommendations.
• Data Literacy: Strong analytical skills with experience working with learning, engagement, performance, or business data and using data visualization and reporting tools.
• Business Impact Orientation: A strong interest in moving beyond traditional L&D activity metrics to understand learning application, behavior change, performance improvement, and business impact.
• Data Storytelling: Proven ability to turn complex data and insights into clear, persuasive narratives, executive-ready reports, dashboards, and presentations.
• Instructional Design Knowledge: Working knowledge of Instructional Design, adult learning principles, learning objectives, and evaluation methodologies.
• Collaborative & Consultative: Strong relationship-building and consulting skills, with the ability to work effectively across teams, build trust with field stakeholders, and constructively challenge assumptions using evidence.
• Communication: Excellent written and verbal communication skills, with the ability to adapt insights and recommendations for audiences ranging from learners and program teams to senior leaders.
• Curiosity & Continuous Improvement: Naturally curious, comfortable asking questions, testing assumptions, and using evidence to continuously improve learning experiences and outcomes.

What Success Looks Like

Success in this role means we have a clearer, more consistent view of how our learning investments are performing and what impact they are having. Our learning solutions are informed by meaningful field insight, measurement is built in from the beginning, and our reporting tells a credible story that extends beyond participation and satisfaction.

Most importantly, we can demonstrate not only what people learned, but how they applied it, what changed as a result, and where we should invest next.

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Salesforce offers a variety of benefits to help you live well including:

• time off programs
• medical
• dental
• vision
• mental health support
• paid parental leave
• life and disability insurance
• 401(k)
• an employee stock purchasing program

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $117,400 - $177,600 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $140,900 - $193,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.