Junior Copywriter - Higher Education Marketing

Liaison; Boston (MA); On-site; USD 55,000 - 75,000; Full time

Job summary

Liaison, a trusted partner in higher education marketing, seeks an Associate Copywriter to deliver on-brand copy for digital and print channels. This junior role emphasizes execution, skill development, and learning how to translate creative strategy into high-quality copy with guidance.

You will collaborate with creative strategy, design, and campaign teams, drafting copy variants and applying brand voice across ads, emails, landing pages, and websites.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 1–2 years of professional writing or copywriting experience, including internships or agency roles.
• Strong foundational writing and editing skills with attention to clarity, grammar, tone, and audience.
• Ability to adapt writing style across brands, audiences, and channels with guidance.
• Comfortable managing multiple assignments in a deadline-driven environment.
• Receptive to feedback and able to apply revisions efficiently.
• Highly organized with strong attention to detail and follow-through.
• Interest in higher education marketing, storytelling, and performance-driven content.
• Willingness to learn and use AI tools as part of modern copywriting workflows.

Responsibilities

• Produce copy across digital and print channels, including ads, emails, landing pages, websites, and campaign assets, under the guidance of senior team members.
• Write for multiple agency clients, adapting voice, tone, and messaging to align with established brand guidelines and target audiences.
• Apply provided messaging frameworks, brand voice standards, and creative direction consistently across assignments.
• Manage assigned tasks and deliverables according to established timelines, workflows, and project priorities.
• Revise and refine copy based on feedback from creative leadership, stakeholders, and performance insights.
• Ensure copy meets quality, accuracy, compliance, and brand standards prior to delivery.
• Maintain version control and supporting documentation for assigned projects and revisions.
• Support creative testing efforts by drafting copy variants and alternative messaging approaches.
• Use AI tools responsibly to support ideation, drafting, and versioning while maintaining quality and editorial standards.

Skills

Copywriting

Editing

Adaptability

Deadline-driven

Audience targeting

Education

Bachelor’s degree or equivalent

Tools

AI writing tools

Job description

Liaison, a trusted partner in higher education marketing, seeks an Associate Copywriter to deliver on-brand copy for digital and print channels. This junior role emphasizes execution, skill development, and learning how to translate creative strategy into high-quality copy with guidance.

You will collaborate with creative strategy, design, and campaign teams, drafting copy variants and applying brand voice across ads, emails, landing pages, and websites.