Junior Account Executive, Tech PR

5WPR; Miami, Fort Lauderdale (FL, FL); On-site; USD 50,000 - 68,000; Full time

Benefits offered by this job

Hybrid work model

Wellness programs

ClassPass partnership

Summer Fridays

Parental leave

Professional development

Student loan reimbursement

Season tickets / cultural events

Job summary

5WPR is seeking a driven Junior Account Executive to join our Tech PR practice. The role supports media relations, account management, and reporting across multiple accounts, playing an essential role in driving client success.

The ideal candidate brings strong writing and pitching skills, attention to detail, and a passion for PR. This hands-on opportunity helps build a thriving career in public relations while working on both B2B and B2C tech clients.

Qualifications

• Bachelor’s degree in Public Relations or related field is required.
• 1 year of full-time agency experience, ideally in tech/corporate PR.
• Strong written and verbal communication skills with ability to adapt messaging.

Responsibilities

• Build targeted media lists using platforms like Cision and MuckRack.
• Craft compelling media pitches and storytelling.
• Support client management with calls, agendas, and recaps; organize files and trackers.
• Coordinate deliveries to media and influencers and manage logistics for events.
• Own the preparation and accuracy of weekly, monthly, quarterly, and annual client reports.

Skills

Writing skills

Pitching skills

Attention to detail

Verbal communication

Organizational skills

Multitasking

Team collaboration

Proactive mindset

Education

B.A./B.S. in Public Relations or related field

Tools

Cision

Muck Rack

Job description

5W is seeking a driven Junior Account Executive to join our Tech PR practice. As a key member of the team, you’ll support media relations, account management, and reporting across multiple accounts - playing an essential role in driving client success.

The ideal candidate brings strong writing and pitching skills, attention to detail, and a passion for PR. This is a hands-on opportunity to work closely with your team, contribute to creative storytelling, and build the foundation for a thriving career in public relations.

This role will work on B2B Tech along with some B2C Tech clients.

Media Relations

• Build targeted media lists using platforms like Cision and MuckRack.
• Capture the attention of national, regional and non-traditional media outlets - including podcasts, radio, and social media influencers and begin forming key relationships.
• Help craft compelling story angles and media pitches.
• Track trends and cultural conversations to identify opportunities for client outreach.
• Conduct proactive media outreach and secure coverage.
• Monitor, track, and share client and competitor coverage.

Account Management

• Play a key role in client management by scheduling calls, drafting agendas and recaps, and maintaining team files.
• Organize client folders, trackers, and databases.
• Oversee brand samples and manage inventory when applicable.
• Coordinate deliveries to media and influencers.
• Manage logistics for client/team meetings, including check-in, meals, and prep materials.
• Provide support on events, activations, and mailers.

Monitoring & Reporting

• Manage media coverage reports and tracking documents.
• Provide ongoing monitoring for client and competitor activity.
• Own the preparation and accuracy of weekly, monthly, quarterly, and annual client reports.
• Support program recap reports for events, mailers, influencer campaigns, and other initiatives.

Here’s What You Have

• S./B.A. in Public Relations or related field.
• 1 year of full-time agency experience required, ideally in the tech/corporate PR space
• Strong written and verbal communication skills, with the ability to adapt messaging for different platforms and audiences.
• A proactive, creative, and energetic personality with excellent organizational skills.
• Positive, flexible attitude with a proactive and curious mindset.
• Passion for trends and current news.
• Collaborative team player who can also work independently.
• Ability to multitask, meet deadlines, and manage priorities in a fast-paced environment
• Passion for media, social trends, and current news, including the evolving digital and influencer landscape.

Why You’ll Love Working Here

• Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
• Flexible PTO
• Summer Fridays and Winter, Spring, and Fall Fridays too!
• Hybrid work model offering flexibility and work-life balance
• Expanded parental leave and family planning support
• Continuous learning through "5W University" and development initiatives
• Student Loan Reimbursement
• Professional Development Support
• Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
• Charitable giving, including matching donations