International SEO Manager, Streaming

Cypress HCM; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Paramount Skydance seeks a Manager, International SEO, Streaming for the MACS team to own global SEO initiatives across ParamountPlus.com and Pluto.TV. You will coordinate with Product, Engineering, Localization, Marketing, and regional teams to improve international visibility and AI search alignment.

The role requires strong communication, stakeholder management, and the ability to translate opportunities into business impact across multiple time zones.

Qualifications

• 5+ years in SEO, including at least 1 year of international SEO experience.
• Strong analytical, organizational, and stakeholder management skills.
• Ability to balance strategic international SEO planning with hands-on execution.
• Strong communication skills with ability to present performance to technical and non-technical stakeholders.

Responsibilities

• Own and drive international SEO strategy, performance, and roadmap for ParamountPlus.com and Pluto.TV across global markets.
• Serve as primary SEO liaison for international stakeholders and align regional needs with global strategy.
• Collaborate with Product, Engineering, Localization, Content Ops, Marketing and regional teams to improve localized search and AI Discovery experiences.
• Coordinate with Technical SEO, Content SEO, and Analytics leads to drive cross-functional initiatives.
• Investigate international SEO issues, ranking behavior, and regional content availability differences.
• Develop business cases, forecasts, and prioritization frameworks to secure resources.

Skills

International SEO

Stakeholder management

Project management

Analytics

Localization coordination

Communication skills

Excel/Google Sheets

Technical SEO

Tools

Google Search Console

Semrush

Botify

Screaming Frog

Rank tracking platforms

Job description

Onsite Requirement: Fully onsite, Monday through Friday

Hours: 9:00 AM to 6:00 PM Eastern Time

Job Description

Team: Search & AI Discovery (SAID)

The Marketing Acquisition & Campaign Services (MACS) team is a performance-driven digital marketing team that provides in-house strategy, activation, operations, and analytics support to brands across Paramount Skydance. This includes overseeing the implementation of technology and capabilities across the company’s streaming portfolio.

As Manager, International SEO, Streaming for the MACS team, you will be reporting directly to the Streaming SEO & AI Discovery (SAID) team. This role will own and drive international SEO initiatives across ParamountPlus.com and Pluto.TV, working across technical SEO, content SEO, analytics, localization, and product workflows to improve organic visibility across global markets. This role will partner closely with international stakeholders, Product, Engineering, Localization, Marketing, Content Operations, Analytics, and the broader SEO team to prioritize opportunities, support regional growth, and ensure SEO and AI Search best practices scale across markets.

The ideal candidate wants to work for Paramount Skydance’s portfolio of strong brands, has a passion for international SEO, enjoys working in a fast-paced team environment, and thrives in quick-changing media outlets. This person should be a strong communicator and facilitator who can manage multiple regional stakeholders, translate SEO opportunities into business impact, and drive alignment across teams, markets, and time zones.

Responsibilities

• Own and drive international SEO strategy, performance, and roadmap development for ParamountPlus.com and Pluto.TV across supported global markets
• Serve as the primary SEO liaison for international stakeholders, aligning regional needs, performance communication, and prioritization with global SEO strategy
• Partner with Product, Engineering, Localization, Content Operations, Marketing, and regional teams to improve localized search and AI Discovery experiences, feature parity, content availability, and region-specific visibility
• Coordinate with Technical SEO, Content SEO, and SEO Analytics leads while independently driving cross-functional international SEO initiatives
• Investigate international SEO issues, ranking behavior, country or language mismatches, and regional content availability differences
• Build business cases, forecasts, and prioritization frameworks to help international SEO initiatives secure Product, Engineering, content, and localization resources
• Conduct multi-market keyword, topic, competitive, and SERP research to inform roadmaps, localized content, title launches, sports events, and optimization priorities
• Monitor and communicate international SEO performance
• Support localization and copy optimization across landing pages, metadata, structured data, internal linking, editorial content, and in-product copy
• Define scalable templates, documentation, and best practices for international SEO across markets, languages, page types, and recurring launch workflows
• Create stakeholder-facing presentations communicating international SEO performance, roadmap priorities, business cases, forecasts, risks, opportunities, and recommended actions
• Develop and maintain international SEO documentation, SLAs, escalation paths, workflows, and best practices to support scalable execution across markets, teams, and recurring launch processes

Requirements

• Strong understanding of international SEO, including hreflang, localization, regional URL structures, country and language targeting, multi-market site architecture, and global site management
• Experience managing SEO initiatives for international, multi-language, or multi-region websites
• Experience conducting international keyword research, competitive analysis, SERP analysis, and market-level opportunity assessments
• Ability to analyze international SEO performance, identify trends or anomalies, and translate findings into clear recommendations, business cases, and prioritization frameworks
• Hands-on experience with Google Search Console and familiarity with SEO platforms such as Adobe Analytics, Semrush, Botify, Screaming Frog, rank tracking platforms, or similar AI Search tools
• Experience working with Product and Engineering teams to define requirements, support implementation, validate releases, and troubleshoot international SEO issues
• Experience working with localization, content operations, merchandising, editorial, marketing, and regional teams to optimize copy, metadata, landing pages, and localized content
• Understanding of how content availability, regional licensing, market-specific catalogs, and localization constraints can impact SEO performance
• Familiarity with AI Discovery concepts, including AI search visibility, LLM citations, answer engine optimization, and how international content may appear across emerging discovery surfaces
• Proficient in Excel or Google Sheets, including data analysis, formulas, pivot tables, VLOOKUP/XLOOKUP, and working with keyword or performance datasets
• Strong communication, facilitation, and project management skills, with the ability to manage stakeholders across regions, functions, and time zones
• Comfortable taking occasional early or late meetings to support collaboration with international teams in different time zones
• A second language is a plus, but not required

Qualifications

• 5+ years of experience in SEO, including at least 1 year of international SEO experience
• Strong analytical, organizational, stakeholder management, and problem-solving skills
• Ability to balance strategic international SEO planning with hands-on execution across technical, content, and reporting workstreams
• Strong communication skills with the ability to present international SEO performance, opportunities, tradeoffs, and business impact to technical and non-technical stakeholders
• Strong facilitation skills with the ability to drive alignment across Product, Engineering, Localization, Marketing, Analytics, Content Operations, and regional teams
• Experience working on large-scale websites, streaming, entertainment, media, or publishing is a plus
• Passion and curiosity for SEO, international search behavior, localization, streaming, AI Discovery, and the evolving search landscape