Integrated Strategy Lead, Entertainment (Remote Freelance)

Unfold Agency, Inc.; Culver City (CA); Remote; USD 90,000 - 103,000; Part time

Job summary

UNFOLD is seeking an experienced Integrated Strategist to craft culturally relevant, insight-driven marketing strategies for entertainment brands and digital-first storytelling. Collaborate with creative, social, media, and partnerships teams to translate audience insights into campaigns that grow awareness and engagement.

You will connect consumer data with creative ideas, building campaigns that resonate with fandom communities and drive measurable results across platforms.

Qualifications

• 5+ years of experience in brand, creative, or integrated marketing strategy.
• Deep understanding of entertainment, streaming, film, and digital-first content.

Responsibilities

• Develop culturally relevant, insight-driven marketing strategies for entertainment brands.
• Create integrated campaigns spanning social, digital media, content, and partnerships.
• Collaborate with cross-functional teams to turn insights into compelling strategies.

Skills

Audience insights

Cultural strategy

Integrated marketing

Campaign development

Job description

UNFOLD is seeking an experienced Integrated Strategist to craft culturally relevant, insight-driven marketing strategies for entertainment brands and digital-first storytelling. Collaborate with creative, social, media, and partnerships teams to translate audience insights into campaigns that grow awareness and engagement.

You will connect consumer data with creative ideas, building campaigns that resonate with fandom communities and drive measurable results across platforms.