Instructional Design Specialist

Hibbett; Birmingham (AL); On-site; USD 55,000 - 75,000; Full time

Job summary

Hibbett Instructional Designer role focused on developing engaging learning content across instructor-led, eLearning, and blended formats.

You will work with SMEs and cross-functional partners to design curriculum, author digital modules, and create job aids and facilitator guides while leveraging LMS analytics to drive continuous improvement.

Qualifications

• 2-4 years of experience in instructional design, training development, or a related field.
• Strong knowledge of instructional design theories, models, and frameworks and their practical application.
• Experience designing and developing curriculum, including learning objectives, lesson planning, and assessment strategies.
• Experience with eLearning authoring tools (e.g., Articulate 360) and multimedia development tools (e.g., Adobe Creative Cloud).
• Familiarity with Learning Management Systems (LMS), including course publishing, learner tracking, and reporting.
• Experience managing and organizing content within SharePoint or similar document management systems.
• Strong visual design skills with the ability to create engaging, learner-centered content.
• Ability to write clear, concise instructional copy, including scripts for audio, video, and interactive learning.
• Strong collaboration and communication skills, with experience working cross-functionally with stakeholders and SMEs.
• Excellent time management and organizational skills, with the ability to manage multiple projects and meet deadlines.

Responsibilities

• Collaborate with stakeholders to design and deliver impactful learning solutions.
• Design and develop instructional materials, including digital learning experiences, job aids, facilitator guides, and multimedia assets.
• Analyze learner needs, performance gaps, and business requirements to recommend training modalities and strategies.
• Engage in curriculum planning, define learning objectives, structure content, and select delivery methods.
• Research and implement emerging trends, tools, and technologies in instructional design.
• Develop and implement assessments and measurement strategies to evaluate learner performance and training effectiveness.
• Upload, organize, and maintain course content within LMS and SharePoint for version control and accessibility.
• Track and measure learning outcomes using LMS reporting and analytics.
• Execute learning projects from concept to completion, ensuring timelines and quality standards.
• Performs other related duties as assigned. Travelling up to 10%.

Skills

Instructional design

Curriculum development

eLearning design

Collaboration with SMEs

Written instructional copy

Time management

Cross-functional teamwork

Education

Bachelor's degree in a related field

Tools

Articulate 360

Adobe Creative Cloud

LMS

SharePoint

Job description

Under general supervision, the Instructional Designer provides instructional and program design expertise for the development and support of learning content delivered in various modalities. Works closely in a collaborative environment to create engaging learning activities and compelling course content that enhances retention and transfer. Instrumental in assessing, implementing, and integrating instructional design concepts and learning technologies.

• Collaborate with stakeholders, including business leaders, subject matter experts (SMEs), and cross-functional partners, to design and deliver impactful learning solutions.
• Design and develop instructional materials, including digital learning experiences, job aids, facilitator guides, and multimedia assets (audio, video, simulations, and interactive modules).
• Analyze learner needs, performance gaps, and business requirements to recommend appropriate training modalities and learning strategies.
• Engage in curriculum planning, instructional design, and content development aligned to business goals and learner needs. Define learning objectives, structure content, and select appropriate delivery methods (e.g., instructor-led, eLearning, blended learning).
• Research and implement emerging trends, tools, and technologies in instructional design to enhance learning experiences.
• Design and develop instructional materials, including digital learning experiences, job aids, facilitator guides, and multimedia assets (audio, video, simulations, and interactive modules).
• Develop and implement assessments and measurement strategies to evaluate learner performance and training effectiveness.
• Upload, organize, and maintain course content and supporting documentation within Learning Management Systems (LMS) and SharePoint to ensure version control, accessibility, and ease of use.
• Track and measure learning outcomes, leveraging LMS reporting and analytics to support continuous improvement.
• Execute learning projects from concept to completion, ensuring timelines, quality standards, and business expectations are met.
• Performs other related duties as assigned.
• Travels up to 10% of the time.

Qualifications

• 2-4 years of experience in instructional design, training development, or a related field.
• Strong knowledge of instructional design theories, models, and frameworks (e.g., ADDIE, SAM, Bloom's Taxonomy) and their practical application.
• Experience designing and developing curriculum, including learning objectives, lesson planning, and assessment strategies.
• Experience with eLearning authoring tools (e.g., Articulate 360) and multimedia development tools (e.g., Adobe Creative Cloud).
• Familiarity with Learning Management Systems (LMS), including course publishing, learner tracking, and reporting.
• Experience managing and organizing content within SharePoint or similar document management systems.
• Strong visual design skills with the ability to create engaging, learner-centered content.
• Ability to write clear, concise instructional copy, including scripts for audio, video, and interactive learning.
• Strong collaboration and communication skills, with experience working cross-functionally with stakeholders and SMEs.
• Excellent time management and organizational skills, with the ability to manage multiple projects and meet deadlines.

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