Industry Marketing Specialist

UL Solutions; Chicago (IL); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Health benefits

401K with company match

Paid time off

Job summary

UL Solutions, a global leader in safety science, seeks a Marketing Strategy Specialist to guide market insights, help shape go-to-market plans, and drive demand across digital and content channels. You will collaborate with sales enablement, product teams, and regional stakeholders to optimize campaigns and measurement.

The role emphasizes budgeting, ROI-focused analytics, and content creation, with opportunities to influence branding and strategic initiatives across the Built Environment

Qualifications

• Bachelor's degree with generally more than two years of experience.
• Strong written and verbal communication skills.
• Proven collaboration and cross-functional partnership abilities.
• Solid project planning and execution with attention to deadlines.
• Strong business acumen and stakeholder awareness.
• Interviewing and information-gathering skills.
• Experience with budget tracking and financial oversight.
• Analytical mindset for interpreting campaign performance data.
• Proficiency in developing marketing collateral and supporting content initiatives.
• Strong analytical and strategic thinking with a results-driven mindset.

Responsibilities

• Collect and analyze customer, market, and competitive insights to support strategy, planning, and budgeting.
• Enable monitoring of industry trends and complete competitive analyses for growth opportunities and risks.
• Assist with go-to-market execution, including campaigns, brand activation, messaging, content, and sales enablement.
• Contribute to demand generation across digital, content, social, events, and outbound/inbound channels.
• Support campaign measurement, analytics, reporting, and budget tracking to drive ROI and pipeline impact.
• Collaborate cross-functionally with sales enablement, product/solution teams, and regional stakeholders.
• Support launch planning, content activation, and promotional activities across the Built Environment portfolio.
• Contribute to team success and other priorities while adhering to Code of Conduct and security protocols.

Skills

Brand Strategy

Cross-functional Collaboration

Marketing Campaigns

Content Development

Data Analysis

Communication Skills

Budget Tracking

Strategic Planning

Public Speaking

Leadership

Education

Bachelor's degree

Tools

Drupal CMS

Google Marketing Platform

Marketo

Salesforce CRM

Job description

Responsibilities

• Collect and analyze customer, market, and competitive insights to support strategy, planning, and budgeting.
• Helps enable monitoring of industry trends and efforts to complete competitive analysis for growth opportunities and impending risks
• Assist with go‑to‑market execution, including campaigns, brand activation, messaging, content, and sales enablement.
• Contribute to demand generation across digital, content, social, events, and outbound/inbound channels.
• Support campaign measurement, analytics, reporting, and budget tracking to drive ROI and pipeline impact.
• Collaborate cross-functionally with sales enablement, product/solution teams, and regional stakeholders.
• Support launch planning, content activation, and promotional activities across the Built Environment portfolio.
• Contribute to team success and additional business priorities as required, while adhering to UL Solutions’ Code of Conduct and security protocols

Qualifications

• Bachelor of Science/Bachelor of Arts degree, plus generally more than two years of experience.
• Strong written and verbal communication skills.
• Proven collaboration and cross-functional partnership skills.
• Solid project planning and execution with attention to detail and deadlines.
• Strong business acumen and stakeholder awareness.
• Effective interviewing and information-gathering skills.
• Experience with budget tracking and financial oversight.
• Analytical mindset with ability to interpret campaign performance data.
• Proficiency in developing marketing collateral and supporting content initiatives.
• Strong analytical and strategic thinking with a results-driven mindset.
• Proven project management skills with the ability to manage multiple priorities effectively.
• Clear, persuasive communicator with strong presentation skills and stakeholder influence.
• Highly collaborative, with experience working across cross‑functional and global teams.
• Proactive, adaptable, and responsive to evolving business needs.
• Solid understanding of the marketing mix, including pricing, positioning, and execution.
• Proficient in Microsoft Office and a broad range of internal communication tools.
• Demonstrates high integrity with a strong commitment to compliance and ethical standards.

What you’ll experience working for ULS

UL Solutions has been pioneering change since 1894 and we’re still leading the way. From day one, we’ve blazed a trail protecting the planet and everyone on it. Our teams have influenced billions of products, plus services, software offerings and more. We break things, burn things and blow things up. All in the name of safety science.

That’s where you come in — because none of it could happen without you. It takes passion to protect people, problem‑solving to safeguard personal data and conviction to make the world a more sustainable place. It takes bold ideas and brilliant minds to build a better world for future generations across the globe.

This is more than a job. It’s a calling. A passion to use our expertise and play our part in creating a more secure, sustainable world today — and tomorrow. As a member of our safety science community, you’ll use your ideas, your energy and your ambition to innovate, challenge and ultimately, help create a safer world.

Everyone here is unique. But we’re also a global community, working together to help create a safer world. Join UL Solutions and you can connect with the brightest minds in the business, all bringing their distinct perspectives and diverse backgrounds together to deliver real change.

Empowering our customers to keep the world safe means thinking ahead. It means investing in training and empowering our people to learn and innovate. At UL Solutions, we help build a better future — one where everyone benefits.

Join UL Solutions to be at the center of safety. To learn more about us and the work we do, visitUL.com

Total Rewards

We understand compensation is an important factor as you consider the next step in your career. The estimated salary range for this position is $60,000 to $80,000 USD and is based on multiple factors, including job‑related knowledge/skills, experience, geographical location, as well as other factors. This position is eligible for annual bonus compensation with a target payout of 10% of the base salary. This position also provides health benefits such as medical, dental and vision; wellness benefits such as mental and financial health; and retirement savings (401K) commensurate with the standard rewards offered in each individual location or country. We also provide full‑time employees with paid time off including vacation (15 days), holiday and personal days (totaling 12 days) and sick time off (72 hours).

Required Skills

• Brand Positioning
• Business Operations
• Coaching and Mentoring
• Collaboration Skills
• Communication Skills
• Corporate Reputation Management
• Data Analysis
• Data Analytics Platforms
• Digital Marketing
• Digital Sales and Marketing Platforms
• Drupal CMS
• Global Business Development
• Google Marketing Platform
• Marketing Planning
• Marketing Research
• Marketing Strategies
• Marketing Technologies
• Marketo Management
• Microsoft Office
• Problem Solving Techniques
• Project Management
• Salesforce CRM Platform
• Stakeholder Management
• System Pipeline
• Technical Writing
• Writing Communication Skills

About Us

A global leader in applied safety science, UL Solutions (NYSE: ULS) transforms safety, security and sustainability challenges into opportunities for customers in more than 110 countries. UL Solutions delivers testing, inspection and certification services, together with software products and advisory offerings, that support our customers’ product innovation and business growth. The UL Mark serves as a recognized symbol of trust in our customers’ products and reflects an unwavering commitment to advancing our safety mission. We help our customers innovate, launch new products and services, navigate global markets and complex supply chains, and grow sustainably and responsibly into the future. Our science is your advantage.

About the Team

We may not help develop smart homes of the future, inspect the New Year’s Eve ball or work in state‑of‑the‑art labs… but we do tell people about it. It’s our brand, stories and campaigns that drive the growth of our business, open us up to new opportunities and let the world know how we’re making a difference. Our full‑service team, which includes award‑winning in‑house creatives, collaborates to share ideas, tell our story and connect with people around the world. Join our team and spread the word about an organization that’s working at the forefront of innovation to shape a safer world.

Locations

• Northbrook, IL, United States
• Chicago, IL, United States