Hybrid Senior Brand & Content Strategist

Eversheds Sutherland; Washington (District of Columbia); Hybrid; USD 100,000 - 125,000; Full time

Benefits offered by this job

Healthcare

Retirement plans

Tailored learning opportunities

Job summary

Eversheds Sutherland (US) LLP is seeking a Content and Brand Manager to lead brand content direction and social storytelling across channels. This hybrid role partners with the Director of Communications & Brand to elevate the firm’s narrative and ensure editorial standards are met across digital platforms.

The ideal candidate brings strong editorial instincts, brand strategy experience, and fluency in social media, comfortable building a program in a fast-moving professional services

Qualifications

• Bachelor's degree required; preferred concentration in communications, journalism, marketing, English, or related field.
• 5–7 years of experience in brand, content, editorial, or marketing roles, preferably in professional services.
• Experience in managing or directing social media strategy is required. If applicable, experience directing freelancers/agencies.

Responsibilities

• Develop and execute a firmwide content strategy reflecting brand priorities and attorney expertise.
• Lead thought leadership content including client alerts, newsletters, reports, and editorial programs.
• Maintain brand voice, tone, and messaging across content touchpoints and ensure consistency.
• Provide editorial direction and quality control across content produced by staff, attorneys, and external partners.
• Set strategic direction for the firm's social media presence, focusing on LinkedIn and Instagram.
• Create monthly/quarterly social content plans to improve narrative cohesion across platforms.
• Amplify PR wins and employer brand stories through social channels and track performance.
• Own content lifecycle from creation to publication, maintenance, and retirement; conduct audits.
• Provide creative direction and brand standards oversight without hands-on design.
• Collaborate with Director and teams to align content with firm priorities and SEO objectives.

Skills

Strong writing

Editorial judgment

Content strategy

Social media strategy

Stakeholder management

Editorial direction

Team collaboration

Education

Bachelor's degree

Tools

AI tools for content creation

Job description

Eversheds Sutherland (US) LLP is seeking a Content and Brand Manager to lead brand content direction and social storytelling across channels. This hybrid role partners with the Director of Communications & Brand to elevate the firm’s narrative and ensure editorial standards are met across digital platforms.

The ideal candidate brings strong editorial instincts, brand strategy experience, and fluency in social media, comfortable building a program in a fast-moving professional services