Hybrid Digital Media Buyer & Optimization

Interpublic; United States; On-site; USD 60,000 - 80,000; Full time

Job summary

Omnicom Media seeks a Media Buyer to manage day-to-day work on assigned brands, supporting outputs and deliverables under managers. You will apply brand objectives to media plans, provide data-driven recommendations, and ensure timelines and QA throughout campaigns.

Collaboration with cross-functional teams is essential, with in-office work required three days per week. Ideal candidates have a bachelor’s degree, 1+ year media experience (Prisma a plus), strong MS Office skills, excellent

Qualifications

• Bachelor's degree preferred, with relevant coursework or experience in media or a related field.
• 1+ year of experience in media or a related field, with hands-on experience in media applications like Prisma.
• Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook, Teams) and media applications.
• Strong organizational and time management skills, with ability to prioritize tasks, manage multiple projects, and meet deadlines.
• Excellent written and oral communication skills, with ability to work collaboratively and train/manage junior team members.

Responsibilities

• Assists Supervisor in drafting documents related to the tactical plan (RFPs).
• Assists in developing buying strategies to maximize media value and impact while supporting media negotiations.
• Compiles and provides digital specs to creative AORs (plan specific).
• Ensures appropriate QA is conducted and monitored throughout campaign, identifying and elevating issues.
• Understands intricacies of various tracking/targeting services holding media partners accountable for performance.
• Works with Assistant Buyer on billing and invoicing to maintain consistent process and escalate discrepancies.
• Collaborates with Data Analyst to cleanse data and develop performance reports based on client cadence.
• Writes POVs as needed and evaluates new technology, media innovation and opportunities.
• Maintains relationships with media partners and meets regularly to understand changes in capabilities.

Skills

Analytical skills

Time management

Communication

Team leadership

Education

Bachelor's degree preferred

Tools

Microsoft Office

Prisma

Job description

Omnicom Media seeks a Media Buyer to manage day-to-day work on assigned brands, supporting outputs and deliverables under managers. You will apply brand objectives to media plans, provide data-driven recommendations, and ensure timelines and QA throughout campaigns.

Collaboration with cross-functional teams is essential, with in-office work required three days per week. Ideal candidates have a bachelor’s degree, 1+ year media experience (Prisma a plus), strong MS Office skills, excellent