Hospice Care Consultant

Gentiva; Madison (WI); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive Pay

401(k) with Company Match

Career Advancement Opportunities

Wellness Programs

Tuition Assistance

Teammate Assistance Fund

Job summary

Heartland Hospice is seeking a Hospice Care Consultant to develop and nurture referral relationships across hospitals, home health agencies, SNFs, clinics, and physician offices. You will educate clinicians on hospice options and drive referrals to improve patient quality of life.

You’ll lead strategic outreach, collaborate with clinical and operations teams, and represent the organization at events. A compassionate, results-driven mindset and strong communication are essential.

Qualifications

• Bachelor’s degree or equivalent experience.
• Minimum 2 years in healthcare sales or referral marketing.
• Strong relationships with physicians, hospitals, SNFs or home health pros.
• Proficiency in MS Office and CRM platforms.
• Empathy for terminally ill patients and families.

Responsibilities

• Educate, inform, and inspire confidence in hospice services to refer patients.
• Identify new referral opportunities across hospitals, SNFs, clinics, and physician offices.
• Engage in conversations about patient needs and hospice options with healthcare professionals.
• Plan and execute marketing initiatives to increase awareness and drive referral growth.
• Represent Heartland Hospice at community events, associations, and educational in-services.
• Serve as a resource and advocate for patients and families, ensuring they understand hospice options.

Skills

Relationship-building

Strategic marketing

Consultative selling

Independent work

Education

Bachelor's degree in business, marketing, communications or equivalent experience

Tools

Microsoft Office Suite

CRM platforms

Job description

Overview

Join our growing team as a Hospice Care Consultant (HCC) - a strategic sales representative who champions our mission while developing strong, lasting relationships with key referral partners in the healthcare community.

As a brand ambassador, you will:

• Educate, inform, and inspire confidence in our services, so that the right patients are referred at the right time
• Identify new referral opportunities by calling on hospitals, home health agencies, skilled nursing facilities, assisted living communities, clinics, and physician offices
• Engage in meaningful conversations with healthcare professionals about patient needs and how hospice care can support quality of life
• Plan and execute strategic marketing initiatives to increase awareness and drive referral growth
• Represent our organization at community events, professional associations, and educational in-services to promote our services
• Serve as a resource and advocate for patients and families, ensuring they understand hospice options and the benefits of early referrals

About You

What You Bring

You’re a results-driven, self-motivated professional who thrives on relationship-building, strategy, and heart-centered service. You have a deep understanding of the healthcare landscape and bring consultative marketing experience to the table. You're confident working independently and collaboratively with both clinical and operational teams.

• Bachelor's degree in business, marketing, communications or equivalent experience
• Minimum 2 years in healthcare sales, business development, or referral marketing
• Strong existing relationships with physicians, hospitals, skilled nursing facilities or home health professionals
• Prior experience in hospice, palliative care, or home health is a plus
• Excellent communication, presentation, and time-management skills
• Proficiency in Microsoft Office Suite and CRM platforms
• Sensitivity to the needs of terminally ill patients and their families
• Proven track record of meeting or exceeding admissions and census targets

We Offer

Benefits for All Associates (Full-Time, Part-Time & Per Diem)

• Competitive Pay
• 401(k) with Company Match
• Career Advancement Opportunities
• National & Local Recognition Programs
• Teammate Assistance Fund

Additional Full-Time Benefits:

• Medical, Dental, Vision Insurance
• Mileage Reimbursement or Fleet Vehicle Program
• Generous Paid Time Off + 7 Paid Holidays
• Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
• Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
• Free Continuing Education Units (CEUs)
• Company-paid Life & Long-Term Disability Insurance
• Voluntary Benefits (Pet, Critical Illness, Accident, LTC)

Legalese

• This is a safety-sensitive position
• Employee must meet minimum requirements to be eligible for benefits
• Where applicable, employee must meet state specific requirements
• We are proud to be an EEO employer
• We maintain a drug-free workplace

ReqID: 2026-142781
Category: Sales and Sales Leadership
Position Type: Full-Time
Company: Heartland Hospice