Hiring: Content Strategy & Local Blogging

Serpworks; United States; Hybrid; USD 34,000 - 83,000; Full time

Job summary

Serpworks is seeking a Local SEO Content Specialist to build and execute a targeted local blogging strategy for our business. You will craft geo-targeted posts that rank in local search and connect content to core service pages with smart internal links.

The role requires hands-on experience with Ahrefs, Semrush, or Google Search Console, a commitment to 100% original human-written content, and the ability to map keywords to location-specific topics. This is a remote US opportunity.

Qualifications

• Hands-on experience using Ahrefs, Semrush, or Google Search Console.
• Strategic content plan and keyword mapping calendar.
• Publication-ready local blog posts with optimized meta tags and header structures.
• Monthly tracking report covering indexed pages and target ranking improvements.

Responsibilities

• Research localized keywords and search intent for target locations.
• Create high-quality, geo-targeted blog posts optimized for local search.
• Connect blog content to core service pages with smart internal links.
• Refresh existing articles to improve local ranking performance.

Skills

Local SEO

Keyword research

Content writing

Internal linking

SEO tools

Tools

Ahrefs

Semrush

Google Search Console

Job description

Posted 4 weeks ago Remote Expert Proposals 2 Duration Less than a month

Description

Overview:

We are looking for a skilled Local SEO Content Specialist to build and execute a targeted local blogging strategy for our business. We need someone who understands search intent, local topic clusters, and how to write content that ranks in local search results.

1. Core Scope

Research localized keywords and search intent for target locations.

Create high-quality, geo-targeted blog posts optimized for local search.

Connect blog content to core service pages with smart internal links.

Refresh existing articles to improve local ranking performance.

2. Requirements

Applicants must have hands-on experience using industry tools like Ahrefs, Semrush, or Google Search Console, along with a strong understanding of localized search signals and topic authority. We require 100% original, human-written content strictly zero tolerance for unedited AI spam or thin keyword stuffing.

Strategic content plan and keyword mapping calendar.

Publication-ready local blog posts with optimized meta tags and header structures.

Monthly tracking report covering indexed pages and target ranking improvements.

Do you require 100% human-written content?

Yes. We have zero tolerance for unedited AI spam or thin keyword stuffing content must be well-researched, original, and tailored for local search intent.