Healthcare Social Video Marketing Coordinator

TalentAlly; Morrisville (NC); Hybrid; USD 40,000 - 57,000; Full time

Job summary

UNC Health is seeking a Digital Marketing Coordinator to support its Social Media team with multimedia content creation, focused on short‑form video. You will translate organizational priorities into engaging stories that highlight people, patients, and initiatives across North Carolina.

The role blends content development, on-site production, and performance analysis, with a hybrid schedule requiring travel to UNC Health hospitals and clinics.

Qualifications

• Bachelor's degree in marketing, communications, journalism, digital media, film production, or a related field.
• Three or more years of experience in social media management, digital marketing, multimedia production, or a related field.
• Demonstrated experience producing short-form video and multimedia content for social media platforms.

Responsibilities

• Develop, produce, and edit short-form video and multimedia content for UNC Health's social media channels.
• Lead ongoing production of video content supporting strategic priorities and campaigns.
• Collaborate with clinicians, researchers, and stakeholders to identify storytelling opportunities.
• Capture and produce original video and photography on-site at hospitals and clinics.
• Apply storytelling, editing, pacing, and platform-specific techniques to content.
• Create concepts, scripts, storyboards, and production plans for content and campaigns.

Skills

Video production

Social media strategy

Analytics

Communication

Education

Bachelor's degree in marketing, communications, journalism, digital media, film production, or related field

Tools

Adobe Premiere Pro

Adobe Photoshop

CapCut

Edits

Job description

UNC Health is seeking a Digital Marketing Coordinator to support its Social Media team with multimedia content creation, focused on short‑form video. You will translate organizational priorities into engaging stories that highlight people, patients, and initiatives across North Carolina.

The role blends content development, on-site production, and performance analysis, with a hybrid schedule requiring travel to UNC Health hospitals and clinics.