Healthcare Brand & Communications Lead

Hearst Magazines; San Francisco (CA); Hybrid; USD 116,000 - 147,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

401(k)

Paid holidays

Paid time off

Employee assistance

Flex spending

Job summary

First Databank (FDB) is seeking a Brand & Communications Manager in the Marketing department to own our brand voice across editorial planning, social, media relations, customer stories and the website. This hands-on role partners with Product Marketing, Sales, Legal and Clinical teams to ensure a clinically accurate, consistent narrative.

Based in our San Francisco area offices (South San Francisco preferred) with a hybrid schedule, you’ll manage vendors and agencies, drive content programs, and

Qualifications

• Strong B2B content and media track record across multiple channels.
• Experience with vendor and agency management.
• Excellent writing and editorial judgment, including AI-assisted tools.
• Ability to translate brand strategy into day-to-day decisions.
• Collaborative cross-functional partnerships with Product Marketing, Sales, Legal and Clinical.

Responsibilities

• Own brand voice, editorial planning, crisis communication and public narrative across social, media, customer stories, blogging, and website editorial layer.
• Approve external content and media engagement; raise sensitive claims to VP Marketing.
• Manage day-to-day vendor and agency relationships; recommend messaging changes.
• Lead cross-functional content programs with Product Marketing, Sales, Legal and Clinical teams.
• Guide AI-assisted content tools with brand controls and review workflows.

Skills

B2B content

Vendor management

Editing

Editorial judgment

AI tooling

Cross-functional partnership

Education

Bachelor's degree in communications, marketing, journalism, or related field

Job description

First Databank (FDB) is seeking a Brand & Communications Manager in the Marketing department to own our brand voice across editorial planning, social, media relations, customer stories and the website. This hands-on role partners with Product Marketing, Sales, Legal and Clinical teams to ensure a clinically accurate, consistent narrative.

Based in our San Francisco area offices (South San Francisco preferred) with a hybrid schedule, you’ll manage vendors and agencies, drive content programs, and