Head of Programmatic (Fully Remote)

Undisclosed; United States; Remote; USD 71,000 - 93,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

Disability and life insurance

Unlimited PTO

Paid parental leave

401(k) with 3% match

Fully remote from Canada

Wellbeing perks (Spring Health, Headsp

ace, Gympass)

Job summary

Undisclosed is seeking a senior programmatic advertising leader to expand our B2B and SaaS offerings and drive performance across campaigns. You will shape strategy, oversee activation, and deliver measurable business outcomes for clients while guiding a growing team.

This fully remote role, based in Canada, includes a competitive CAD base salary with bonus eligibility and comprehensive benefits, reflecting seniority and impact in programmatic advertising.

Qualifications

• 7+ years of experience in programmatic advertising.
• 2+ years of people management experience driving growth for B2B/SaaS clients.
• Hands-on expertise with DSPs The Trade Desk, Nexxen and DV360, plus ABM experience.

Responsibilities

• Develop and implement programmatic advertising strategies to expand service capabilities.
• Define KPIs, establish measurement frameworks, and translate data into insights.
• Manage programmatic partner relationships and collaborate with cross-functional teams to integrate campaigns across channels.

Skills

Programmatic advertising

People management

ABM

Tools

The Trade Desk

Nexxen

DV360

Job description

• Lead the strategic development and expansion of programmatic advertising services within a performance-driven B2B marketing environment.
• Shape campaign strategies, oversee activation, and ensure advertising initiatives deliver measurable business outcomes for SaaS and B2B clients.

Key Responsibilities:

• Develop and implement comprehensive programmatic advertising strategies to expand service capabilities and improve campaign performance.
• Define KPIs, establish measurement frameworks, and translate performance data into actionable insights.
• Manage programmatic partner relationships and collaborate with cross-functional teams to integrate campaigns across channels.

Requirements:

• 7+ years of experience in programmatic advertising at publishers, agencies, or ad tech companies.
• At least 2 years of people management experience with proven success driving growth for B2B and SaaS clients.
• Hands-on expertise with DSPs such as The Trade Desk, Nexxen, and DV360, plus ABM experience.
• Annual base salary of CAD 100,000–130,000 plus bonus eligibility.
• Medical, dental, and vision insurance, disability and life insurance, unlimited PTO, paid parental leave, and 401(k) with 3% match.
• Fully remote work from Canada with additional wellbeing perks like Spring Health, Headspace, and Gympass.

The company provides programmatic advertising and performance marketing services in B2B and SaaS environments. It emphasizes employee wellbeing with unlimited PTO, remote work, and comprehensive benefits.