Head of Integrated Strategic Planning (Fully Remote)

Directive Consulting; United States; Remote; USD 150,000 - 180,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Unlimited PTO and parental leave

401(k) with match and annual retreat

Job summary

Directive Consulting in the United States is seeking forward-thinking professionals to join its remote-first team. The role focuses on connecting business goals, audience insights, brand positioning, and channel strategy into a clear growth plan, and leading strategic planning for performance marketing engagements.

You will turn complex inputs into focused briefs and actionable recommendations, with access to AI tools and research platforms to synthesize insights.

Qualifications

• Substantial experience in strategic planning or integrated performance marketing within an agency.
• Strong business acumen and ability to connect marketing to commercial priorities.
• Hands-on familiarity with AI tools and research platforms for insight synthesis.

Responsibilities

• Connect business goals, audience insights, brand positioning, and channel strategy into a clear growth plan.
• Lead strategic planning for Performance Marketing engagements, aligning paid media, creative, analytics, and client outcomes.
• Turn complex inputs into focused briefs and actionable recommendations.

Skills

Strategic planning

Integrated performance marketing

Agency experience

AI tools familiarity

Education

Bachelor's degree in relevant field

Tools

AI tools

Analytics platforms

Research platforms

Job description

• Connect business goals, audience insights, brand positioning, and channel strategy into a clear growth plan.
• Lead strategic planning for Performance Marketing engagements, aligning paid media, creative, analytics, and client outcomes.
• Turn complex inputs into focused briefs and actionable recommendations.

WHAT YOU OFFER:

• Substantial experience in strategic planning or integrated performance marketing within an agency.
• Strong business acumen and ability to connect marketing to commercial priorities.
• Hands-on familiarity with AI tools and research platforms for insight synthesis.

WHAT WE OFFER:

• Competitive base salary $150,000-$180,000 USD with bonus eligibility.
• Comprehensive medical, dental, vision, disability, and life insurance.
• Unlimited PTO, paid parental leave, 401(k) with match, and annual company retreat.

Directive Consulting

Directive Consulting is a B2B marketing agency that aligns brand and demand using its DiscoverabilityOS™ methodology. With over 420 B2B brands served and a remote-first culture, they seek forward-thinking people who thrive in fast-paced, analytics-driven environments.