Head of Creator and Community Product Communications, YouTube

Google LLC; New York (NY); On-site; USD 219,000 - 305,000; Full time

Job summary

Google LLC in San Bruno, CA, seeks a seasoned Head of Creator and Community Product Communications to lead communications for YouTube’s creator-focused products and campaigns. You will build and direct PR programs that inform creators, press, and partners about product opportunities and YouTube’s leadership in the creator economy.

You will manage a team, drive proactive executive placements, and oversee cross-functional collaboration with PR, Communications, Marketing, and Product to meet

Qualifications

• Bachelor's degree or equivalent practical experience.
• 14 years of experience in public relations, media relations, or internal and executive communications with technology products or services.

Responsibilities

• Manage a small team responsible for communications related to YouTube’s products for creators of all sizes.
• Devise and execute public relations campaigns that drive casual creation on YouTube and reinforce YouTube’s leading role in the creator economy.
• Design and execute a proactive executive platform for executive leadership, identifying and securing placements across speaking events, Tier-1 media, bylines, podcasts, creator channels, and more
• Manage and cultivate partnerships with a broad swath of media, including tech, consumer, and business press, but also new media, creators, podcasters, and more.
• Take a leading role in Made On YouTube, our annual event where we unveil YouTube’s latest innovations. Develop comms strategies, narratives, blog posts, pitches, FAQs, social plans, etc. Manage crisis comms. Brief spokespeople and staff interviews.

Skills

Public relations leadership

Media relations

Storytelling

Cross-functional collaboration

Education

Bachelor's degree or equivalent practical experience

Job description

Head of Creator and Community Product Communications, YouTube

San Bruno, CA, USA

Advanced

Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 14 year of experience in public relations, media relations, or internal and executive communications with technology products or services.

Preferred qualifications:

• Professional experience managing product, creator or business communications.
• Familiarity with creators’ mindset, online video, and the broader media landscape.
  
• Demonstrated ability to work calmly and maintain good judgment in a changing, high-stress environments; ability to think, plan and execute on multiple projects simultaneously.
  
• Excellent communications skills, verbal and written.
  
• Strong track record of creative storytelling, proactive press outreach, and building relationships with journalists, influencers and stakeholders.
  
• Team-player who can divvy up difficult projects and work well with a number of cross-functional teammates.

About the job

Over the past 20 years, YouTube has grown from a small video website into the leading video streaming platform. Today, YouTube remains the original and largest creator economy. In this role, you will work with cross functional teams to develop and execute communication campaigns to help inform creators and press about our comprehensive suite of products that enable creators to find an audience, build a community and build a business on YouTube.We help inform and educate users, advertisers, partners, opinion leaders--and our own employees--about the benefits of Google's products, our distinctive company culture/values and our approach to the big public policy issues of the day. You are quick-witted, entrepreneurial and intellectually curious. To succeed in this role, you are willing to try new things and can manage numerous projects with tight deadlines. Things happen quickly at Google, and to do great work, you need to be an enthusiastic team player who can work cross-functionally with partners across PR, Communications, Marketing, Product, and beyond.Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $219000 - $305000 (USD) + 25% bonus target + equity + benefits
Learn more about benefits at Google.

Responsibilities

• Manage a small team responsible for communications related to YouTube’s products for creators of all sizes.
  
• Devise and execute public relations campaigns that drive casual creation on YouTube and reinforce YouTube’s leading role in the creator economy.
  
• Design and execute a proactive executive platform for executive leadership, identifying and securing placements across speaking events, Tier-1 media, bylines, podcasts, creator channels, and more
  
• Manage and cultivate partnerships with a broad swath of media, including tech, consumer, and business press, but also new media, creators, podcasters, and more.
  
• Take a leading role in Made On YouTube, our annual event where we unveil YouTube’s latest innovations. Develop comms strategies, narratives, blog posts, pitches, FAQs, social plans, etc. Manage crisis comms. Brief spokespeople and staff interviews.

Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.