Head of Corporate Marketing

LaunchDarkly; United States; Remote; USD 183,000 - 251,000; Full time

Job summary

LaunchDarkly is seeking a strategic Head of Corporate Marketing to translate company strategy into a cohesive external narrative. You will lead PR, analyst relations, social media, and executive communications, partnering with Product Marketing, Content Marketing, and Demand Generation to ensure consistent storytelling.

You will shape markets, drive thought leadership, and build category leadership for software delivery and AI-enabled development.

Qualifications

• 15+ years in corporate communications or related leadership roles in high-growth B2B software.
• Proven success building integrated communications strategies.
• Experience leading organizations across PR, analyst relations, executive communications, and social media.

Responsibilities

• Operationalize LaunchDarkly's corporate narrative with executives.
• Increase share of voice and thought leadership among developers and analysts.
• Ensure consistent messaging across launches, leadership visibility, and external touchpoints.
• Build repeatable processes aligning communications to a strategic story.
• Lead a team of three across PR, Analyst Relations, and Social Media.
• Manage thought-leadership programs for the CEO, CTO, and other executives.

Skills

Corporate communications

Leadership

Strategic storytelling

Public relations

Analyst relations

Executive communications

Social media

Education

Bachelor's degree in Marketing, Communications, Business, Journalism

Job description

About the Job:

LaunchDarkly is redefining how modern software is built and operated. As AI transforms software development, we believe the future belongs to organizations that can move at AI speed while maintaining control in production. We're looking for a strategic external communications leader to help make that vision impossible to ignore.

As Head of Corporate Marketing, you'll lead the team responsible for translating our company strategy into a cohesive market narrative that influences customers, analysts, media, developers, and industry leaders. You'll own our external communications strategy across public relations, analyst relations, social media, and executive communications while partnering closely with Product Marketing, Content Marketing, Demand Generation, and our executive team to ensure every external touchpoint reinforces the same story.

This role is ideal for someone who thinks beyond communications channels and is energized by shaping markets, influencing industry conversations, and building category leadership.

Responsibilities:

• Partner with executive leadership to operationalize LaunchDarkly's corporate narrative.
• Increase LaunchDarkly's share of voice and thought leadership across developer and engineering leader audiences technology executives, analysts, and industry influencers.
• Ensure consistent messaging across communications, product launches, thought leadership, analyst engagements, and executive visibility.
• Build repeatable processes that align communications efforts around a unified strategic story rather than individual functional priorities.
• Identify emerging market conversations and flag opportunities for LaunchDarkly engagement..
• Lead and develop a team of three spanning Public Relations, Analyst Relations, and Social Media, creating a high-performing organization focused on influence, quality, and business impact.
• Manage thought-leadership programs for the CEO, CTO, SVP of Product and other key executives to position LaunchDarkly leaders as trusted authorities on software delivery, AI, and modern engineering.
• Identify speaking opportunities, contributed content, media engagements, and strategic platforms that reinforce our market position.
• Support analyst relations efforts with Gartner, Forrester, IDC, RedMonk, and other key firms by ensuring consistent, accurate messaging on LaunchDarkly's products and differentiation..
• Define and track communications metrics across share of voice, analyst perception, executive visibility, and market influence and surface insights to inform strategy.

Qualifications:

• Typically brings 15+ years of experience in corporate communications, product communications, corporate marketing, or related leadership roles within high-growth B2B software companies and 5 years of leadership experience..
• Demonstrated success building integrated communications strategies that strengthen market positioning, thought leadership, and executive visibility.
• Experience leading and developing high-performing communications organizations across multiple disciplines, including public relations, analyst relations, executive communications, and/or social media.
• Strong point of view on how modern B2B technology companies build market influence beyond traditional public relations.
• Exceptional storytelling, messaging, and executive communication skills, with the ability to translate complex technical concepts into compelling market narratives.
• (Preferred) Background in developer tools, DevOps, cloud infrastructure, AI platforms, or enterprise software serving technical audiences.
• (Preferred) Experience supporting category creation, major market repositioning efforts, or new product category launches.
• (Preferred) Experience partnering closely with Product Marketing and executive leadership to shape corporate positioning and thought leadership.

Specific Requirements:

• 20% travel required
• Must be authorized to work in US / Canada (no visa sponsorship / relocation)
• Bachelor's degree in Marketing, Communications, Business, Journalism, or a related field preferred.

Pay:

Target pay ranges based on Geographic Zones* for Level M4:

• Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $214,800 - $295,350**
• Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $193,400 - $265,870**
• Zone 3: All other US locations - $182,600 - $251,020*

LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs. Exact compensation may vary based on skills, experience, and location.

*Within the United States, our geographic pay zones are defined by counties surrounding major metropolitan areas.
**Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary.

About LaunchDarkly:

Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations.

The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by:

• Improving the velocity and stability of software releases, without the fear of end customer outages
• Delivering targeted experiences by easily personalizing features to customer cohorts
• Maximizing the business impact of every feature through the ability to experiment and optimize
• Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types
• Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability

At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. LD invites any applicant to review our written Aff… . To do so, contact People Ops at [e-mail].

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