Head of Content Marketing

Nomura Holdings, Inc.; New York, Northern (NY, KY); Hybrid; USD 175,000 - 250,000; Full time

Job summary

Nomura Asset Management seeks a Head of Content Marketing to define and advance its content strategy. The Executive Director will lead a global team of investment writers and content marketers, elevating market insights and positioning Nomura as a leading authority on investments and strategy.

The role requires deep investment knowledge, a proven ability to translate complex market developments into compelling narratives, and a track record of driving multi-channel campaigns that engage

Qualifications

• 10+ years of marketing experience within financial services.
• Experience leading high-performing marketing teams in a global, matrixed organization.
• Deep knowledge of investment markets and needs of institutional and wealth management audiences.
• Proven ability to build thought leadership platforms and translate complex investment insights into clear narratives.
• Expertise in modern content distribution, digital amplification, SEO and AI-driven platforms.
• Exceptional storytelling, messaging, and editorial judgment across channels.
• Strong track record partnering with investment, product, distribution and media stakeholders to align content with business outcomes.
• Explore Insights & Vision: define clear vision and direction for the future.
• Making Strategic Decisions: evaluate options and prioritize actions.
• Inspire Entrepreneurship in People: motivate teams to boost productivity.
• Elevate Organizational Capability: promote knowledge sharing and development.
• Inclusion: foster an inclusive, safe workplace culture.

Responsibilities

• Create powerful experiences through distinctive content delivering brand-consistent insights.
• Deliver multi-format experiences that elevate perspectives of thought leaders and investment teams.
• Partner with the Chief Investment Strategist to build a signature market insights platform.
• Lead content development, activation, and global distribution of annual outlooks and macro insights.
• Develop editorial strategy and calendar for paid and owned properties across SEO and emails.
• Report on competitive landscape and evolving content trends in financial services.
• Gather feedback from client-facing teams to inform new content opportunities.
• Test amplification strategies across digital channels and social platforms.
• Identify and report KPIs like traffic, engagement, and conversions.
• Manage social profiles of executive thought leaders to boost visibility.

Skills

Marketing leadership

Financial services

Investment markets

Thought leadership

Content distribution

SEO & AI

Storytelling

Editorial judgment

Cross-functional leadership

Strategic thinking

Inclusion

Job description

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The pay range for this position at commencement of employment is expected to be between $175,000 and $250,000 year * (see below footnote for additional compensation and benefits information).

Company Overview

Nomura is a financial services group with an integrated global network. By connecting markets East & West, we service the needs of individuals, institutions, corporates and governments through our four business divisions: Wealth Management, Investment Management, Wholesale (Global Markets and Investment Banking) and Banking.

Driven by the insights of some 28,000 people worldwide, we put our clients at the center of everything we do, delivering unparalleled access to, from, and within Asia. For further information about Nomura, visit www.nomura.com

Division Overview: NAM International

NAM International brings together a legacy of investing in public and private markets on a global scale. Through active management, we deliver differentiated and innovative solutions across equities, fixed income, multi-asset, and private credit supported by a team of disciplined and tenured investment professionals. Building upon Nomura’s century long heritage, our teams are responsible stewards of clients’ capital. We approach everything we do with accountability, curiosity, and integrity to help clients across wealth and institutional channels navigate an ever-changing market, capture opportunities around the world, and reach long-term investment goals.

Role Description

We are seeking a Head of Content Marketing to help define and advance Nomura Asset Management’s content strategy. The Executive Director reports to the Chief Marketing Officer and will play a global leadership role in shaping the firm's thought leadership position.

The Head of Content Marketing will lead a team of content marketers and investment writers responsible for developing and commercializing insights, elevating the voices of our investment experts, and strengthening the firm’s position as a leading authority on markets and investment strategy.

The role demands deep investment expertise and market knowledge, combined with the editorial instinct to identify compelling stories, the strategic rigor to build the foundation, and the creative ambition to tell them in ways this industry has not seen before.

Key responsibilities include:

• Create powerful experiences through distinctive content that delivers, brand-consistent insights and inspires clients to act.
• Deliver multi-format experiences that capture and elevate the perspectives of our thought leaders and investment teams.
• Partner with the Chief Investment Strategist to build a signature market insights platform that translates complex market developments into timely, practical perspectives and portfolio implications.
• Lead the content development, activation, and global distribution of the firm’s annual outlooks and other top-down macroeconomic insights, translating and promoting their key themes and investment perspectives through integrated campaigns throughout the year.
• Develop and oversee the editorial strategy and calendar to ensure consistent publishing across paid and owned properties spanning SEO- and AEO-optimized web content, broad marketing emails and social media.
• Report and maintain a deep understanding of the competitive landscape and track how leading content organizations in financial services and other industries are evolving.
• Conduct regular surveys and gather feedback from client-facing teams to assess client demand and sentiment, identify emerging needs, and inform new content opportunities.
• Test innovative amplification strategies across digital channels, social media, and client-facing platforms.
• Identify, track and report key performance indicators (KPIs) like traffic, engagement, and conversion.
• Manage and amplify the social profiles of executive thought leaders to increase their visibility, strengthen their positioning, and strengthen their position as recognized authorities in their respective areas of expertise.

Skills, experience, qualifications and knowledge required

• 10+ years of experience in marketing within financial services
• Experience leading high-performing marketing teams within a global, matrixed organization.
• Deep knowledge of investment markets and the needs of institutional and wealth management audiences.
• Proven ability to build thought leadership platforms and translate complex investment insights into clear, compelling narratives that resonate with clients, financial advisors, and the media.
• Expertise in modern content distribution and discovery, including digital amplification, search optimization and emerging AI-driven platforms.
• Exceptional storytelling, messaging, and editorial judgment across multiple channels and formats.
• Strong track record partnering with investment, product, distribution and media stakeholders to align content with commercial priorities and measurable business outcomes.
• Explore Insights & Vision: Identify the underlying causes of problems faced by you or your team and define a clear vision and direction for the future.
• Making Strategic Decisions: Evaluate all the options for resolving the problems and effectively prioritize actions or recommendations.
• Inspire Entrepreneurship in People: Inspire team members through effective communication of ideas and motivate them to actively enhance productivity.
• Elevate Organizational Capability: Engage proactively in professional development and enhance team productivity through the promotion of knowledge sharing.
• Inclusion: Foster a culture of inclusion and psychological safety in the workplace and cultivate a "Risk Culture" (Challenge, Escalate and Respect).

*base pay offered may vary depending on multiple individualized factors, including market location, corporate and functional title and duties, job-related knowledge and advanced degrees, skills, and experience. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired in the U.S., employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.