HCP Marketing Manager (Stelo)

1 DexCom Inc; California (MO); Hybrid; USD 106,000 - 176,000; Full time

Benefits offered by this job

Benefits program

Growth opportunities

Tuition reimbursement

Career development

Job summary

Dexcom Corporation seeks an experienced healthcare marketing professional to shape HCP strategies and drive compliant, impactful campaigns across paid, digital, and sales enablement channels.

You will translate complex clinical data into accessible HCP messaging, lead cross-functional efforts, and ensure brand integrity across all touchpoints while collaborating with regulatory and legal teams.

Qualifications

• 8–12 years of industry experience in healthcare, medical devices, or regulated marketing.
• Experience developing HCP marketing strategies across paid media, digital, and sales enablement.
• Strong knowledge of MLR processes and regulated promotional environments.
• Excellent communication, collaboration, and execution skills.

Responsibilities

• Support development of HCP marketing strategy and ensure alignment to brand positioning.
• Translate clinical and product value into compliant HCP messaging across channels.
• Plan and execute HCP-focused paid media campaigns with internal media lead and agency teams.
• Ensure consistent branding across all HCP touchpoints to drive action.
• Develop and maintain HCP sales enablement tools and digital assets.
• Drive lead generation through digital campaigns, emails, and events.
• Collaborate with Medical, Legal, and Regulatory teams for timely approvals.

Skills

Healthcare marketing

Regulated marketing

HCP marketing strategies

MLR processes

Cross-functional collaboration

Communication skills

Education

Bachelor’s degree

Tools

MLR knowledge

Job description

The Company Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health. We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us.

Meet the team:

Join a dynamic HCP marketing team that is focused on expanding access, simplifying insights and empowering more providers to deliver better care. We are focused on delivering innovative glucose sensing that helps simplify care and drive better patient outcomes. As we grow the Stelo brand, you will play a key role in shaping how we connect with HCPs through bold strategy, innovative campaigns and relentless focus on impact. If you are excited about a fast-paced, forward-thinking environment, come join our team!

Where you come in:

You will:

• Support development and execution of the Stelo HCP marketing strategy, ensuring alignment to brand positioning, portfolio priorities, and business
• Translate clinical and product value into clear, compelling, and compliant HCP messaging across channels
• Plan and execute HCP-focused paid media campaigns (programmatic, endemic, paid social, paid search, etc) in partnership with internal media lead and agency teams
• Ensure consistent brand and message delivery across all HCP touchpoints to deliver personalized, compelling experience that creates action
• Develop and maintain HCP sales enablement tools, including visual aids, brochures, presentations, digital assets, and field resources
• Support Stelo HCP website, email and paid media content development for Stelo, including ongoing optimization of provider pages, educational content, and conversion pathways
• Develop and maintain HCP sales enablement tools, including visual aids, brochures, presentations, digital assets, and field resources
• Drive HCP lead generation through digital campaigns, email journeys, website forms, events, and affiliate programs
• Serve as a primary marketing partner to Medical, Legal, and Regulatory teams to ensure timely, compliant development and approval of HCP assets

What makes you successful:

• 5+ years of experience in healthcare, medical device, pharmaceutical, or regulated marketing
• Experience developing HCP marketing strategies across paid media, digital, and sales enablement
• Strong working knowledge of MLR processes and regulated promotional environments
• Proven ability to manage multiple projects and stakeholders simultaneouslyExcellent communication, collaboration, and execution skills

What you’ll get:

• A front row seat to life changing CGM technology.
• Learn about our brave #dexcomwarriors community.
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

Travel Required: 15-25%

Experience and Education Requirements:

Typically requires a Bachelor’s degree with 8-12 years of industry experience.

Remote Workplace:

Your location will be a home office; you are not required to live within commuting distance of your assigned Dexcom site (typically 75 miles/120km). If you reside within commuting distance of a Dexcom site (typically 75 miles/120km) a hybrid working environment may be available. Ask about our Flex workplace option.

Please note: The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Dexcom’s AAP may be viewed upon request by contacting Talent Acquisition at [e-mail]. If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Dexcom Talent Acquisition at [e-mail].

AI in Hiring Notice: We may use AI supported tools to help make our hiring process more efficient, consistent, and accessible for candidates around the world. All hiring decisions are made by people.

Salary: $105,800.00 - $176,300.00 #DexcomUS

Since 1999, Dexcom has simplified and revolutionized diabetes management, positively impacting millions worldwide. At Dexcom, we're more than just a medical device company; we're a collective of visionary thinkers, trailblazers, and problem solvers. Our mission transcends the ordinary. We aim to revolutionize healthcare, one groundbreaking technology at a time.